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填空题She wanted to tell John how surprised she was at his knowledge but embarrassment made her hold her peace.
填空题[A] Convenient packaging[B] Health and wellness[C] Skeptical customers[D] Enormous markets[E] Soaring sales[F] Trendy drink In the last 40 years the bottled water industry has gone from a business prospect that few took seriously, to a global industry worth billions of pounds. The commodity itself remains simple. The way we think about it has changed fundamentally. Water is natural, pure and sourced at minimal cost. Its real value lies in its marketing and branding. "I think bottled water is the most revealing substance for showing us how the global capitalist market works today," says Richard Wilk, professor of anthropology at Indiana University. "In a sense we're buying choice, we're buying freedom. That's the only thing that can explain why you would pay money for a bottle of something that you can otherwise get for free. " 41. ______ Through a confection of advertising and marketing, bottled water has become one of the biggest success stories in the modern food and beverage industry. "The demand for bottle water has grown exponentially in the last few decades," says Dr. Peter Gleick, author of Bottled and Sold. "It's doubled, it's doubled again and it's doubled again. And the bottle water companies see enormous markets not just in the rich countries but also in the poorer countries. " No actual variety Some people think that bottled water is the high point of global capitalism, particularly the people in the bottled water business. "I think bottled water actually represents a kind of caricature of the global economy. It provides people in the developed world with 20 or 30 varieties of something for which there is no actual variety," says Charles Fishman, author of The Big Thirst. 42. ______. At the beginning there really was no variety and the bottled water phenomenon began with one brand. Perrier (佩绿雅,矿泉水品牌) was a triumph of advertising, creating a brand that was to define a generation. At the heart of the campaign to make the brand popular was Richard Wheatley, of the Leo Burnett advertising agency between 1979 and 1994. "Perrier popularised bottled water," he says. "It made it acceptable, more than acceptable, it made it... desirable. " But it was not an instant success. When Perrier UK was looking to increase its sales in the early 1970's, it faced a skeptical public. Many questioned why anyone would buy water when you could get it free from the tap. 43. ______. Faced with obstacles, Perrier turned to advertising with a campaign that was to change our consumer landscape for ever. The campaign was a marketing coup and sales went through the roof from 12 million bottles in 1980 to 152 million by the end of the decade. Perrier was no longer just a bottle of water. The marketing and advertising teams had established a crucial emotional link between the product and the consumers. "Perrier became a badge," says Michael Bellas, chairman of the Beverage Marketing Corporation. "When you held a Perrier bottle up, it said something about yourself, it said you were sophisticated, you understood what was happening in the world. It was a perfect beverage for the young and coming business executives, the trend-setters. " 44. ______. In an age of instant gratification, still water in portable bottles provided what people needed, exactly when they needed it. "People in general are more and more time pressed," says Mr. Fishman. "We don't cook our own meals any more, we eat prepared foods of all kinds. And there's nothing more appealing than a bottle of cold water at a moment when you're really thirsty. But I think bottled water is one of those products that on many occasions when people buy it, what they're buying isn't the water so much as the bottle. That is the package and the convenience at that moment. " 45. ______. When people bought this convenience, what they were really buying was Polyethylene Terephthalate, or PET, the single most important innovation in the industry's history. Strong, shatterproof and a highly valued form of polyester, PET is a by-product of the oil industry. It is now utilised in the packaging of everything from pharmaceuticals and soap, to ready meals. In years to come, the environmental impact of PET would haunt the industry and raise questions about its very survival, but in the 1990s this was a revolution. According to Mr. Bellas it was behind the subsequent incredible growth of the industry. "Starting with the introduction of the small premium PET waters, the category started to explode," says Mr. Bellas. "The bottled water industry before PET on the list of all beverage categories was number seven. With the advent of PET, water jumped to the number two spot, behind carbonated soft drinks. " By branding and marketing water, bottled water has been transformed from something that many of us took for granted into a product that now makes billions for global multinational companies.
填空题The rule ordering is however not always needed, as it fails to a much more general rule of language, the ________
填空题The traffic won't return to normal until the workers finish ______ (wide) the road.
填空题What does Lisa think of Sasha's last seminar paper?
