填空题A. helps
B. while
C. messages
D. closely
Phrases:
A. you watched
1
eating it
B. send nerve
2
to your brain
C. our noses and our brain are very
3
connected
D.
4
us remember things
For years, scientists have been studying the special powers of smells. It seems that
5
. When you smell something, the odor goes up your nose to the smelling zones. From here, sense cells
6
telling it what you smelled.
More than our other four senses, our sense of smell changes our mood and
7
. If you were told to think about popcorn, you"d probably recall its smell. And then you might remember the movie
8
. Our sense of smell also makes us aware of danger—like the smell of smoke.
填空题A. How about Thursday
B. By the way, is Dr. Johnson available on Saturday
C. I"d like to make an appointment to see the doctor
Clerk: Good morning. This is Doctor Johnson"s office. What can I do for you?
Mrs. Reed: Yes, this is Mrs. Reed.
1
this week.
Clerk: Well, let"s see. I"m afraid he is fully booked on Monday and Tuesday.
Mrs. Reed:
2
?
Clerk: Sorry, but I have to say he is also occupied on Thursday. So, will Wednesday be OK for you, Mrs. Reed?
Mrs. Reed: I have to work on Wednesday.
3
?
Clerk: I"m afraid the office is closed on weekends.
Mrs. Reed: Well, what about Friday?
Clerk: Friday. Let me have a check. Oh, great. Dr. Johnson will be available on Friday afternoon this week.
Mrs. Reed: That"s fine. Thank you, I"ll come then.
填空题conclusive instead at length as a result survey
in which persuasive target common enables
an initial efficiently likely to regard particular
Advertising agencies employ research for both strategic and evaluative purposes. Strategic research
1
the agency to better understand how consumers use a product or service and how they
2
the product or service. Strategic research also determines the types of people most
3
buy the product. That group of people is called the
4
market. Advertisers have limited budgets so knowing who is most likely to buy a
5
product helps them spend their advertising budget more
6
. Evaluative research is used after the advertising has run and seeks to determine how well consumers remember the advertising message and how
7
it was. Evaluative research is expensive, and
8
, many advertisers do not employ it.
9
, they try to measure the advertising"s effectiveness by analyzing sales results.
Agencies use both qualitative and quantitative research methods. Agencies employ qualitative research to gain
10
understanding of the marketing situation. This research method uses open-ended questions that allow consumers to explain their values, beliefs, and behaviors
11
.
Agencies use quantitative research to determine a final course of action. This type of research uses close-ended questions
12
answers are selected from a set list. This enables the researcher to determine the exact percentage of people who answered yes or no to a question or the exact percentage choosing answer a, b, or c. One of the most
13
quantitative research techniques is the
14
in which researchers use a questionnaire to gain information from a large group of people, called a sample. The findings provided by quantitative research are therefore
15
in a way that qualitative research cannot be.
填空题
form account issued
A. usually made in the
1
of a check.
B. A termination notice should be
2
by the personnel department.
C. payroll checks may be deposited directly in the employee"s checking
3
.
The payroll register constitutes the treasurer department"s authority to pay the employees. Payment is
4
drawn on the company"s regular bank account. Pre-numbered payroll checks should be used, and there should be independent verification of the agreement of the checks with the payroll register in detail and in total.
Payroll checks should be distributed directly to employees, on proper identification, by treasurer"s department personnel. The checks should not be returned to payroll for distribution since the payroll department would then have control over both preparing and paying the payroll. Alternatively,
5
.
Payment of employees in cash is the exception rather than the rule. This form of payment is more easily influenced by errors, irregularities, and robbery than payment by check. Following payment, check numbers are entered on the register, the preparation and payment of the payroll are programmed on a computer.
6
on the completion of an individual"s employment with the company. Copies of the termination authorization should be sent to the employee"s supervisor and to payroll, and a copy should be filed in the employee"s personnel record. The proper execution of this function is vital in preventing terminated employees from continuing on the payroll. The subsequent diversion of such payroll checks to an unauthorized individual has been responsible for many payroll cheat through the years.
