单选题
Most publishing is now "electronic" in the sense that books, magazines, and newspapers are prepared on computers, and exist as computer files before they are printed on paper. Often there are advantages to give readers access to the electronic versions of publications as well as, or even instead of, the printed versions. Print publications have lots of advantages. Paper is pleasant to handle, easy to read, and very portable. you can read it almost anywhere. On the other hand, print has its weaknesses. Paper is expensive, and articles are often cut to fit the space available. Printing and distributing paper is expensive and takes time. Printed materials are expensive to store and almost impossible to search. Electronic publishing offers solutions to all these problems. Suppose a publisher makes the electronic copy of a newspaper or magazine available from the net, perhaps on the Internet's World Wide Web. No paper is used and disc space is cheap, so Internet publishing costs very little. Articles don't have to be cut (though there is of course a limit to the amount people are willing to read online). Internet publishing is fast, and readers can access material as soon as it becomes available: within minutes, instead of the next day, next week or next month. Internet publishing goes beyond geographical boundaries: the humblest local paper can be read everywhere from New York to London to Delhi to Tokyo. Delivery costs are low because there are no newsagents to pay, and no postal charges: readers pick up the bills for their on-line sessions. Also, computer-based publications are simple to store (on disc) and every word can be searched electronically. At the moment, newspapers and magazines, TV and radio stations, news agencies and book publishers are making content freely available on the Web because they are competing for "mindshare". Perhaps they want to find out if they can attract and hold an audience online, or perhaps, they're afraid of missing out because "everyone else is doing it". But don't count on things staying that way: Publishers are not in business to lose money.
单选题
What does the author probably foresee?
【正确答案】
D
【答案解析】[定位] 由本题所处位置定位至第一段第二句Often there are advantages to give readers access to the electronic versions of publications as well as, or even instead of, the printed versions. [精析] 观点态度题【考频:13】。该句说,甚至有时印刷版根本就不存在,由此可以推断作者认为印刷版已经失去了存在的必要性。故D)“电子出版将代替印刷版”与之相符,为正确答案。 [避错] A)“读者有更多的途径”这一点不需要预见,而是已经存在了,故A)排除;B)“书籍和报纸只会存在于电脑文件里”,此处还没有提到电脑出版,仅是说“在正式印刷前都是以电脑文件的形式存在”,故B)排除;此处提到了纸张印刷的优势,故作者不会说纸张出版就不应该存在,故C)排除。
单选题
Which of the following is among the troubles print has?
【正确答案】
B
【答案解析】[定位] 由本题的troubles that print has定位到第二段第四句Paper is expensive, and articles are often cut to fit the space available. [精析] 事实细节题【考频:52】。文章中明确说明,纸张印刷版面有限,有时要删改文章以适应版面。 [避错] A)“寻找印刷材料很贵”与原文叶,“不便查找”不符,故排除;C)“纸张发送迅速”与文中“印刷和分发既费时间又费金钱”不符,排除;D)“没有足够的地方保存文章”与原文“印刷材料保存成本高”不符,故排除。
单选题
Which of the following is the possible disadvantage of electronic versions of publications?
【正确答案】
A
【答案解析】[定位] 由题干中的disadvantage of electronic publications定位到第二段第二句Paper is pleasant to handle, easy to read, and very portable: you can read it almost anywhere. [精析] 事实细节题【考频:52】。即是说电子版的劣势,自然要去看纸张版的优势,而“便于携带”正是电子版没有的。故A)“不便于携带”与之相符,为正确答案。 [避错] 原文中“网络出版还可以跨越地理的界限:最微不足道的地方报纸也可能会被在纽约、伦敦、德里或者东京的人读到”与B)意思一致,是电子版的优势,故排除B);原文中“网络发行很快,刚一出版读者就可以在第一时间获得:这只需要几分钟的时间,而不是一天,一个星期”与C)一致,是电子版的优势,故排除;原文“邮递费用也极低,没有代理发行商的费用,没有邮局的支出:读者只要从网上付费就可以了”与D)相符,是电子版的优势,故排除。
单选题
Why are publishers making their books freely available?
【正确答案】
B
【答案解析】[定位] 由题干中的making their books freely available定位到第四段第一、二句because they are competing for "mindshare".Perhaps they want to find out if they can attract and hold an audience online, or perhaps, they're afraid of missing out because "everyone else is doing it". [精析] 事实细节题【考频:52】。文章说“吸引并且留住网上的读者”,故B)“不想失去读者”与之相符,故为正确答案。 [避错] A)“想挣钱”在原文中没有被列为原因之一,排除;C)“在比赛中竞争”,关键在于比赛这个词的出现与原文不符,故排除;想要赢得的是读者,而不是自由,故D)排除。
单选题
Why does the author say "publishers are not in business to lose money"?
【正确答案】
C
【答案解析】[定位] 由题干中的publishers are not in business to lose money定位到最后一段末句。 [精析] 语义理解题【考频:40】。原文说“但是,别指望这种情形会一直持续下去:毕竟出版商们不是为了,赔钱才做这门生意的。”所以,C)“警告读者这种免费的东西不知道能持续多久”正确。 [避错] 文章一直在讨论传统纸张印刷出版和现在电子出版的关系,而没有提到出版是否是个挣钱的生意,A)“使读者相信出版是一门赢利的生意”与原文不符,故排除;原文只是说“别指望这种情形会一直持续下去”,并没有开口问读者要钱的意思,故B)排除;电子、网络出版已是大势所趋,故文章结尾处作者不会强调D)“使人们相信纸张印刷绝对不会消失”,故排除。