单选题 Decide which of the choices given below would best complete the passage if inserted in the corresponding blanks. Mark the best choice for each blank on ANSWER SHEET TWO.
An organization's reputation, profitability, and even its continued existence can depend on the degree to which its targeted publics support its goals and policies. Public relations specialists—also {{U}} {{U}} 1 {{/U}} {{/U}}to as communications specialists and media specialists, {{U}} {{U}} 2 {{/U}} {{/U}}other titles—serve as {{U}} {{U}} 3 {{/U}} {{/U}}for businesses, non-profit organizations, universities, hospitals, and {{U}} {{U}} 4 {{/U}} {{/U}}organizations, and build and {{U}} {{U}} 5 {{/U}} {{/U}}positive relationships with the public. {{U}} {{U}} 6 {{/U}} {{/U}}managers recognize the importance of good public relations {{U}} {{U}} 7 {{/U}} {{/U}}the success of their organizations, they {{U}} {{U}} 8 {{/U}} {{/U}}rely on public relations specialists for advice {{U}} {{U}} 9 {{/U}} {{/U}}the strategy and policy of such programs.
Public relations specialists {{U}} {{U}} 10 {{/U}} {{/U}}organizational functions such as media, community, consumer, industry, and governmental relations; political {{U}} {{U}} 11 {{/U}} {{/U}}; interest-group representation; conflict mediation; and employee and investor relations. They do {{U}} {{U}} 12 {{/U}} {{/U}}tell the organizations' story. They {{U}} {{U}} 13 {{/U}} {{/U}}understand the attitudes and concerns of community, consumer, employee, and public interest groups and establish and maintain {{U}} {{U}} 14 {{/U}} {{/U}}relationships with them and with {{U}} {{U}} 15 {{/U}} {{/U}}from print and broadcast journalism.
Public relations specialists draft press {{U}} {{U}} 16 {{/U}} {{/U}}and contact people in the {{U}} {{U}} 17 {{/U}} {{/U}}who might print or broadcast their materials. Many radio or television special reports, newspaper stories, and magazine articles start at the desks of public relations specialists. {{U}} {{U}} 18 {{/U}} {{/U}}the subject is an organization and its policies toward its employees or its role in the community. Often the subject is a public {{U}} {{U}} 19 {{/U}} {{/U}}such as health, energy, or the environment, and {{U}} {{U}} 20 {{/U}} {{/U}}an organization does to advance it.
单选题
  • A. referred
  • B. related
  • C. associated
  • D. attached
【正确答案】 A
【答案解析】考查语义衔接。空前的Public relations specialists意为“公共关系专员”,破折号后提到的communications specialists(交流专员)、media specialists(媒体专员)及other titles都是Public relations specialists的另一种叫法,故本空所填词应有“被称为”之意。A)referred与to搭配有“被称为”之意,故为答案。be related to意为“与……有关”;be attached to意为“使附属于……”;C)associated一般与with搭配使用,be associated with意为“与……联系”。
单选题
  • A. within
  • B. among
  • C. between
  • D. around
【正确答案】 B
【答案解析】考查语义衔接。前面的communications specialists和media specialists是具体的例子。among other...表示“是……中的典型”,故答案为B)among。
单选题
  • A. sponsors
  • B. advocates
  • C. contributors
  • D. performers
【正确答案】 B
【答案解析】考查词汇辨析。根据文中有关公共关系专员的职责的描述可知,他们是宣传者,故答案为B)advocates“提倡者,宣传者”。A)sponsors意为“赞助者,主办者”、C)contributors意为“贡献者”;D)performers意为“执行者”。
单选题
  • A. other
  • B. another
  • C. any
  • D. all
【正确答案】 A
【答案解析】考查语义衔接。此处是对一些组织机构的列举,前面提到的businesses,non-profit organizations,universities,hospitals都属于organizations,故答案应为A)other,表示“其他的组织”。
单选题
  • A. contain
  • B. entertain
