单选题{{B}}Passage 2{{/B}} However important we may regard school life to be, there is no gain saying the fact that children spend more time at home than in the classroom. Therefore, the great influence of parents cannot be ignored or discounted by the teacher. They can become strong allies of tile school personnel or they can consciously or unconsciously hinder and thwart curricular objectives. Administrators have been aware of the need to keep parents apprised of the newer methods used in schools. Many principals have conducted workshops explaining such matters as the reading readiness program, manuscript writing and developmental mathematics. Moreover, the classroom teacher, with the permission of the supervisors, can also play an important role in enlightening parents. The informal tea and the many interviews carried on during the year, as well as new ways of reporting pupils' progress, can significantly aid in achieving a harmonious interplay between school and home. To illustrate, suppose that a father has been drilling Junior in arithmetic processes night after night. In a friendly interview, the teacher can help the parent sublimate his natural paternal interest into productive channels. He might be persuaded to let Junior participate in discussing the family budget, buying the food, using a yardstick or measuring cup at home, setting the clock, calculating mileage on a trip and engaging in scores of other activities that have a mathematical basis. If the father follows the advice, it is reasonable to assume that he will soon realize his son is making satisfactory progress in mathematics, and at the same time, enjoying the work. Too often, however, teachers' conferences with parents are devoted to petty accounts of children's misdemeanors, complaints about laziness and poor work habits, and suggestion for penalties and rewards at home. What is needed is a more creative approach in which the teacher, as a professional adviser, plants ideas in parents' minds for the best utilization of the many hours that the child spends out of the classroom.

单选题The screen in the living room has been______in the family. It was my grandmother"s originally.

单选题 No one disagrees with the economic necessity of geographically extending a product. Not only does it increase turnover but also it makes economies of scale possible, thus giving companies a competitive advantage in local markets. But how far do we push the global idea? Should we globalize all aspects of a brand: its name, its creative concept and the product itself? Global branding implies the wish to extend all three aspects throughout the world. Rarely, though, is it realistic and profitable to extend all of Ihem? The Mars brand, for instance, is not absolutely global. The Mars chocolate bar is sold as an all-round nutritious snack in the UK and as an energizer in Europe. Nestle adapts the taste of its worldwide brands to local markets. The Nescafe formulas vary worldwide. Nowhere is globalization more desirable than in sectors that revolve around mobility, such as the car rental and airline industries. When a brand in these sectors is seen as being international, its authority and expertise are automatically accepted. Companies such as Hertz, Avis and Europcar globalized their advertising campaigns by portraying typical images such as the busy executive. An Italian businessman will identify more with a hurried businessman who is not Italian than with an Italian who is not a businessman. The main aim of such global marketing campaigns is not to increase sales but to maximize profitability. For example, instead of bringing out different TV advertisements for each country, a firm can use a single film for one region. The McCann-Erikson agency is proud of the fact that it has saved Coca-Cola $ 90m over the past 20 years by producing commercials with global appeal. Social and cultural developments provide a favorable platform for globalization. When young people no longer identify with long-established local values, they seek new models on which to build their identity. They are then open to influence from abroad. When drinking Coca-Cola, we all drink the American myth--fresh, young, dynamic, powerful, all American images. Nike tells young people everywhere to surpass themselves, to transcend the confines of their race and culture. Globalization is also made easier when a brand is built around a cultural stereotype. AEG, BOSCH, Siemens, Mercedes and BMW rest secure on the "Made in Germany" model, which opens up the global market since the stereotype goes beyond national boundaries. People every'- where associate the stereotype with robust performance. Barilla is another example: it is built on the classic Italian image of tomato sauce, pasta, a carefree way of life, songs and sun. IKEA furniture epitomizes Sweden. Laneome expresses the sophistication of the French woman. Certain organizational factors ease the shift to a global brand. American firms, for instance, are naturally geared towards globalization because marketing in their huge domestic market already treats America as a single entity despite its social and cultural differences. Another organizational factor concerns the way US companies first expanded in Europe. Many set up European headquarters, usually based in Brussels or London. From early on Europe was considered a single and homogeneous area. Finally, a single center of production is also a great advantage. Procter & Gamble centralizes European production of detergents in its Amiens factory. This maximizes product standardization and enables innovations to spread to all countries at once, thus giving the company a competitive advantage over local rivals and ensuring the continued growth and success of the brand.

单选题I managed to ______ myself to the habits and customs in the United States.

单选题The author' s attitude forwards the work conducted by the nine judges seems to be

单选题{{B}}Passage Two{{/B}} Large companies need a way to reach the savings of the public at large. The same problem, on a smaller scale, faces practically every company trying to develop new products and create new jobs. There can be little prospect of raising the sort of sum needed from friends and people we know. and while banks may agree to provide short-term finance, they are generally unwilling to provide money on a permanent basis for long-term projects. So companies turn to the public, inviting people to lend them money, or take a share in the business in exchange for a share in future profits. This they do by issuing stocks and shares in the business through the Stock Exchange. By doing so they can put into circulation the savings of individuals and institution, both at home and overseas. When the saver needs his money back, he does not have to go to the company with which he originally placed it. Instead, he sells his shares through a stockbroker (证券经纪人) to some other saver who is seeking to invest his money. Many of the services need both by industry and by each of us are provided by the Government or by local authorities. Hospitals, roads, electricity, telephones, equipment and new development, if they are to serve us properly, require more money than is raised through taxes alone. The government, local authorities, and nationalized industries therefore frequently need to borrow money to finance major capital spending, and they, too, come to the Stock Exchange. There is hardly a man or woman in this country whose job or whose standard of living does not depend on the ability of his or her employers to raise money to finance new development. In one way or another this new money must come from the savings of the country. The Stock Exchange exists to provide a channel through which these savings can reach those who need finance.