填空题[A]Assumedinhospitablenesstosocialdevelopment[B]Pricepaidformisconceptions[C]Evolutionaryadaptationtoforestecology[D]Falsebeliefsrevised[E]Extremeimpoverishmentandbackwardness[F]Ignoranceofearlyhumanimpact[G]PopularviewonresidentsIn1942AlanRHolmberg,adoctoralstudentinanthropologyfromYaleUniversity,USA,ventureddeepintothejungleofBolivianAmazoniaandsearchedoutanisolatedbandofSirionoIndians.Theresearcherdescribedtheprimitivesocietyasadesperatestruggleforsurvival,aviewofAmazoniabeingfundamentallyreconsideredtoday.TheSiriono,Hohnbergwrote,leda"strikinglybackward"existence.Theirvillageswerelittlemorethanclustersofhuts.Lifeitselfwasaperpetualandpunishingsearchforfood:somefamiliesgrewmaniocandotherstarchycropsinsmallgardenplotsclearedfromtheforest,whileothermembersofthetribescouredthecountryforsmallgameandpromisingfishholes.Whenlocalresourcesbecamedepleted,thetribemovedon.Asfortechnology,Holmbergnoted,theSiriuno"maybeclassifiedamongthemosthandicappedpeoplesoftheworld".Otherthanbows,arrowsandcrudediggingsticks,theonlytoolstheSirionoseemedtopossesswere"twomachetesworntothesizeofpocket-knives".AlthoughthelivesoftheSirionohavechangedintheinterveningdecades,theimageofthemasStoneAgerelicshasendured.Tocasualobservers,aswellastoinfluentialnaturalscientistsandregionalplanners,theluxuriantforestsofAmazoniaseemageless,unconquerable,ahabitattotallyhostiletohumancivilization.TheapparentsimplicityofIndianwaysoflifehasbeenjudgedanevolutionaryadaptationtoforestecology,,livingproofthatAmazoniacouldnot--andcan'tsustainamorecomplexsociety.Archaeologicaltracesoffarmoreelaboralecullureshavebeendismissedastheruinsofinvadersfromoutsidetheregion,abandonedlodecayintheuncompromisingtropicalenvironment.ThepopularconceptionofAmazoniaanditsnativeresidentswouldbeenormouslyconsequentialifitweretrue.ButthehumanhistoryofAmazoniainthepast11000yearsbetraysthatviewasmyth.Evidencegatheredinrecentyearsfiomanthropologyandarchaeologyindicatedthattheregionhassupportedaseriesoflocal/indigenousculturesforeleventhousandyears;anextensivenetworkofcomplexsocieties—somewithpopulationsperhapsaslargeas10000—thrivedthereformorethan1,000yearsbeforethearrivalEuropeans.Farfrombeingevolutionarilyretarded,prehistoricAmazonianpeopledeelopedtechnologiesandculturesthatwereadvancedfortheirtime.IfthelivesofIndianstodayseem"primitive",theappearanceisnottheresultofsomeenvironmentaladaptationorecologicalbarrier;ratheritisacomparativelyrecentadaptationtocenturiesofeconomicandpoliticalpressure.TheevidenceforarevisedviewofAmazoniawilltakemanypeoplebysurprise.Ecologistshaveassumedthattropicalecosystemswereshapedentirelybynaturalforcesandtheyhavefocusedtheirresearchonhabitatstheybelievehaveescapedhumaninfluence.ButastheUniversityofFloridaeeologist,PeterFeinsinger,hasnoted,anapproachthatleavespeopleoutoftheequationisnolongersensible.ThearchaeologicalevidenceshowsthatthenaturalhistoryofAmazoniaistoasurprisingextenttiedtotheactivitiesofitsprehistoricinhabitants.Therealizationcomesnonetoosoon.InJune1992politicalandenvironmentalleadersfromacrosstheworldmetinRiodeJaneirotodiscusshowdevelopingcountriescanadvancetheireconomieswithoutdestroyingtheirnaturalresources.ThechallengeisespeciallydifficultinAmazonia.Becausethetropicalforesthasbeendepictedasecologicallyunfitforlarge-scalehumanoccupation,someenvironmentalistshaveopposeddevelopmentofanykind.Ironically,onemajorcasualtyofthatextremepositionhasbeentheenvironmentitself.Whilepolicymakersstruggletodefineandimplementappropriatelegislation,developmentofthemostdestructivekindhascontinuedonalargescaleovervastareas.Theothermajorcasualtyofthe"naturalism"ofenvironmentalscientistshasbeentheindigenousAmazonians,whosehabitsofhunting,fishing,andslash-and-burncultivationoftenhavebeenrepresentedasharmfultothehabitat.Intheclashbetweenenvironmentalistsanddevelopers,theIndianshavesufferedthemost.Thenewunderstandingofthepre-historyofAinazonia,however,pointstowardamiddleground.Archaeologymakesclearthatwithjudiciousmanagementselectedpartsoftheregioncouldsupportmorepeoplethananyonethoughtbefore.Thelong-buriedpast,itseems,offerhopeforthetuture.