填空题
hard economic times
carbon accounting
qualified workers
large and active student clubs
A. like team projects,
1
B. offering electives in topics like
2
C.
3
have not tempered this demand
D. To meet this demand will require
4
The demand for workers with sustainability-related job skills has been rising sharply these years.
5
So a growing number of graduate business programs are
6
, corporate social responsibility and lean manufacturing techniques to reduce waste and environmental impact.
The top programs will also offer a variety of learning experiences,
7
, and hands-on field experience as well as classes in policy and environmental management. Demand from students is also driving business schools to include more social and environmental topics in their curriculum, and
8
. The economic downturn has caused some deep soul searching among this generation and they want to incorporate their desires to change the world into their careers now.
填空题
of its own to classical music
emotions of the people work long hours
A. forced to
1
B. in contrast
2
C. expressing the moods, interest, and
3
D. no prominent style
4
Music comes in many forms; most countries have a style of their own. At the turn of the century when jazz (爵士乐) was born, America had
5
. No one knows exactly when jazz was invented, or by whom, but it began to be heard in the early 1900s. Jazz is America"s contribution to popular music.
6
, which follows formal European traditions, jazz is spontaneous and free-form. It bubbles with energy,
7
. In the 1920s jazz sounded like America, and so it does today. The origins of this music are as interesting as the music itself. American Negroes, or blacks, as they are called today, were the jazz pioneers. They were brought to Southern States as slaves. They were sold to plantation owners and
8
.
When a Negro died his friends and relatives formed a procession to carry the body to the cemetery. In New Orleans, a band often accompanied the procession. On the way to the cemetery the band played slow, solemn music suited to the occasion. But on the way home the mood changed. Spirits lifted. Death had removed one of their numbers, but the living were glad to be alive. The band played happy music, improvising (即兴表演) on both the harmony and the melody of the tunes presented at the funeral. This music made everyone want to dance. It was an early form of jazz.
填空题A. we are all booked up for Flight 802 on that day
B. what about the fare
C. I"d like to make a reservation to Boston next week
Agent: Good morning. The United Airlines. What can I do for you?
Caller: Yes,
1
.
Agent: When do you want to fly?
Caller: Monday, September 12.
Agent: We have Flight 802 on Monday. Just a moment please. Let me check whether there"re seats available. I"m sorry
2
.
Caller: Then, any alternatives?
Agent: The next available flight leaves at 9:30 Tuesday morning September 13. Shall I book you a seat?
Caller: Er...It is a direct flight, isn"t it?
Agent: Yes it is. You want to go first class or coach?
Caller: I prefer first class,
3
?
Agent: One way is $176.
Caller: OK. I will take the 9:30 flight on Tuesday.
Agent: A seat on Flight 807 to Boston 9:30 Tuesday morning. Is it all right, sir?
Caller: Certainly.
填空题A. The spring promotion will last for two weeks.
B. It varies from goods to goods.
C. Nothing special.
A: What do you want to buy, sir?
B:
1
.
A: Please feel free to walk around. Take your time.
B: Thank you. I"m browsing.
A: All the things here are on display.
B: Do you offer discount?
A: Yes, sir.
2
.
B: How much discount do you offer?
A:
3
. The best discount is 40%.
B: I see.
填空题A. Wushu schools have developed quickly.
B. Wushu has a very deep base from the masses.
C. It can strengthen physical health.
A: I"ve admiration for Chinese Kung Fu, Bruce Lee, Jet Li and Jackie Chan are very popular in movies circle.
B: I like the movie Huang Feihong best. Do you enjoy swordsman movie?
A: Sure.
B: But someone said that the swordsman was a dream of the modern people.
A: The value of Wushu itself is very high.
1
.
B: In recent years,
2
.
A: Tell me the reason.
B: Because the government calls on the whole people participating in keep-fit exercise and encourages the masses to run schools. In addition,
3
.
填空题A. I shouldn"t depend on only one way of investment.
