【正确答案】New mains tream customers refer to those with an annual income above 106,000 yuan. With totally different spending behavior from that of traditional customers, they lay more stress on personal enjoyment and take more emotional considerations into account when making purchases. In addition, they are fond of certain brands and prefer online shopping. But at the same time, many typical features of traditional customers can also be found in them. It is predicted that the number of new mainstream customers will be 400 million by the year of 2020, which accounts for more than half of city dwellers in China. Their spending modes will become the general standards all over the country.
【答案解析】