填空题________ is a current of literary theory that dominated Anglo-American literary criticism in the middle decades of the 20th century
填空题Peter: So I hear you got married last week. ______ Tom: Thank you. It was the best day of my life.
填空题A. see you tomorrow B. I have your name C. check in D. I have one E. to take a look F. you want G. are you interested in H. I have to put you in the waiting list Blanca: Hello. I'm calling about the apartment you advertised. Manager: Yes. What kind of apartment (56) ? Blanca: I'm interested in a one-bedroom. Do you have any available? Manager: Yes. (57) . When do you need it? Blanca: Sometime around next week. May I come over tomorrow (58) . Manager: Sure. What time would you like to come? Blanca: How about 10 am? Manager: Good. May (59) , please? Blanca: My name is Blanca. Manager: Blanca. I'll (60) .
填空题When (contented), and occasionally when (hunger), cats (frequently) make a strange (sound).A. contentedB. hungerC. frequentlyD. sound
填空题Among the most impressive achievements of Victorian literature is the large-scale social-anatomy novel
填空题Terms like peach, banana, apple and orange are ________ of the term fruit
填空题Taiwans PC makers were said to have ______ by launching the first Pentium 4-based laptops.
填空题The English sonnet, also known as Shakespearean sonnet, usually has a regular rhyme scheme of ________
填空题After becoming a member of the WTO, China will open more service areas step by step.
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填空题Nobody
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填空题A. Cloud-to-ground lightening occurring in the U.S.
B. Types of lightening
C. Cause of lightening
D. Differences between thunder and thunderstorm
E. Frequencies of thunderstorms occurring in the world and the U.S.
F. Shock waves as thunder
G. Forming process of lightening
Lightning has caused awe and wonder since old times. Although Benjamin Franklin demonstrated lightning as an enormous electrical discharge more than 200 years ago, many puzzles still surround this powerful phenomenon.
1
Lightning is generated when electrical charges separate in rain clouds, though processes are still not fully understood. Typically, positive charges build at the cloud top, while the bottom becomes negatively charged. In most instances of cloud-to-ground lightning, the negatively charged lower portion of the cloud repels negatively charged particles on the ground"s surfaces, making it become positively charged. The positive charge on the ground gathers at elevated points.
2
A flow of electrons begins between the cloud and earth. When the voltage charge becomes large enough, it breaks through the insulating barrier of air, and electrons zigzag earthward. We see the discharge as lightning.
3
Lightning can occur within a cloud, between clouds, or between clouds and the ground. The first variety, intra-cloud lightning, is the most frequent but is often hidden from our view. Cloud-to-ground lightning, making up about 20 percent of lightning discharges, is what we usually see. Lightning comes in several forms, including sheet, ribbon, and ball. Intra-cloud lightning can illuminate a cloud so it looks like a white sheet, hence its name. When cloud-to-ground lightning occurs during strong winds, they can shift the lightning channel sideways, so it looks like a ribbon. The average lightning strike is more than 3 miles long and can travel at a tenth of the speed of light. Ball lightning, the rarest and most mysterious form, derives its name from the small luminous ball that appears near the impact point, moves horizontally, and lasts for several seconds.
4
Thunder is generated by the tremendous heat released in a lightning discharge. Temperatures near the discharge can reach as high as 50,000℉ within thousandths of a second. This sudden heating acts as an explosion, generating shock waves we hear as thunder.
5
About 2,000 thunderstorms are occurring in the world at any time, generating about 100 lightning strikes every second, or 8 million daily. Within the United States, lightning strikes are estimated at 20 million a year, or about 22, 000 per day. You have a 1-in-600,000 chance of being struck by lightning during your lifetime. Lightning can strike twice or more in the same spot. The Empire State Building in New York is struck by lightning about two dozen times annually.
You can measure how far you are from a lightning strike by counting the seconds between viewing the flash and hearing the bang, and then dividing by five. This approximates the mileage.
填空题A. Please count.B. Do you handle foreign currency here?C. It's impossible.D. Please show me your passport.E. May I change some Renminbi into US dollars?F. I'm in urgent need.G. Would you fill out this form, please?H. What is the rate of exchange?Miss Li: Good morning. Can I help you, madam?Nancy: Good morning, miss. (56) Miss Li: Yes, we do.Nancy: (57) Miss Li: No problem. How much would you like to change?Nancy: 20,000 Yuan. (58) Miss Li: It's 7. 8868 Yuan to the dollar. (59) Nancy: Here you are.Miss Li: (60) Nancy: OK.
填空题糖尿病在身体过于肥胖的人中尤为常见。
