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填空题[A] Knight acknowledges the challenge. "We have to be beautiful as well as big. It"s no mean feat," says Scott Bedbury, former global ad chief for Nike. "The worst ease scenario would be to become Microsoft," says Kevin Keller, a marketing professor at Duke. Best ease: be like Coea-Cola. "They"re everywhere, but no one seems to resent them for it. " [B] One answer is to play down the Swoosh, and some Nike watchers say it will do just that. Nike is marketing new products, including its ACG (All Condition Gear) line for hiking and outdoor styles. [C] Last week was particularly glum at Nike"s headquarters in suburban Portland. Managers had warned of layoffs but hadn"t revealed any names. On Wednesday, 250 employees were told to pack up their desks, while stunned colleagues looked on. [D] Phil Knight doesn"t speak in public very often. And when you hear from him these days, he doesn"t sound happy. Talking to Wall Street analysts from his Oregon headquarters last week, the founder and head of Nike Inc. didn"t mince words: "This is a dark day around these halls. " [E] Yet Nike is now facing a marketing conundrum: can you be big and cool? When Teenage Research Unlimited did its latest survey, 40 percent of kids named Nike as one of the " coolest" brands, down from 52 percent just six months ago. Kim Hostetler of Paper, a New York magazine, says that the coolest things around now are brilliantly colored suede sneakers by New Balance. Even Adidas, torpedoed by Nike and Reebok in the [980s, is staging a comeback. [F] Knight"s problems would worry any CEO: a stock price that has slid to the bottom from the top, a plunge in profits and warehouses lull of shoes that aren"t selling. But most critical is a price war that has sliced U. S. sales and is a sign that Nike"s lock as the champion of "cool" may be weakening. Although Nike prides itself on technical innovation, losing its cool would be tantamount to losing the game. [G] At most corporate offices, that scene, though painful, wouldn"t be cataclysmic, but for Knight and his employees, even a setback bears the agony of defeat. Nike rose about as high and fast in the 1990s as any company can. It took on a new religion of brand consciousness and broke advertising sound barriers with its indelible Swoosh, "Just Do It" slogan and deified sports figures. Nike managed the deftest of marketing tricks: to be both anti-establishment and mass market, to the tune of $ 2 billion in sales last year. Order: [D]→41. ______ →42. ______ →43. ______ →44. ______→45. ______→[B]
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填空题applause collision coarse surround betray rouse spark incident execute postpone clumsy extraordinary relief immense doubtful
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填空题Translate the following passages into Chinese.(深圳大学2007研,考试科目:综合英语)As miracle goes, a number of Black Americans so nonchalantly taking the reins of huge companies does not, of course, really rank with the parting of the sea. However, it does say something significant concerning better opportu-nity in an arena that, until very recently, might as well have hung "Blacks Not Allowed"signs. And, if nothing else, the successes of such high-profile Afro-American figures as new corporate titans offer the black youngsters a glance at a possible future and a loftier path, and serve as a reminder to all of us, black or white, that a nation is at its best when talent triumphs over precedent, when preconceptions make way for excellence in whatever package excellence arrives.
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填空题{{B}}Directions: Read the following dialogue and try to fill up the gaps with proper words, phrases, or sentences.{{/B}} Tom: So, tell me about your family. Have you got any brothers or sisters? Barbara: Yeah. I've got three sisters{{U}} (56) {{/U}} Tom: Three sisters. {{U}}(57) {{/U}}? Barbara: Well, the oldest is twenty-three. The second oldest is twenty-one, and the youngest is nineteen. Tom: And what do they do? Barbara: The oldest one has two children, and they keep her pretty busy. The second oldest, is in college like me. She{{U}} (58) {{/U}}computer science. And the other one is still in high school. Tom: And what about your dad? {{U}}(59) {{/U}}? Barbara: Oh, he's a lawyer. Tom: Oh, really? And your mom?{{U}} (60) {{/U}}, too? Barbara: Yeah, she's a journalist. She works for a travel magazine,
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填空题Neither he nor I are willing to accept these unreasonable suggestions .
