Questions 1 to 10 are based on the following passage.
【真题来源:2013年12月大学英语四级真题(第三套)PartⅢ,Section A,第36-45题】
The mobile phone is a magic device widely used these days. Although it has been nearly 30 years since the first commercial mobile-phone network was launched, advertisers have yet to figure out how to get their(1)________out to mobile-phone users in a big way. There are 2.2 billion cell-phone users worldwide, a(2)________that is growing by about 25% each year. Yet spending on ads carried over cell-phone networks last year(3)________to just $1.5 billion worldwide, a fraction of the $424 billion global ad market.
But as the number of eyeballs glued to(4)________screens multiplies, so too does the mobile phone's value as a pocket billboard(广告牌)Consumers are(5)________using their phones for things other than voice calls, such as text messaging, downloading songs and games, and(6)________the Internet. By 2010, 70 million Asians are expected to be watching videos and TV programs on mobile phones. All of these activities give advertisers(7)________options for reaching audiences. During soccer's World Cup last summer, for example, Adidas used real-time scores and games to(8)________thousands of fans to a website set up for mobile-phone access. "Our target audience was males aged 17 to 25," says Marcus Spurrell, Adidas regional manager for Asia. "Their mobiles are always on, always in their pocket-you just can't(9)________cell phones as an advertising tool." Mobile-phone marketing has become as(10)________a platform as TV, online or print.
A)accessing
B)amounted
C)approaching
D)attract
E)casual
F)characters
G)fresh
H)ignore
I)increasingly
J)messages
K)patiently
L)tiny
M)total
N)violated
O)vital
名词辨析题。
分析句子结构可知,their________作动词短语get out的宾语,因此空格处需要填入名词。以修饰前面的their。本段第一句提到,如今手机是人们广泛使用的一种神奇设备。空格所在句提到,虽然自第一条商用手机网络建立至今已有30多年,但广告商们还没有想出如何将他们的________大规模地传达给手机用户。结合各选项可知,messages“信息”符合题意,故为答案。
名词辨析题。
分析句子结构可知,a________作2.2 billion cell-phone users worldwide的同位语,同时作that引导的定语从句的主语,因此空格处需要填入名词,并且应为名词的单数形式。在各选的三个名词中,characters和messages为复数形式,不符合语法要求,可以排除,因此答案为total“总数,总量”。
动词辨析题。
分析句子结构可知,空格所在句缺少谓语动词。并且能与介词to搭配;根据时间状语last year可知,此处应为过去时,因此空格处应填入动词的过去时。结合各选项可知,amounted(to)“总计,达到”符合题意,故为答案。
形容词辨析题。
分析句子结构可知,空格前为介词to,空格后为名词screens,因此空格处应填形容词来修饰screens。联系上下文可知,此处的screens指的是手机屏幕,pocket billboard指的也是手机,通过两者的对比和常识可知,能够放在口袋里的手机应当不大,因此结合各选项可知,tiny“微小的,极小的”符合题意,故为答案。
副词辨析题。
分析句子结构可知,空格所在句结构完整,空格处需要填一个副词。联系上下文可知,手机用户将越来越多,人们用手机娱乐、办公的活动也将越来越多,因此increasingly“不断增加地,越来越多地”为正确答案。
固定搭配题。
分析句子结构可知,text messaging, downloading songs and games和________the Internet为三个并列短语,因此空格处应与messaging,downloading一样,为动名词形式。结合各选项,accessing“取得,获取”符合题意。access the Internet,为固定搭配,意为“上网,访问互联网”。
形容词辨析题。
分析句子结构可知,________options作give的直接宾语,应为一个名词短语,因此空格处需填形容词。联系上下文可知,广告商们把手机看作是进行广告宣传的一种方式,再结合各选项,fresh“新的,新颖的”符合题意,故为答案。
动词辨析题。
分析句子结构可知,空格前为不定式符号to,空格后为名词短语thousands of fans,因此空格处需要填入动词原形。根据上下文可知,作者是说阿迪达斯公司利用手机做宣传,达到吸引人眼球的目的,结合各选项可知,attract“吸引”符合题意,故为答案。
动词辨析题。
空格前为情态动词can't,后面为名词cell phones,因此空格处需要填动词原形。根据上下文可知,手机广告的功效十分显著,因此我们不能忽视它的作用。再结合各选项可知,ignore“忽视”符合题意,故为答案。
形容词辨析题。
分析句子结构可知,本句是“as+a.+a(n)+n.(可数名词)+as……”的固定用法,因此空格处需要填形容词。联系上下文可知,此处要表达的是手机在广告宣传中扮演的重要角色,结合各选项可知,vital“极其重要的”符合题意,故为答案。