填空题 .    A. by             
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    H. negative
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    J. optimistic       
    K. rose           
    L. soared
    M. to             
    N. trendy         
    O. which
    A little less than two years ago, one of the largest physical booksellers in the US shuttered (关闭) forever, saying farewell to nearly 400 stores and about 11,000 employees. At least three of those stores,     1    the company's 330,000-square foot headquarters, were in my backyard (Ann Arbor, Michigan). Borders' departure left us with a handful of secondhand booksellers, one     2    independent and a single Barnes & Noble. The sense that we'd gone from feast to     3    overnight was indelible, a sense driven by presumptions that physical books are doomed, to be assimilated by the Borg-like inexorability (无情,冷酷) of the digital medium. If you hold with some of the less     4    analyst predictions, the writing may even be on the wall for the company Barnes, Noble and eventually Leonard Riggio built.
    Each year the Publishers' Association rolls out a bunch of numbers canvassing (调查意见) the last year's book sales.     5    what we think we know about physical books, this year's numbers are something of a surprise. For starters, book sales overall—that is, both digital and physical formats—actually     6    4% in 2012 (over $5 million). That's a record, made even sweeter because 2011 revenue had been     7    —a 2% slump from 2010.
    We can thank digital for much of the     8    , of course, with overall digital sales up a whopping (巨大的) 66%, sprit between e-book sales (up 134%) and digital fiction sales (up 149%). And yes, physical book sales were     9    though with a mere 1% dip, only slightly. But what I'm not sure anyone was expecting was this: Total sales of physical books in the fiction genre actually grew by 3%. Take a bow, Fifty Shades of Grey.
    Another area physical book sales grew: children's books. Why? Well, the rate at which readers are shifting from physical to digital books appears to be related to what each genre tends to do best or uniquely: PA reports 26% of fiction sales were digital, but that figure drops     10    5% for nonfiction and just 3% for children's books.
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