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填空题______, most of these students studying overseas will come back eventually instead of settling down there permanently.(presume)
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填空题This Contract is made ______ and ______ the Buyer and the Seller, ______ the Buyer agrees to buy and the Seller agrees to sell the undermentioned commodity subject to the terms and conditions stipulated below.
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填空题Please advise us whether your iron nail packed ______ plywood kegs of 60kgs, net and whether you can ship our order ______ stock.
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填空题Universities the world over love symbols from medieval scholastic garb at degree ceremonies to the owls and scrolls of scholastic badge. But for many universities, especially in Britain and elsewhere in Europe, a more accurate emblem would include slummy buildings, dog eared books and demoralized dons. That's why Britain's government is next week risking defeat in the House of Commons to bring more private money into the country's universities'--and why European and developing countries now busy expanding higher education need to think hard about how much government involvement is good for universities. 41)__________. America's flourishing universities exemplify the former Europe's the latter. Britain's government wants to move towards the American modal. The subject of next week' s rebellion is a bill that would allow English universities Scotland and Wales are different to charge up to 3000 pounds (5460 dollars) in tuition fees instead of the current flat rate 1125. Students will borrow the money through a state run loan scheme and pay it back once they are earning enough. 42)__________. But it reflects an important shift in thinking. First that the new money universities need should come from graduates rather than the general taxpayer. Second and most crucially it abandons the egalitarian assumption that all universities are equally deserving. That is commendable just because a course is cheap does not mean it is worthless and the existence of costly ones is not in itself a sign of iniquitous social division. Yet old thinking has deep roots. Bandying phrases such as "excellence for all" and "education for the many not the few", politicians, especially left wing ones, want to dap the university educated label on ever more people regardless of merit cost or practicality. 43)__________. It humiliates the talented but disadvantaged whose success is then devalued and it infuriates the talented who are not deemed underprivileged enough and who feel their merits ignored and it makes universities do a job they are bound to be bad at. Public funding is addictive and the withdrawal symptoms are painful.44)__________. Inflated tuition fees are a big worry and alumni preference looks unfair. But overall America's system looks sustainable in a way that the Old World's does not. In short the model to strive for is varied institutions charging varied fees. Not all courses need last three years or bring a full honors degree.45)__________. It is better to do some things well rather than everything indifferently. It is because politicians have forgotten that some of the world's oldest universities risk a future that is a lot less glorious than their past.A. Some will be longer and deeper; others shorter and shallower. Some universities may specialize as teaching only institutions like America' s liberal arts colleges. Others may want to concentrate mainly on research. All must have the right to select their intake.B. Universities can indeed give the disadvantaged a leg up—but they will do it much better if the state stands hack. Micromanaging university admissions as the British government has been trying to do on grounds of class with targets quotas fines and strictures risks the same consequences as similar American experiments based on racial preference.C. Alison Wolf a British economist terms this the "two aspirin good five aspirin better" approach to university finance. It is deeply flawed. In reality, there is no proven connection between spending on universities and prosperity, nor can there be.D. But as British dons and politicians straggle with these issues and their European counterparts ponder whether one day they might just have to do something similar, the message for emerging economies like China and India who are investing heavily in their own systems of higher education is clear—avoid a nationalized and uniform system and go for one that is diverse and independent America's universities have their problems.E. It is a very limited start faced with sweeteners for students from poor backgrounds. The best universities worry that the maximum fee should be many times higher.F. Indeed, faced with aging populations Britain and most European countries arguably should be encouraging their young people to start earning earlier in their lives rather than later.G. There are broadly two models for running universities. They can be autonomous institutions mainly dependent on private income such as fees, donations and investments or they can be state financed and as a result, state run.
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填空题UThey must have also enjoyed themselves/U because they gave us the word "laughter".
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填空题A wise mother never discloses her children to the slightest possibility of danger. ( )
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填空题There is no sense in ______ important decisions ______ inexperienced people. 让没有经验的人做重要决定是没有道理的。
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填空题Life is real! Life is earnest!And the grave is not its goalDust thou art, to dust returnestWas not spoken of the soul.These lines are taken from a poem entitled______.