单选题Add to this the information and Internet revolutions, and you have a series of historical changes that have produced a single global system, far more integrated and faster-moving than ever before.

单选题 During the first year that Mr. Wordsworth and I were neighbours, our conversations turned frequently on the two cardinal points of poetry, the power of exciting the sympathy of the reader by a faithful adherence to the truth of nature, and the power of giving the interest of novelty by the modifying colours of imagination. The sudden charm, which accidents of light and shade, which moon-light or sunset diffused over a known and familiar landscape, appeared to represent the practicability of combining both. These are the poetry of nature. The thought suggested itself--(to which of us I do not recollect)--that a series of poems might be composed of two sorts. In the one, the incidents and agents were to he, in part at least, supernatural. And the excellence aimed at was to consist in the interesting of the affections by the dramatic truth of such emotions, as would naturally accompany such situations, supposing them real. And real in this sense they have been to every human being who, from whatever source of delusion, has at any time believed himself under supernatural agency. For the second class, subjects were to be chosen from ordinary life. The characters and incidents were to be such as will be found in every village and its vicinity, where there is a meditative and feeling mind to seek after them, or to notice them, when they present themselves. In this idea originated the plan of the Lyrical Ballads, in which it was agreed, that my endeavors should be directed to persons and characters supernatural, or at least romantic. Yet so as to transfer from our inward nature a human interest and a semblance of truth sufficient to procure for these shadows of imagination that willing suspension of disbelief for the moment, which constitutes poetic faith. Mr. Wordsworth, on the other hand, was to propose to himself as his object, to give the charm of novelty to things of every day, and to excite a feeling analogous to the supernatural, by awakening the mind's attention to the lethargy of custom, and directing it to the loveliness and the wonders of the world before us. And inexhaustible treasure, but for which, in consequence of the film of familiarity and selfish solicitude, we have eyes, yet see not, ears that hear not, and hearts that neither feel nor understand.

单选题Man: Hey, I heard you bought a parrot. Woman: That's right. Now if I could only get it to talk. Question: What does the woman want to do?

单选题Which of the following causes concerns of the public and the scientists?

单选题Why dont you bring ______ to his attention that you are too busy to do it? A) this B) what C) that D) it

单选题Doing your homework is a sure way to improve your test scores, and this is especially true ______ it comes to classroom tests. A. when B. while C. as D. after

单选题Even if they are on sale, these refrigerators are equal in price to, ff not more expensive than, ______at the other store.A. anyoneB. the othersC. thatD. the ones

单选题The government-run command post in Tunis is staffed around the clock by military personnel, meteorologists and civilians. On the wall are maps, crisscrossed with brightly colored arrows that painstakingly track the fearsome path of the enemy. What kind of invader gives rise to such high-level monitoring? Not man, not beast, but the lowly desert locust(蝗虫). In recent moths, billions of the 3-inch-long winged warriors have descended on Algeria, Libya, Morocco and Tunisia, blackening the sky and eating up crops and vegetation. The insect invasion, the worst in 30 years, is already creating great destruction in the Middle East and is now treating southern Europe. The current crisis began in late 1985 near the Red Sea. Unusually rainy weather moistened the sands of the Sudan, making them ideal breeding grounds for the locust, which lays its eggs in the earth. The insect onslaught threatens to create yet another African famine. Each locust can eat its weight(not quite a tenth of an ounce)in vegetation every 24 hours. A good-size swarm of 50 billion insects eats up 100, 000 tons of grass, trees and crops in a single night. All $ 150 million may be needed this year. The U. S. has provided two spraying planes and about 50,000 gal. of pesticide. The European Community has donated $3.8 million in aid and the Soviet Union, Canada, Japan and China have provided chemical-spraying aircraft to help wipe out the pests. But relief efforts are hampered by the relative mildness of approved pesticides, which quickly lose their deadly punch and require frequent replications. The most effective locust killer Dieldrin has been linked to cancer and is banned by many Western countries and some of the affected African nations. More than 5 million acres have been dusted with locust-killing chemicals; another 5 million will be treated by the end of June. On May 30, representatives of Tunisia, Algeria, Libya, Morocco and Mauritania will meet in Algiers to discuss tactics to wipe out the ravenous swarms. The move is an important step, but whatever plan is devised, the locust plague promised to get worse before the insects can be brought under control.

单选题Your firm has been kindly ______ to us by your sister firm. A．recommended B．commended C．mended D．demanded

单选题The increase in student number______many problems for the universities.

单选题Lateral thinking (迂回思维), first described by Edward de Bono in 1967, is just a few years older than Edward"s son. You might imagine that Caspar was raised to be an adventurous thinker, but the de Bono was so famous, Caspar"s parents worried that any time he would say something bright at school, his teachers might snap, "Where do you get that idea from?" "We had to be careful and not overdo it," Edward admits. Now Caspar is at Oxford which once looked unlikely because he is also slightly dyslexic (诵读困难). In fact, when he was applying to Oxford, none of his school teachers thought he had a chance. "So then we did several thinking sessions," his father says, "using my techniques and when he went up for the exam, he did extremely well." Soon after, Edward de Bono decided to write his latest book "Teach Your Child How to Think", in which he transforms the thinking skills he developed for brain-storming businessmen into informal exercises for parents and children to share. Thinking is traditionally regarded as something executed in a logical sequence, and everybody knows that children are not very logical. So isn"t it an uphill battle, trying to teach them to think? "You know," Edward de Bono says, "if you examine people"s thinking, it is quite unusual to find faults of logic. But the faults of perception are huge! Often we think ineffectively because we take too limited a view." "Teach Your Child How to Think" offers lessons in perception improvement, of clearly seeing the implications of something you are saying and of exploring the alternatives.