  • C. maintain
  • D. sustain
【正确答案】 C
【答案解析】考查词汇辨析。空前的并列连词and表明,本空所填动词在语义上应与build并列。positive relationship意为“良好,的关系”。maintain“维持”在语义上与build并列,且可与relationship搭配,指“维持关系”,故答案为C)。A)contain意为“包含,容纳”;B)entertain意为“娱乐,招待”;D)sustain意为“保持,供养”,三者均不能与relationship搭配使用。
单选题
  • A. But
  • B. So
  • C. While
  • D. As
【正确答案】 D
【答案解析】考查逻辑关系。第一个分句提到,经理人认识到良好的公共关系对公司发展的重要性;第二个分句提到,他们依靠公关专员就公共关系策略及政策提出建议。显然,前一个分句是第二个分句的原因,故答案为D)As。
单选题
  • A. to
  • B. for
  • C. of
  • D. in
【正确答案】 A
【答案解析】考查惯用搭配。空前的importance意为“重要性”,与之搭配使用的介词为to,意为“对……的重要性”,故答案为A)to。
单选题
  • A. sincerely
  • B. dominantly
  • C. increasingly
  • D. presumably
【正确答案】 C
【答案解析】考查语义衔接。increasingly意为“越来越……”,increasingly rely on意为“越来越依赖”,符合此处语义,故答案为C)increasingly。A)sincerely意为“真诚地”;B)dominantly意为“占支配地位地”;D)presumably意为“大概”。
单选题
  • A. at
  • B. on
  • C. from
  • D. over
【正确答案】 B
【答案解析】考查惯用搭配。能与advice“建议”搭配使用的介词为on,意为“关于……的建议”,故答案为B)on。
单选题
  • A. handle
  • B. settle
  • C. cope
  • D. tackle
【正确答案】 A
【答案解析】考查词汇辨析。本空所填动词应能与functions搭配使用。A)handle意为“处理”,能与functions搭配,handle functions意为“担任职责”,符合此处语义,故答案为A)。B)settle和D)tackle有“解决”之意,其多以问题为宾语,而此处宾语为functions,搭配不合理,故排除。C)cope后应加with再接宾语。
单选题
  • A. struggles
  • B. battles
  • C. conflicts
  • D. campaigns
【正确答案】 D
【答案解析】考查语义衔接。本空所填名词应能与空前的形容词political搭配使用。D)campaigns往往与政治、经济、宣传等联系在一起,political campaigns意为“政治活动”,符合此处语义,故答案为D)campaigns。A)struggles意为“努力”;B)battles意为“战役”;C)conflicts意为“冲突”。
单选题
  • A. rather than
  • B. other than
  • C. more than
  • D. less than
【正确答案】 C
【答案解析】考查短语辨析。下句提到,他们要了解社区、消费者、员工及公共利益群体所持的态度和所关注的焦点,由此可知他们“不只是”宣传公司的情况,故答案为C)more than“超出,比……多”。A)rather than意为“而不是”;B)other than意为“不同于,除了”。
单选题
  • A. can
  • B. may
  • C. must
  • D. will
【正确答案】 C
【答案解析】考查语法结构。上句和本句都是介绍公共关系专员的职责和素质,由此可推断,公共关系专员必须(must)了解社区、消费者、员工等的态度和关注点,故答案为C)must。
单选题
  • A. cooperative
  • B. alternative
  • C. supportive
  • D. subordinate
【正确答案】 A
【答案解析】考查语义衔接。cooperative意为“合作的”,用在此处是说“建立和维护合作关系”,符合语义且能与后面的with搭配,故答案为A)cooperative。B)alternative意为“两者择一的”;C)supportive意为“支持的”;D)subordinate意为“下级的,次要的”。
单选题
  • A. negotiators
  • B. representatives
  • C. colleagues
  • D. inferiors
【正确答案】 B
【答案解析】考查语义衔接。本句是说,公共关系专员要与印刷、广播新闻行业的______建立和保持合作关系,B)representatives意为“代表”,符合此处语义,故为答案。A)negotiators意为“磋商者”;C)colleagues意为“同事”;D)inferiors意为“下属”。
单选题
  • A. publications
  • B. circulation
  • C. exposure
  • D. releases
【正确答案】 D
【答案解析】考查词汇辨析。空前的draft意为“起草”,本空所填词应能与draft和press搭配使用。D)releases意为“发行物”,draft press releases表示“起草新闻稿”,符合此处语义,故答案为D)releases。A)publications意为“出版物”;B)circulation意为“发行(量)”;C)exposure意为“暴露,曝光”。
单选题
  • A. departments
  • B. media
  • C. industry
  • D. states
【正确答案】 B
【答案解析】考查语义衔接。与print和broadcast相对应的是media(媒体),故答案为B)media。
单选题
  • A. Rarely
  • B. Partially
  • C. Sometimes
  • D. Mostly
【正确答案】 C
【答案解析】考查语义衔接。Sometimes“有时”与下句中的Often相照应,符合此处语义,故答案为C)Sometimes。A)Rarely意为“很少”;B)Partially意为“部分地”;D)Mostly意为“主要地”。
单选题
  • A. event
  • B. case
  • C. incident
  • D. issue
【正确答案】 D
【答案解析】考查词汇辨析。空后的such as health,energy,or the environment是对public______的举例。health(健康),energy(能源),environment(环境)都是公共问题。D)issue常指公众关心的事物,public issue意为“公共问题”,故答案为D)。A)event意为“活动”;B)case意为“事例”;C)incident意为“事件”。
单选题
  • A. why
  • B. that
  • C. how
  • D. what
【正确答案】 D
【答案解析】考查语法结构。an organization does to advance it为表语从句,缺少引导词,且缺少does的宾语,选项中只有D)what既可以做表语从句的引导词,又可做动词does的宾语,故为答案。