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填空题An investor, not worried about risks, and willing to speculate on the market.
填空题{{B}}PART OEN{{/B}}·You will hear the an airline officer telling about the
new service of the airline.·As you listen, for questions 1-12, complete the
notes using up to three words or a number.·You will hear the recording
twice.
THE
NEW SERVICES OF AIRLINE TRAVELPremium Class at Lower
Prices1. Alaska Air and America West have revised
______.2. Air Trans is eliminating ______.3. It will soon be flying the
______ with Boeing 717s.4. Best bet: check with travel agent to ask about
premium-class ______.More Long-haul Nonstop
Service5. International carriers are launching a raft of
______ between US and other world countries.6. Flying time between
California and Singapore is cut up to ______ off.7. Singapore Airlines has
crafted in-flight service to accommodate the ______.8. Emirates has equipped
its ______ jets with three cabins.9. It has also offered first-class
passengers ______ with closing doors.10. Qantas will launch nonstop service
between ______ and Brisbane.The Rise of Online
Check-in11. Internet check-in and ______ boarding
passes.12. Checking-in on the Web means reducing airport ______ and avoiding
crashing.
填空题{{B}}PART ONE{{/B}}{{B}} ·Look at the sentences below and
following texts. ·Which text does each sentence refer
to? ·For each sentence 1--8, mark one letter A, B, C, D or
E. ·You will need to use some of the letters more than
once.{{/B}}
{{B}}A. Edward B. Speno{{/B}}Edward B. Speno was Executive Vice President
of Credit Card Service Corporation ("CCSC") from 1982 to 1991. Prior to joining
CCSC, he was Executive Vice President and Business Manager of Citicorp
Financial, Inc. from 1977 to 1982. Mr. Speno served as Vice President of
Citibank, N.A. from 1975 to 1982. He is a past director of CCC Information
Service Group, Inc., CCSC and its various subsidiaries, Multibank Financial
Corp., and Speno Railroad Ballast Cleaning Company. Mr. Speno is a charter
member of the John Carroll Society of the Archdiocese of Baltimore. He is also a
member of the advisory boards of the Dana and Albert Broccoli Center for Aortic
Diseases and The Cardiovascular Institute, Heart Initiative, at the Johns
Hopkins University School of Medicine, and is Fundraising Chairman for the Henry
Ciccarone Center for the Prevention of Heart Disease at Johns Hopkins.{{B}}B.
Trestman, Frank D.{{/B}}Mr. Trestman has been President of Trestman
Enterprises, an investment and business development firm, for the past seven
years. Mr. Trestman is also Chairman of The Avalon Group, a real estate
development company. He has been a consultant to McKesson Corporation and is the
former Chairman of the Board and Chief Executive Officer of Mass Merchandisers,
Inc. , a distributor of non-food products to grocery retailers and a former
subsidiary of McKesson Corporation. Mr. Trestman is a director of Insignia
Systems, Inc. and Best Buy Co., Inc. He also serves on the Board of
Trustees of The Harry Kay Foundation and is Chair of the Jewish Community
Capital Campaign.{{B}}C. Mark P. Wagener{{/B}}Mark P. Wagener has been
Senior Vice President and Controller of Thomas H. Lee Partners, L.P. since
October 2001. Mr. Wagener previously was Vice President, Assistant Controller of
the Company from June 2000 to September 2001. Prior to joining it, Mr. Wagener
served for 13 years at Norwest Corporation (now Wells Fargo & Company), most
recently as Director of Corporate Planning and Analysis. Mr. Wagener began his
career with Arthur Andersen & Co. where he worked for five years as an
auditor.{{B}}D. David D. Wesselink{{/B}}David D. Wesselink has been Chairman
and Chief Executive Officer of Thomas H. Lee Partners, L.P. since December 2002.
Mr. Wesselink previously was Vice Chairman of the Company from September 2000 to
December 2002, and Executive Vice President and Chief Financial Officer of the
Company from December 1998 to August 2000. Prior to joining the Company, Mr.
Wesselink was Senior Vice President and Chief Financial Officer of Advanta
Corporation from 1993 to February 1998. Prior to Advanta Corporation, he held
several positions at Household Finance Corp. and Household International, Inc.
from 1971 to 1993, including Senior Vice President from 1986 to 1993, and Chief
Financial Officer from 1982 to 1993. Mr. Wesselink is also a director of Saxon
Capital, Inc. , CFC International, Inc. , MasterCard Incorporated US Region
Board, American Financial Services Association and Central College.{{B}}E.
