填空题
Are you tempted to trade in your mobile phone every time a new model comes out, upgrade your 1every year or part-exchange your car as 2as the shine wears off? If 3, you could be suffering from neophilia(喜新成癖): Literally, the love of the 4" Suffering" is a bit of a stretch, since most of us are neophiliacs to some 5It is the curse of our consumerist culture or a 6if you"re a manufacturer or advertiser. But is it doing any real harm? Actually, yes. Neophilia is at the 7of the growing problem of hazardous waste in the US and other 8countries. More than 100 million of mobile phones were 9in the US last year, along with tens of millions of computers. It"s a 10story for electronic games, monitors, televisions and other IT 11Many of these are made of toxic materials containing heavy 12such as lead, zinc, chromium, cadmium and mercury. What"s more, our enthusiasm for new products is encouraging what the writer Giles Slade calls "planned obsolescence"—the tendency of 13to artificially limit the useful lifespan of their products, so consumers will soon have to 14them. Who exactly qualifies 15a neophiliac? Colin Campbell, a sociologist at the University of York, UK, and one of the first to 16into the phenomenon, defines three types. The first, 17as"Pristinians" , have an almost pathological desire for things that are pristine and fresh. They replace furniture, clothes, even the living-room carpet at the first 18of wear, often with identical models. The second group are the"trailblazing consumers"who seek cutting-edge innovations and technologies, a demographic 19mostly of young men. The third and most common type are the 20of fashion, the fickle consumers who succumb to the lure of advertising.