单选题 An 84-year-old widow recently emerged from her small, tin-roofed house in Florida to collect the biggest undivided lottery jackpot in history. The blogosphere is full of advice for this lucky Powerball pensioner. But if she hopes her new-found lucre will yield lasting feeling of fulfillment, she could do worse than read Happy Money by Elizabeth Dunn and Michael Norton.
These two academics use an array of behavioral research to show that the most rewarding ways to spend money can be counterintuitive. Fantasies of great wealth often involve visions of fancy cars and palatial homes on remote cliffs. Yet satisfaction with these material purchases wears off fairy quickly. What was once exciting and new becomes old-hat; remorse creeps in. It is far better to spend money on experiences, say Ms. Dunn and Mr Norton, like interesting trips, unique meals or even going to the cinema. These purchases often become more valuable with time—as stories or memories—particularly if they involve feeling more connected to others.
This slim volume is packed with tips to help wage slaves as well as lottery winners get the most happiness bang for your buck. It seems most people would be better off if they could shorten their commuters to work, spend more time with friends and family and less of watching television. Buying gifts or giving to charity is often more pleasurable than purchasing things for oneself, and luxuries are most enjoyable when they are consumed sparingly. This is apparently the reason McDonald's restricts the availability of its popular McRib—a marketing trick that has turned the pork sandwich into an object of obsession.
Readers of Happy Money are clearly a privileged lot, anxious about fulfillment, not hunger. Money may not quite buy happiness, but people in wealthier countries are generally happier than those in poor ones. Yet the link between feeling good and spending money on others can be seen among rich and poor people around the world, and scarcity enhances the pleasure of most things for most people.
Not everyone will agree with the authors' policy ideas, which range from mandating more holiday time to reducing tax incentives for American homebuyers. But most people will come away from this book believing it was money well spent.
单选题 In order to have a lasting feeling of fulfillment, the 84-year-old Powerball winner is advised to ______.
  • A.read lottery jackpot
  • B.consult blogosphere
  • C.read the two academics
  • D.consult Happy Money
【正确答案】 D
【答案解析】[解析] 细节理解题。根据题干中的lasting feeling of fulfillment和the 84-year-old以及advised定位到第一段第三句。这里讲到一位84岁的寡妇最近获得了有史以来最大的彩票头奖。博客上到处都是给这位幸运强力球奖金领取者的建议。但是,如果她希望新得到的财富会让她产生持久的满足感,她可能需要读读伊丽莎白·唐恩和迈克尔·诺顿合著的《快乐理财》。所以该题选项为D。
单选题 Which of the following is NOT true according to the second paragraph?
  • A.Buying fancy cars and palatial homes is a rewarding way to spend money.
  • B.The feeling of fulfillment with fancy cars and palatial homes disappears very quickly.
  • C.The satisfaction with fancy cars and palatial homes is usually followed by regret.
  • D.Spending money going to cinema often becomes valuable with time.
【正确答案】 A
【答案解析】[解析] 细节判断题。根据题干定位到第二段。A选项的意思是:购买豪车和富宅是一种有益的消费方式。而第二段第一句的意思是:在书中两位学者引用了一系列的行为学研究向读者表明最受益的消费方式可能具有反直觉性质。A选项的意思与原文意思恰恰相反,所以该题选项为A。
单选题 Why is the pork sandwich popular in McDonald?
  • A.Because the pork sandwich is an object of obsession in McDonald.
  • B.Because the pork sandwich is consumed in an enjoyable way in McDonald.
  • C.Because the pork sandwich is an object of attraction in McDonald.
  • D.Because the pork sandwich is consumed sparingly in McDonald.
【正确答案】 D
【答案解析】[解析] 细节理解题。根据题干中的pork sandwich和McDonald定位到第三段最后一句。这句的意思是:这显然是麦当劳为什么限制受欢迎的烤汁猪排堡的出售量的原因——这个营销手段使人们为猪肉三明治着迷。那么原因应该是原文的上一句,即购买限售版奢侈品会让消费者更开心。所以该题选项为D。
单选题 In paragraph 4, a "privileged lot" may probably mean ______.
  • A.a group of enjoyable people
  • B.a group of wealthy people
  • C.a group of anxious people
  • D.a group of content people
【正确答案】 B
【答案解析】[解析] 词义理解题。根据题干中的privileged lot和In paragraph 4定位到第四段第一句。anxious about fulfillment, not hunger的意思是:考虑的是生活的满足感而不是饥饿,由此分析判断,《快乐财富》的读者显然是生活富足的人。所以该题选项为B。
单选题 To most people, the attitude towards the book Happy Money remains ______.
  • A.positive
  • B.negative
  • C.neutral
  • D.indifferent
【正确答案】 A
【答案解析】[解析] 观点态度题。根据题干中的most people定位到全文最后一句。这句的意思是:但是读完这本书,大多数的人会觉得它值得购买。由此看出大部分对于《快乐财富》这部书的态度是认可的。所以该题选项为A。