Bill Gates{{/B}}William (Bill) H. Gates is chairman and chief software
architect of Microsoft Corporation, the worldwide leader in software, services
and Internet technologies for personal and Business computing. Microsoft had
revenues of US $ 36.84 billion for the fiscal year ending June 2004, and employs
more than 55,000 people in 85 countries and regions. In his junior year, Gates
left Harvard University to devote his energies to Microsoft, a company he had
begun in 1975 with his childhood friend Paul Allen. Guided by a belief that the
computer would be a valuable tool on every office desktop and in every home,
they began developing software for personal computers. Gates' foresight and his
vision for personal computing have been central to the success of Microsoft and
the software industry. Under Gates' leadership, Microsoft's mission has been to
continually advance and improve software technology, and to make it easier, more
cost-effective and more enjoyable for people to use computers. The company is
committed to a long-term view, reflected in its investment of US $ 6.8 billion
on research and development in the last fiscal year.
填空题{{B}}PART ONE{{/B}}·Look at the statements below and the article divided
into five extracts about setting customer expectations on the opposite
page.·Which extract (A, B, C , D or E ) docs each statement 1-8 refer
to?·For each statement 1-8, mark one letter (A, B, C , D or E ) on your
Answer Sheet.·You will need to use some of these letters more than once.
{{B}}A
Extract 1{{/B}}You are not providing
product or service to yourself, so even if you are convinced that you have your
finger on the pulse of the buying public, you must remain objective in your view
of how others see you. How do you do this? Simply ask your customers and
prospects! Most of them will be happy to tell you how they feel about dealing
with your business. However, if you can't find the time or wherewithal to ask
customers directly, then enlist the assistance of a third patty to collect this
information for you. But once you have this information, turn it into
knowledge by using it to improve your customer interactions!{{B}}B
Extract 2{{/B}}If there are any difficult
but necessary policies or procedures that your customers must navigate through
in order to do business with you, don't sugarcoat it by pretending that it's
simple or nonexistent. Instead, take some time to come up with a well
thought-out explanation of the issue, and provide clear, detailed, and easy to
find directions for addressing the issue. Usability testing for any automated
system is a must!{{B}}C
Extract
3{{/B}}Not to be condescending, but many times we axe so familiar with our
product or service that we unconsciously feel that everyone has the same
understanding we do. Assume that explanations and definitions are necessary, and
then provide customers the option of passing them by when they are not needed.
Web sites am great for this, as terms and phrases can be presented in hypertext,
where a user can click on the text and a definition or example can pop up in a
new window. Don't make your customers have to seek out understanding of
your product or service. Many of them will not pother with the effort, and
simply move on to a competitor who provides a clearer presentation of what they
do, and the benefits therein.{{B}}D
Extract
4{{/B}}You and your competition are going after the same market. Obviously,
some of that market is choosing a competitor instead of you. Why is that? What
is it that the competitor is doing to present itself, its business, and its
benefits, which appeals to certain segments of the market? Identify, understand,
and utilize these things to your advantage. If there are aspects of your
competitors’ business that can improve your offerings, then borrow them and make
them your own. If you can do them better, by all means, do them and let
customers and prospects know. You are never the only game in town; your market
knows that, and you need to know it, too.{{B}}E
Extract 5{{/B}}Be specific when you promise something, and by all means,
deliver on that promise. If something prohibits you from delivering on that
promise, you need to notify the customer as soon as possible, be upfront about
why you cannot deliver, and inquire as to what you can do to make amends. Your
business's credibility is at stake, so do not take this lightly. Otherwise, the
expectations that you've set for your customers will be one of disappointments,
which is a surefire way to kill your business.
填空题Services and utilities in NewtownIn Newtown there are: branch offices of 48 banks, more (31) 100 registered legal and commercial law offices, four important insurance companies, and a branch office of the International Business Bank. The telephone service (32) recently been improved by the installation of a new digital system, so businesses will experience (33) difficulty in obtaining telephone lines. The city has excellent resources to meet all travel requirements. Gateway International Airport is within 20 km (34) the centre. The train station has both intercity and local services, and express routes run from the coach station (35) is not far away. Newtown Business Information Service, located in the centre of the city, offers (36) range of services to match the needs of businesses. Advice on location, recruitment and marketing is available, in addition (37) highly qualified and experienced translators and interpreters. The International Business Exhibition Centre is the largest (38) best equipped in the country. Approximately 50 specialized international trade fairs are held on its premises every year (39) of the city's greatest advantages is its wide diversity of industry, combining manufacturing with a range of other services. For visitors to Newtown there is a wide choice of hotels, as (40) as numerous restaurants and other facilities.