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填空题ARGUMENT IS WAR is a______metaphor, in which the concept of argument is structured systematically in terms of another.
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填空题[A]Ifthekrillcanfeedsuchhugecreaturesaswhales,theymustcertainlybecontendersasfoodforhumans.Actually,theyarenotmerelyfoodforpeople.Inhumanstudies,KrillOilsupplementationdemonstratesanti-agingcharacteristicsandanti-wrinklefightingpower,supportshealthyjoints,theheart,lipidandbloodsugarlevels,energyproduction,athleticperformanceandliverfunction,andeaseswomen"sPMSsymptoms.[B]Nooneyethasseriouslysuggestedthat"planktonburgers"maysoonbecomepopulararoundtheworld.Asapossiblefarmedsupplementaryfoodsource,however,planktonisgainingconsiderableinterestamongmarinescientist.[C]Despiteitsenormousfoodpotential,littleeffortwasmadeuntilrecentlytofarmplanktonwefarmgrassesonland.Now,marinescientistshaveatlastbeguntostudythispossibility,especiallyasthesea"sresourcesloomevenmoreimportantasameansoffeedinganexpandingworldpopulation.[D]Krillswimaboutjustbelowthesurfaceinhugeschoolssometimesmileswide,mainlyinthecoldAntarctic.Thiscreatureisveryhighinfoodvalue.Eachkrillconsistsofabout15%highqualityproteincontainingvitalaminoacidsandabout3%fatandvitamins.Italsosuppliesmineralssuchasiron,phosphorus,andcalcium.Apondofthesecrustaceanscontainsabout460calories—aboutthesameasshrimporlobster,towhichtheyarerelated.[E]ThenameofplanktonisderivedfromtheGreekword("planktos"),meaning"wanderer"or"drifter".Planktonhasbeendescribedastheequivalentofthegrassesthatgrowonthedrylandcontinents,andthecomparisonisanappropriateone.Inpotentialfoodvalue,however,planktonfaroutweighsthatofthelandgrasses.Onescientisthasestimatedthatwhilegrassesoftheworldproduceabout49billiontonsofvaluablecarbohydrateseachyear,thesea"splanktongeneratesmorethantwiceasmuch.[F]Onetypeofplanktonthatseemstohavegreatharvestpossibilitiesisatinyshrimplikecreaturecalledkrill.ThenamecomesfromaNorwegiantermmeaning"smallfry",andspecificallyreferstoaspeciesofpelagicmarineplanktoniccrustaceans.Growingtotwoorthreeincheslong,krillprovidethemajorfoodforthegiantbluewhale,thelargestanimalevertoinhabittheearth.Realizingthatthiswhalemaygrowto100feetandweigh150tonsatmaturity,itisnotsurprisingthateachonedevoursmorethanonetonofkrilldaily.[G]Inviewofthedistributionofthekrill,farmingiscertainlydifficult,butthe2008fishingseasonofkrillintheAntarcticOceanstartedinFebruary/March.TherehasbeenspeculationthattheharvestingofkrillintheAntarcticisdecreasingthepopulationtooquicklyduetoglobalwarming.However,thecurrentquotaforkrillharvestingsetdownbytheindustryhasnotbeenreached.ThedangertotheecosystemoftheAntarcticregionisthereforenotbeingharmedbythecurrentamountofkrilltakenfromtheocean.[H]Scatteredthroughtheseasoftheworldarebillionsoftonsofsmallplantsandanimalscalledplankton,Mostoftheseplantsandanimalsaretoosmallforthehumaneyetosee.Whilesomeformsofplanktonarecapableofindependentmovementandcanswimuptoseveralhundredsofmetersverticallyinasingleday(abehaviorcalleddielverticalmigration),theirhorizontalpositionisprimarilydeterminedbycurrentsinthebodyofwatertheyinhabit.Theydriftaboutlazilywiththecurrents,providingabasicfoodformanylargeranimals.Order:
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填空题______ the meantime, please keep us posted of developments ______ your part.
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填空题It may sound obvious, but when you"re truly ______ to your goal, giving up isn"t even an option.
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填空题How could you have done so much in so a short time ?
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