问答题 《复合题被拆开情况》 Resale Price Maintenance is the name used when a retailer iscompelled to sell at a price fixed by the manufacturer instead of choosingfor himself how much to add on to the wholesale price he pays for hissupplies. This practice is associated to the sale of “branded” goods, 【S1】________which now form a very considerate proportion of consumers’ purchases【S2】________and it has led to a great deal of controversy. Generally such articles are packed and advertised by themanufacturers. who tries to create a special image in the minds of【S3】________possible purchasers—an image made up of the look of the article, itsuse. its price, or everything else that might lead purchasers to ask for【S4】________that brand rather for any other. If a retailer is allowed to charge any【S5】________price he likes he may find it worth to sell one brand at “cut” prices even【S6】________though this involves a loss, because he hopes to attract customers to theshop. In where they may be persuaded to buy many other types of goods【S7】________at higher prices. Thus the manufacturer of the brand fears that theretailer may be tempted to reduce the services on this article；but, as if【S8】________he does not there is a danger that the customer becomes unsealed and iswilling to pay the standard price of the article because he feels that he is【S9】________being “done”. This may, and indeed often does, affect the reputationof the manufacturer and make him lose his market in long ran. 【S10】________《问题》：【S4】