问答题
Practise discussing t.his task and answering the questions that follow. The company you work for has decided to produce a promotional video about the company and its activities. You have been asked to make suggestions about the video. Discuss the situation together, and decide: ·which aspects of the company should be shown in the film ·which members of staff should appear in the film. Follow-up questions: ·Have you seen examples of effective promotional videos? ·What are the advantages to a company of having a promotional video? ·What other forms of promotion are effective? ·Might there be some forms of promotion which would not be effective? ·Do you think technology is changing the ways companies promote themselves?
【正确答案】Promotional video Useful information: Which aspects of the company should be shown in the film The promotional video should include:the new technology and products of this company,excellent after-sale-service,high standard recruitment system and then life in company． Which members of staff should appear in the film It's better to have top leaders as well as ordinary staff appear in the film．If the target is customers,it is also important to include some other customers．