单选题
Cross-cultural Communication in Business Negotiations

Business Weekly by Dr. Rod Steiner November 2006

The importance of effective cross-cultural communication during business conferences or negotiations is often unappreciated. And yet it is not just the immediate outcome of the negotiation which is at stake but also the possibility of a positive, ongoing business relationship.
Here's a simple example: "don't mix business and pleasure," we say, thinking ourselves to be efficient and "virtuous". But trying to negotiate with that attitude in some other cultures may well cause consternation in your host. This in turn will result in cross-cultural irritation and may well put future relationships under a cloud. So, the first rule should be to study the culture of the people with who whom you are going to negotiate.
Dr. Rod Steiner, assistant lecturer, Department of Business Studies, South Australian Institute of Technology.
South Australian Institute of Technology
Department of Business Studies
44 Berwick St.
Adelaide, Australia 5066
November 24, 2006

Dear Dr. Steiner,
I read your article "Cross-cultural Communication in Business Negotiations" with a great deal of interest. I am a postgraduate language/business student at the University of Adelaide, and I have also had some experience living and studying in Japan.
You are absolutely right when you highlight possible "cross-cultural irritation". In our culture, we would never associate business transactions of any type with drinking alcohol and going to nightclubs. However, that's more or less the normal way of doing things in Japan.
I hope to specialize in this area of study — I mean, in cross-cultural communication — and that's why I have chosen also to study some foreign languages. If you have any suggestions for further reading, could you please let me know?
Thanks for your attention.
Julie Luddon

单选题 What does the article suggest?
A. To take a course in international business relationships at the institute
B. Always to be alert of hints that can damage an ongoing business relationship
C. Not to mix business and pleasure when dealing with any culture
D. To know the culture of your business counterpart
【正确答案】 D
【答案解析】[解析] 文章的核心思想是,在商务谈判合作中,了解对方的文化习俗很重要,答案是D。
单选题 In the article, the word "consternation" in paragraph 2, Line 3 is closest in meaning to ______.
A. alarm B. admiration C. fear D. assurance
【正确答案】 A
【答案解析】[解析] 在这里,consternation意思是吃惊,故答案为A。
单选题 What does Ms. Luddon want to do?
A. Inquire about the source of information mentioned in the article
B. Contradict what Doctor Steiner wrote in his article
C. Learn as many languages as possible
D. Pursue her studies in cross-cultural communications
【正确答案】 D
【答案解析】[解析] 朱莉,勒登读过斯坦纳博士的文章之后,想阅读更多的相关资料,因此她想从事这方面的研究。答案为D。
单选题 What can be inferred about Julie Luddon?
A. She is writing a book about cultural negotiations
B. She has already received a bachelor's degree
C. She is studying to become a university professor
D. She wants to work in a foreign country
【正确答案】 B
【答案解析】[解析] 朱莉·勒登在阿德莱德大学攻读硕士学位。答案为B。
单选题 What do Julie and Dr. Steiner have in common?
A. Both are interested in the same subject
B. Both have lived overseas in the past
C. Both are writing books
D. Both work in the same university
【正确答案】 A
【答案解析】[解析] 朱莉,勒登阅读了斯坦纳博士的文章后对跨文化交流十分感兴趣。答案为A。