A fund manager compiles the following data on two companies:
| Comoanv A | Comoanv B | |
| Return on assets | 10.9% | 9.0% |
| Return on equity | 15.4% | 14.3% |
| Dividend payout ratio | 0.35 | 0.30 |
| Required return on equity | 13.0% | 12.4% |
| Weighted average cost of capital | 11.8% | 11.7% |
Based on the information provided, the most accurate conclusion is that Company A's stock is more attractive relative to that of Company B's because of its
From the computations shown below Company A's stock is more attractive because of its smaller P/E ratio than Company B's stock.