B. I will consider what you have told me carefully.
C. It is a package of different investments.
D. You can go to a financial adviser.
A: Bob, I don"t want to have my money just sitting in the bank. If not real estate right now, what do you suggest?
B: I think you"d better get some professional advice. I mean
1
. They"d be able to put together a sensible portfolio for you.
A: Portfolio? What exactly is that?
B:
2
, such as stocks, bonds, gold, foreign currencies.
A: I see. So what"s the advantage?
B: Well, as I said earlier, it helps put your money into different investments, which will lower the risks involved.
A: So you mean
3
?
B: Yeah, definitely.
A: Thanks. Money management is not easy.
4
.
填空题
A.make contribution? ? B.agenda? ? C. recycled
A. a greater demand for the
1
materials
B. seems to be on the
2
C. feels moved to
3
and help
Protecting our delicate environment
4
of politicians, government leaders, and citizens in many parts of the world to show support for mother nature. The concept of green consumerism has gained momentum more and more over the last decade, and the public
5
. However, three essential keys needed to power this movement include a more informed public, the development of improved technology, and
6
.
填空题A. I really can"t wait that long.
B. The bus stop is not far from here.
C. It can take you right there.
A: Excuse me. Could you tell me which bus I should take to go to the railway station?
B: I think you"d better take the No. 16 bus.
1
.
A: How often dose this bus go there?
B: Every fifteen minutes.
A:
2
. Are there any other buses that can take me there?
B: The No. 2 bus also goes to the railway station. You may take it.
A: Where can I find the bus?
B:
3
. Go straight on and you can easily find it.
A: Thanks a lot.
B: You are welcome.
填空题A. It must be very expensive to get such a nice house!
B. The guy who"s selling the house has lost his job.
C. It"s everything we have been looking for.
D. Our house is outside of the city.
A: I heard that you"re going to move. How about the new house?
B: Oh, it"s perfect!
1
. The surrounding is homey. And I love that huge yard, the dome window with the attic, and the fireplace in the bedroom.
A: Wow, it sounds gorgeous!
2
.
B: Not that expensive, as a matter of fact. It"s really under price!
A: How could that be?
B: Our realtor said,
3
and he has to move and live with his parents!
A: What a piece of luck! It has brought a lot of lovely color to your face! What"s the location? It"s hard to find such a house in the city.
B: Yes.
4
.
A: Isn"t it very inconvenient for you to go to work?
B: A little bit. But now we are expecting our baby and we decided not to raise the kid in the city.
A: How sweet! You are already considerate parents for the baby!
填空题A. Thanks, Rachel.
B. That"s what we did.
C. we were all talking about some TV shows.
D. it"s a real honor to have you here.
Maddow:
Joining us now for the interview is Hillary Clinton, former secretary of state, former senator, former first lady. Secretary Clinton,
1
Thank you for being here.
Clinton:
It"s great to be here with you.
2
Maddow:
What does a person do after 11 hours of testimony? You"re the only human being I know of on Earth that has done 11 straight hours. What did you do after that?
Clinton:
Well, I had my whole team come over to my house and we sat around eating Indian food and drinking wine and beer.
3
It was great.
Maddow:
And was it like, "Let"s just talk about TV, let"s not talk about what just happened?"
Clinton:
Yes. Yes,
4
It was great just to have that chance to thank them because they did a terrific job, you know, kind of being there behind me and getting me ready.
填空题
watch? ? information? ? with
A. associated
1
a 22-minute reduction in their life expectancy
B. lived an average 4.8 years less than those who didn"t
2
any television
C. when they collected TV viewing
3
Sitting in front of the television may be relaxing, but spending too much time in front of the tube may take years off your life. That"s what Australian researchers found
4
from more than 11,000 people older than 25 years. The study found that people who watched an average six hours of TV a day
5
. Also, every hour of TV that participants watched after age 25 was
6
The more TV you watch, the less physically active you are. And the less exercise you get, the more likely you are to develop diseases such as diabetes or heart problems.
填空题A. Xiamen is a rapidly growing modern city with a vigorous economy.
