问答题
《复合题被拆开情况》 Sales letters are very important as they are designed to create awareness to the public about a company’s offers, products and services. Sales letters are more effective compared to other means of product advertising such as blogs, newspapers, and magazines. There are basically several ways to write sales letters. It can either be formal or informal, depending on your target market, audience, and the promotion (促销) type. Then, how do you write an effective sales letter to boost (提高) sales? It should be written in an interesting way so as to draw the attention of the reader to your letter’s message. The body of the sales letter can be divided into three paragraphs. The first paragraph should introduce the products or services. The second one should emphasize the strong points of them. And finally, the last paragraph should encourage action.《问题》:What factors can decide whether your sales letter should be formal or informal? The________, and the promotion type.
【正确答案】target market,audience
【答案解析】本题考查决定销售信函正式与否的因素。根据线索词be formal or informal和and the promotion type可以定位到短文第三段。该段提到,销售信函可以是正式的,也可以是非正式的,这取决于你的目标市场、受众和促销类型。通过对比题干和原文,可以确定本题的答案为target market,audience。