口语表达 A. Sounds like an ideal approach.
B. What style will the ads use?
C. They'll have some proposals ready by the end of the week.
D. We've decided to use a variety of media for full coverage.
A: So, what's the status of our advertising campaign?
B: As I mentioned before, it'll be a national campaign starting next month.【D7】______First, we'll have 30-second spots on television once a day for 3 weeks. At the same time, we'll do 15-second radio commercials 3 times a day in selected cities with large populations. Finally, we'll have some outdoor ads using billboards near main entrances to big cities.
A:【D8】______
B: We're focusing on slice of life, showing how you can beat the summer heat by biting into a cool ice-cream sandwich. We will tell everyone reasons for why we recommend the products through hyping our choices of flavors and show everyone they're not stuck with just vanilla.
A:【D9】______Will we have a new slogan?
B: Definitely. The advertising agency's working on that right now.【D10】______
A: Sounds like we'll have a winner on our hands!
单选题 63.【D7】
【正确答案】 D
【答案解析】根据空格后的内容“首先,我们将在电视上做持续三周的广告,同时,我们还会在被选中的人口较多的城市的电台广播中宣传,最后,我们还会在大城市的主干道旁做户外宣传活动”,可知,B方利用各种媒体进行全面宣传,故选D。
单选题 64.【D8】
【正确答案】 B
【答案解析】根据B方的回答“我们将把焦点放在日常生活方面,我们还会给出一些之所以要推荐我们产品的原因”,可知,A方询问B方采用何种方式进行宣传,故选B。
单选题 65.【D9】
【正确答案】 A
【答案解析】根据B方讲述的内容“把焦点放在日常生活方面,告诉你只要咬一口冰淇淋三明治,就能消除夏日炎热,还会给出一些推荐我们产品的原因”,以及A方的回答“我们会有新的口号吗?”,可知,A方认同B方的宣传方式,A项说“似乎是个完美的方案”较合适,故选A。
单选题 66.【D10】
【正确答案】 C
【答案解析】根据空格前B方说的“广告代理商正在设计口号”,以及A方的回答“听起来我们将会成为一个大赢家”,可知,B方接着讲述广告代理商对此口号的计划,而C项“这个周末会出台一些新的策划”正好符合。故选C。