B. Min cuisine is one of the eight most famous cuisines of China.
C. Elephant Trunk Peak is so named for its distinctive shape.
D. Xiamen is one of the cleanest and most beautiful seaport cities in China.
A: It"s a great honor to have you visit Xiamen.
B: Thank you and I find
1
.
A: Yes. Xiamen has always been an important trading port since the Opium War.
B: It is said that Xiamen is a "window city" for China"s opening to the outside world.
A: It is also one of the municipalities designated under separate state plan and enjoying provincial level of power in economic management.
B: Today,
2
.
A: That"s true! Over the past 10 years, Xiamen has increasingly focused on the cultivation of international trade, education and tourism.
B: I"ve heard that Xiamen Island is also known as Egret Island.
A: That"s because it is shaped like a white egret.
B: Are there any sightseeing spots on Xiamen Island?
A: Of course, there are a lot. Ten Thousand Stone Mountain boasts because of many oddly shaped rocks and stones.
3
. There is a botanical garden on the Ten Thousand Stone Mountain, with three or four thousand tropical and subtropical plants. The small gardens are dotted with pavilions and platforms. At the foot of the Five-Elder Peak stands the Nanputuo Temple, the most famous Buddhist Temple in Fujian Province. Behind the temple stands a screen of five peaks colored by green trees and bamboos. They are called "Five Old Gentlemen Reaching the Clouds" and are the one of the eight grand sights of Xiamen. Coming to the top, you not only have a view of the mountain undulating in the wind, but also the view of the sea surging in the distance.
B: Is Xiamen also famous for its delicious food?
A: Yes! Xiamen abounds in sea food all the year round. Fruits are available in all four seasons.
4
. One of the most famous and traditional dish of Xiamen food is Wall-Jump Buddha. It is said that the food is so delicious that even Buddha was tempted by it and humped over a wall to taste it.
B: It"s interesting! Thank you very much for your introduction!
A: That"s my pleasure. Welcome to Xiamen and enjoy yourself!
填空题A. And that variation can affect the standards of the whole country
B. Is it really worth that much
C. How did you check the scales before
D. What would you like to know
Interviewer: Dr. Thomas? I"d like to ask you some questions about the new official standard weight that you purchased.
Dr. Thomas: I"d be happy to help you.
1
?
Interviewer: First of all, how was the standard weight used?
Dr. Thomas: Well, the people in our department use it to check the scales all over the country. The department of weights and measures, we are a government agency. It"s our responsibility to see that all the scales measure a kilogram accurately so this is the way we used to adjust the scales.
Interviewer:
2
?
Dr. Thomas: We have an old standard weight that we used to use. It had to be replaced because it was imprecise. You see it was made of poor quality metal and absorbed too much moisture.
Interviewer: So when the weather was humid it weighed more and when it was dry it weighed less.
Dr. Thomas: Exactly.
3
. So our department had the new weight made out of higher quality metal.
Interviewer: How much did it cost?
Dr. Thomas: About 45,000 dollars.
Interviewer: 45,000 dollars? For one kilogram weight? That"s more expensive than gold.
4
?
Dr. Thomas: I"m sure it is. Industries depend on our government agency to monitor the accuracy of scales so that when they buy and sell their products there is one standard. Think of the drug industry, for example, those companies rely on high accuracy scales to manufacture and package medicine.
填空题A. Get moving.
B. Follow your interest.
C. Explore other perspectives.
D. Reduce screen time.
E. Allow for more flexibility.
Brainstorming in a group became popular in 1953 with the publication of a business book,
Applied Imagination
. But it"s been proven not to work since 1958, when Yale researchers found that the technique actually reduced a team"s creative output: the same number of people generate more and better ideas separately than together. In fact, according to University of Oklahoma professor Michael Mumford, half of the commonly used techniques intended to spur creativity don"t work, or even have a negative impact. As for most commercially available creativity training, Mumford doesn"t mince words: it"s "garbage." Whether for adults or kids, the worst of these programs focus solely on imagination exercises, expression of feelings, or imagery. They pander to an easy, unchallenging notion that all you have to do is let your natural creativity out of its shell. However, there are some techniques that do boost the creative process.
