Conversations about elderly parents and technology usually center on safety, in particular on devices designed to alert a call center in case of trouble. But our parents are more than the sum of their maladies. Instead of keeping the safe, can't some of these devices help keep them happy? Experts say the key to making tech work for Mom and Dad is not to buy the newest cool thing, but to look for a device or software that fulfills a basic need, that does something they particular want to do. And it's helpful if the learning curve involves an element or two already familiar to them. "The question is what' s the motivation? " said Dr. Gary Small, the director of the center on aging at the university of California, Los Angeles, and the author of iBrain: surviving the technological alteration of the modern mind. "For technology to become 'sticky' with the older generation, we have to get into their heads and understand what make them think this is fun," he added. "The bells and whistles that might attract us are too counterintuitive." Dr. Small says that device for the elderly should answer three criteria, in this order: simplicity of use, availability of phone assistance and hardware that's easy to manipulate. Once installation and set-up are completely—likely the responsibility of a tech-sawy adult child—enjoyment has to outweigh effort. Beyond that, it is important to evaluate how large a technology leap an aging parent will be willing to take. Those who know their way around a VCR or DVD player will be a likelier to embrace a device that requires new equipment or an occasional call to a help number. Dr. Small like single-application devices that meet a personal need for the technological newcomer—like ones that send and receive e-mail, making it easier to stay in touch with family and see those digital photos of a new grandchild. Reading devices like the kindle are also popular with the older users, because they make an enjoyable, lifelong activity easier by replacing a heavy book with lightweight tablet. A reader can be ideal for a parent who travels and wants to take more than one book along. The right motivation can overcome a parent's doubt or anxiety about adopting new technology. Dr. Small' s father, a practicing physician in his 80s, avoided technology until the hospital where he worked switched to electronic records. Suddenly he had no choice. If he wanted to continue to work, he had to wade in. Dr. Cartensen says that electronic manufacturers have failed to develop products for elder users "because of stereotypes which suggest that older people aren't interested, even when they might be," and because marketers think "they can simply wait until younger cohorts grow old, knowing the problem will be solved." But there are signs of change on the horizon, several of them involving that most familiar of technologies, like the television set.
单选题 The passage seems to suggest that tech work for elderly parents is_____.
【正确答案】 D
【答案解析】解析:根据题干关键词定位到文章第一段。通过原文“专家表示科技不是给我们的父母买最新最酷的商品,而是能够帮助他们满足基本的要求,做他们想做的事情,如果科技产品中能包含一两个他们熟悉的元素将对他们帮助很大”可知,D项“满足他们的基本需求和兴趣”符合题意。A项“保证他们自身安全”、B项“做一些特别的事”和C项“为了跟上社会的发展”都不符合父母对科技的需求,故选D。
单选题 Device for the elderly should meet the criteria EXCEPT______.
【正确答案】 A
【答案解析】解析:根据题干关键词定位到文章第四段第一句。原文指出,针对老年人的产品需要符合三个要求:使用方式简洁、电话求助便利以及易于操作的硬件。故A项“许多乐趣”不符合题意。B项“电话求助”、C项“使用简单”和D项“硬件对用户友好”在原文中均有所提及,故选A。
单选题 According to Dr. Small, the advantage of single-application devices rests on_____.
【正确答案】 D
【答案解析】解析:根据题干关键词定位到文章第五段。首句指出single-application devices需要满足科技产品新用户的个人需求,而“科技产品新用户”指的是不熟悉科技产品的老年人口, 故D项“满足老年人的个性化需求”符合题意。A项“发送和接收邮件”、B项“看到新出生孙子的数码照片”和C项“用轻的平板电脑代替沉重的书”都只是对single-application devices的举例说明,都不够全面,故选D。
单选题 The switch of Dr. Small's father is mentioned to demonstrate_____.
【正确答案】 D
【答案解析】解析:根据题干关键词定位到文章第六段。举斯莫博士父亲的例子意在证明第六段的论点The right motivation can overcome a parent’s doubt or anxiety about adopting new technology(正确的动机可以克服老年人的忧虑,帮他们更好地适应新科技)。D项“帮助年迈的父母采用新技术需要合适的动机”是对原文内容的同义替换,符合题意。A项“他的父亲因为健康问题需要退休”、B项“80岁的人仍然可以全身心地投入到事业中去”和C项 “电子病历在现代医院很盛行”均未在原文中提及,故选D。
单选题 According to Dr. Cartensen, electronic manufacturers should_____.
【正确答案】 C
【答案解析】解析:根据题干关键词定位到文章第七段。该段指出电子产品制造商现在的问题是未能关注到老年人对科技产品的需求,消极被动地等待市场变化。所以解决该问题的关键在于针对老年人开发新科技,故C项“为年迈的父母开发新技术”符合题意。A项“等到年轻的一代变老”、B项“放弃他们的营销努力去迎合老年人”和D项“尝试新的营销策略”都不符合卡斯滕森博士的观点,故选C。