Passage 2
Packaging is an important form of advertising. A package can sometimes motivate someone to buy a product. For example, a small child might ask for a breakfast food that comes in a box with a picture of a TV character. The child is more interested in the picture than in the breakfast food. Pictures for children to color or cut out, games printed on a package, or small gifts inside a box also motivate many children to buy products or to ask their parents for them.
Some packages suggest that a buyer will get something for nothing. Food products sold in reusable containers are examples of this. Although a similar product in a plain container might cost less, people often prefer to buy the product in a reusable glass or dish, because they believe the container is free. However, the cost of the container is added to the cost of the product.
The size of a package also motivates a buyer. Maybe the package has 'Economy Size' printed on it. This suggests that the large, size has the most product for the least money. But that is not always true. To find out, a buyer has to know how the product is sold and the price of the basic unit.
The information on the package should provide some answers. But the important thing for any buyer to remember is that a package is often an advertisement. The words and pictures do not tell the whole story. Only the product inside can do that.
Which of the following statements could best summarize the main idea of the passage?
题干的意思是:下列哪种阐述最好地总结了本文大意?由本文第一句主题句得知包装是广告的一种重要形式,答案B与此意完全相符,而A、C、D选项都只谈了这篇文章中的几个方面。所以,选B项。
The phrase 'a buyer will get something for nothing' (Line 1, Para. 2) probably means ______.
题干的意思是:词组“一个买家将免费得到一些东西”可能意味着什么?根据提示(第二段第一行)可快速定位找到题干的来源。经再次查读可以确定题干中的词组所在句为此段主题句。结合段意“nothing”在答案中对应的只能是“free of charge(免费)”。所以,选A项。
Which of the following statements is NOT true according to the passage?
题干的意思是:根据文章,下列哪种表述不正确?此类题一般用排除法,找到文章中的相应表述与之对照。A项与第一段第二句意思相同;B项与第一段最后一句意思相对应;D项与第三段第四句意思相对应。而C项与第二段中第三、四句意思相违背。所以,选C项。
What does the word 'them' (Line 5, Para. 1) refer to?
题干的意思是:“他们”一词指什么?题目询问的是代词指代的内容。“them”一词出现在第一段最后一句话中,本句主语为pictures、games、small gifts;谓语动词为motivate;宾语为children;to buy products和to ask their parents for them为宾补,两个补语的意思一样,方式不同,自己买和让父母买,结果都是购买产品。所以,选D项。
What does the author imply in the last paragraph?
题干的意思是:最后一段作者隐含的意思是什么?首先定位最后一段,尤其是最后两句话,广告语和图片都不能说明什么,只有里面的商品才能说明问题。隐含意思为购买者不应该太相信包装上的信息。所以,选B项。