填空题 COCA-COLA AND ITS ADVERTISING John S. Pemberton invented Coca-Cola in 1886. His partner suggested running an advertisement which the drink in the Atlanta Journal that very year. In 1888, Asa candler bought the Coca-Cola business and decided to make the product well-known (31) signs, calendars and clocks. The company began to build its global network. When Robert Woodruff was made president of the company in 1923, he succeeded (32) transforming Coca-Cola (33) a truly international brand by setting (34) a foreign department, which exported Coca-Cola to the Olympic Games in Amsterdam in 1928. During World War II, he promised to bring Coca-Cola (35) every soldier in every part of the world. Coca-Cola's advertising has always attempted (36) reflect changing contemporary lifestyles. Creating an international advertising campaign requires the talents (37) professionals in many fields, and extensive testing and research are always done (38) deciding which advertisements will finally be used. Celebrity endorsements have featured heavily. Cary Grant, Ray Charles and Whitney Houston are just three of the big name stars who have agreed to appear (39) Coca-Cola commercials. After launching Diet Coke in 1982, the company saw its sales grow quickly. The drink is now the third most popular (40) the world.
填空题E-Meeting Access What is E-Meeting Access? 1. E-Meeting Access allows you to hold electronic meetings on ______. 2. Using computers enables people to express ideas freely without ______. Advantages of E-Meeting Access 3. The system generates more ideas by using the ______ of the entire group. 4. The system encourages ______ by keeping the proposer's identity secret. 5. Each idea is judged ______ rather than attitudes towards the proposer. 6. As a result of this team ownership of any proposals made, ideas are ______ allowing them to be processed more quickly. 7. Equal contributions mean ______ of the meeting by individuals. 8. Automatic documentation means a ______ is not required. Features of E-Meeting Access 9. The Drawing Pad means that ______ are accessible to the group. 10. FileShare allows for the ______ within the group. 11. Consensus offers three possible ______ for indicating opinions. 12. Briefcase allows you to use your ______ in the meeting.
填空题提单 运费 托运人 收货人 联运提单 记名提单 直运提单 指示提单 立即装运 集装箱提单
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填空题A.market research B.packaging C.subsidiary D.mail-order company E.retailing F.packing G.quantity discount H.promotion I.credit facilities J.chain store K. branding L. co-operative M.the media N.consumer durables O.bulk buying
填空题{{B}}PART FOUR{{/B}}{{B}} · Read the following text. · Choose the
best word to fill each gap. · For each question 21--30, mark one
letter A, B, C or D.{{/B}}
Attention to detail is something everyone can and{{U}}
(21) {{/U}}do--especially in a tight job market. Bob Crossley, a
human-resources expert notices this in the job applications that{{U}} (22)
{{/U}}his desk every day. "It's amazing how many candidates eliminate
themselves," he says."Resumes arrive with stains. Some candidates don't
bother to spell the company's things at the{{U}} (23) {{/U}}of something
larger they work toward." "{{U}} (24) {{/U}}from losing the forest for
the trees," says Charles Garfield, associate professor at the University of
California, San Francisco, "we must{{U}} (25) {{/U}}ask ourselves how
the details we're working on fit into the larger picture they don't, we should
drop them and move to something else." Garfield{{U}} (26) {{/U}}this
process to his work as a computer scientist at NASA. "The Apollo II moon launch
was slightly off-course 90 percent of the time," says Garfield. "But a
successful landing was still likely because we knew the exact coordinates of our
goal. This allowed us to make adjustments as necessary."{{U}} (27)
{{/U}}where we want to go helps us judge the importance of every task we
undertake.Too often we believe what{{U}} (28) {{/U}}others' success
is some special secret or a lucky break(机遇). But rarely is success so
mysterious. Again and again, we see that by doing{{U}} (29) {{/U}}things
within our grasp well, large{{U}} (30)
{{/U}}follow.
填空题{{B}}TASK TWO - COMMENT ON THE MEETING{{/B}}· For questions 18 - 22,
match the extracts with the speakers' comments on the meetings, listed A -
H.· For each extract, choose the comment on the meeting.·
Write one letter (A - H) next to the number of the extract.A Not all
the relevant information was made available.B I disagreed with the
conclusion that was reached.C The chairperson lost control of the
meeting.D A few of the participants didn't listen to each otherE
I didn't say everything I wanted to say.F The meeting was
dominated by one person.G The decision made at the meeting was later
ignored,H I was not convinced that the decision taken reflected the
majority view.
填空题crane (machine for lifting goods)
填空题economic growth and prevent from any acceleration in inflation. Recent reports
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填空题非流动负债 恒生物价指数 流动负债 负债总额 经纪人投票结果 流动资产 资产总额 税前利润/亏损 非流动资产
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