1. ______
Almost every dimension of cognition improves from 30 minutes of aerobic exercise, and creativity is no exception. The type of exercise doesn"t matter, and the boost lasts for at least two hours afterward. However, there"s a catch: this is the case only for the physically fit. For those who rarely exercise, the fatigue from aerobic activity counteracts the short-term benefits.
2. ______
Those who study multi-tasking report that you can"t work on two projects simultaneously, but the dynamic is different when you have more than one creative project to complete. In that situation, more projects get completed on time when you allow yourself to switch between them if solutions don"t come immediately. This corroborates surveys showing that professors who set papers aside to brew ultimately publish more papers. Similarly, preeminent mathematicians usually work on more than one proof at a time.
3. ______
According to University of Texas professor Elizabeth Vandewater, for every hour a kid regularly watches television, his overall time in creative activities—from fantasy play to arts projects—drops as much as 11 percent. With kids spending about three hours in front of televisions each day, that could be a one-third reduction in creative time—less time to develop a sense of creative self-efficacy through play.
4. ______
Five experiments by Northwestern"s Adam Galinsky showed that those who have lived abroad outperform others on creativity tasks. Creativity is also higher on average for first or second-generation immigrants and bilinguals. The theory is that cross-cultural experiences force people to adapt and be more flexible. Just studying another culture can help. In Galinsky"s lab, people were more creative after watching a slide show about China. a 45-minute session increased creativity scores for a week.
5. ______
Rena Subotnik, a researcher with the American Psychological Association, has studied children"s progression into adult creative careers. Kids do best when they are allowed to develop deep passions and pursue them wholeheartedly—at the expense of well-roundedness. "Kids who have deep identification with a field have better discipline and handle setbacks better," she noted. By contrast, kids given superficial exposure to many activities don"t have the same centeredness to overcome periods of difficulty.
If you want to increase innovation within an organization, one of the first things to do is tear out the suggestion box, advises Isaac Getz, professor at ESCP Europe Business School in Paris. Formalized suggestion protocols, whether a box on the wall, an e-mailed form, or an internal Web site, actually stifle innovation because employees feel that their ideas go into a black hole of bureaucracy. Instead, employees need to be able to put their own ideas into practice. One of the reasons that Toyota"s manufacturing plant in Georgetown, Ky., is so successful is that it implements up to 99 percent of employees" ideas.
填空题
learning until when
A. does not mature
1
about the age of two
B. remember
2
to walk
C.
3
they search through their mental files
What"s your earliest childhood memory? Can you
4
7 Or talk? The first time you heard thunder or watched a television program? Adults seldom recall events much earlier than the year or so before entering school, just as children younger than three or four rarely retain any specific, personal experiences.
A variety of explanations have been proposed by psychologists for this "childhood amnesia" (儿童失忆症). One argues that the hippocampus, the region of the brain which is responsible for forming memories,
5
. But the most popular theory maintains that, since adults do not think like children, they cannot reflect childhood memories. Adults think in words, and their life memories are like stories or narratives-one event follows another as in a novel or film. But
6
for early childhood memories to add to this verbal life story, they don"t find any that fits the pattern It"s like trying to find a Chinese word in an English dictionary.
填空题A. give presentations
B. new innovations
C. uploaded
Phrases:
A. how to help poor people with all sorts of
1
B. all the speeches are
2
to their website
C.
3
on a variety of topics
TED
is a set of conferences, held in various cities around the world every year. With various speakers—also from various parts of the globe—
4
, for everyone to see.
TED
conferences invite speakers to
5
. The different speakers are usually experts in their field and talk about new ideas and recent developments that are important to their work. The speakers are often also well known, with people such as Microsoft giant Bill Gates and world-renowned chimpanzee expert, Jane Goodall, having given talks. There are many talks on environmentalism, for example, and on international development, aid work, and
6
. While the talks cover a wide variety of topics, all speakers have a strict time limit—each presentation must last no longer than 18 minutes.
