In this part of the test, you are asked to give a short talk on a business topic. You have to choose one of the topics from the three below and then talk for about one minute. You have one minute to prepare your ideas.
  A  WHAT IS IMPORTANT WHEN…?
  PACKAGING PRODUCTS APPROPRIATELY
  ● CREATING CONSUMER RECOGNITION OF THE COMPANY OR BRAND
  ● FAMILIAR RED AND WHITE COLORS
  B  WHAT IS IMPORTANT WHEN…?
  MAINTAINING HIGH MOTIVATION AMONG A WORKFORCE
  ● COMPENSATION
  ● JOB SECURITY
  C  WHAT IS IMPORTANT WHEN…?
  DECIDING WHETHER TO OBTAIN A FURTHER
  QUALIFICATION
  ● TIME COMMITMENT REQUIRED
  ● CAREER BENEFITS

【正确答案】

  Mini presentation One
  Recently, numerous factors have been taken into consideration when packing an important marketing tool. Packages now must perform many sales tasks because of increased competition and clutter on retail store shelves. Companies are becoming aware of the power of good packaging. The power lies in creating instant consumer recognition of the company or brand. The package probably is the seller’s last chance to influence buyers in this highly competitive environment. Also, the Campbell Soup Company estimate that the average shopper see its familiar red and white who would make purchases in them on impulse.
  Mini presentation Two
  There are many ways to motivate employees. Firstly, if employees are provided compensation that is connected with their performance, they tend to be satisfied with their jobs, secondly, job security is also an important factor, which can give employees a sense of belonging. Thirdly, a flexible work schedule can also contribute to the purpose of motivation. And last is that employees should be involved in programs.
  In a word, firms should offer job security, compensation that is related to employee performance, more flexible work schedules, and more employee involvement programs. To the extent, firms may be able to a higher production level by providing greater job satisfaction which can motivate employees to improve their performance.

【答案解析】