单选题 To put it in a simpler way, the marketing concept is ______.

A、 a kind of persuasive salesmanship
B、 an effort to turn goods into money
C、 a customer-centered approach
D、 a surest way to greater profit

【正确答案】 C

【答案解析】细节题。本题其实是对marketing concept的简单定义或性质的考查。对其定义进行定位，根据第二段第三行中This eye-on-the-consumer approach is known as the marketing concept可知，marketing concept其实是一种以消费者为中心的方法，故答案为C。