阅读理解 Google, which dominates much of life on the Internet, has been trying to expand beyond computers and telephones to living rooms, cars and bodies. It made its way a bit further into people's homes on Monday when it agreed to pay $3.2 billion in cash for Nest Labs, which makes Internet-connected devices like thermostats and smoke alarms.
Nest, which was started in 2010 by Tony Fadell and Matt Rogers, members of the teams that built the iPhone and iPod at Apple, will continue to operate independently under its own brand and expand its portfolio of connected versions of what it calls "unloved but important devices in the home." Mr. Fadell, Nest's chief executive, will report to Larry Page, co-founder and chief executive of Google.
Internet companies are competing for the gateway through which people live every aspect of their lives—whether searching, socializing, reading, shopping, exercising or sleeping. Their businesses, particularly advertising, are built on watching the way people behave online. For Google, gaining visibility into people's habits beyond computers and phones—whether watching television using Chromecast, taking a walk wearing Google Glass or managing their homes using Nest products—will provide a fuller picture of users.
" Google likes to know everything they can about us, so I suppose devices that are monitoring what's going on in our homes is another excellent way for them to gather that information," said Danny Sullivan, a longtime Google analyst and a founding editor of Search Engine Land. "The more they're tied into our everyday life, the more they feel they can deliver products we'll like and ads."
Mr. Fadell said in an interview that he was aware of concerns among customers about Google having so much data about people, and that Google agreed that Nest's privacy policy—which says that Nest will use customer information only to improve its products and services—would remain unchanged. "That was a major concern or question we had, and they have done an amazing job of convincing us that our privacy policies are going to be well-respected in their organization," he said.
Still, Mr. Sullivan said, "History has shown that privacy policies do change." He added, "They won't hand over Nest data to Google, and Google mines it for whatever they want, but there could be incentives or reasons why it might make sense to tie it to a Google account."
单选题 11.Google paid $3.2 billion in cash for Nest Labs because it wanted to______.
【正确答案】 C
【答案解析】细节题。根据题干关键词定位到第一段。由本段首句可知谷歌试图把业务从电脑和电话扩展到起居室、汽车和人体。接下来介绍了谷歌以32亿美元的现金收购制造恒温控制器和烟雾警报器等联网设备的Nest Labs,并指出谷歌由此朝着进人人们的住宅又迈进了一步。由此可见,谷歌收购Nest Labs是为了进入人们的家居市场,故C项“步人人们的家居市场”为正确答案。
单选题 12.Knowing people's habits beyond computers and phones helps Google______.
【正确答案】 A
【答案解析】细节题。根据题干关键词定位到第三段。关键词所在句子的主干为Google will provide a fuller picture of users.(谷歌将全面了解用户。)由此可知,A项“得到用户的综合信息”为正确答案。选项中knowing是对句中gaining visibility的同义替换。
单选题 13.According to Paragraph 4, Danny Sullivan worries that______.
【正确答案】 C
【答案解析】细节题。据题干关键词定位到第四段。由文中I suppose devices that are monitoring what's going on in our homes is another excellent way for them to gather that information(我认为,这些能够对我们家里的情况进行监测的设备,是他们搜集信息的另一种好办法)可知,丹尼-沙利文担心个人隐私被泄露,故C项“人们的隐私暴露于谷歌的监控之下”为正确答案。
单选题 14.According to Mr. Fadell, we get to know that______.
【正确答案】 B
【答案解析】推断题。根据题干关键词定位到第五段。法德尔先生在采访中表示谷歌同意不改变Nest的隐私政策并表明“他们(Nest)非常有力地说服我们,他们的机构将极大地尊重我们的隐私政策。”故可推断出谷歌暂时不会改变。Nest的隐私政策,故B项“Nest的隐私政策在一段时间内不会改变”为正确答案。
单选题 15.What can we infer from the last paragraph?
【正确答案】 D
【答案解析】推断题。文中末句引用沙利文的话,指出“他们不会把Nest的数据交给谷歌,任由谷歌在其中挖掘他们想要的任何信息,但可能出现一些理由和好处,让用户将其设备与谷歌账号相绑定”。由此判断,D项“谷歌可能会间接得到用户信息”为正确答案。