填空题When you are back home, the computer knows who you are.

填空题·Look at the notes below.·You will hear a telephone conversation about arranging a meeting. Need to discuss{{U}} (9) {{/U}} Aim to produce new{{U}} (10) {{/U}} Check that the Sales Coordinator and the{{U}} (11) {{/U}}can come. Arrange for a{{U}} (12) {{/U}}to be available.

填空题1 Last week, Joanne got back from (9) .2 He visited (10) and (11) , and he advise you to go to a big city like (12) for excitement.

填空题MACROECONOMIC POLICIESFor most countries, the following four principal objectives of economic policy would apply: (1) Maintenance of employment at a high level. (2) Stable prices. (3) Economic growth. (4) Balance of payments equilibrium. These objectives are sometimes extremely difficult to achieve. A high level of employment, for example, tended to push wages and hence prices up. It also created an imbalance between exports and imports. Furthermore the competition among firms for labor tended to reduce labor productivity since workers were not always fully employed.Government will differ in the emphasis they place on each of the above objectives. (8) . At times when inflation was high, great stress was placed on bringing it down, but this had severe effects on jobs and on economic growth. The pursuit of an expansionary policy very often resulted in an increase in GDP and a fall in the level of unemployment; but was accompanied by a marked rise in the rate of inflation and a serious balance of payments deficit.In carrying out its economic policy, the government uses two principal means--fiscal policy and monetary policy. (9) Monetary policy is broadly neutral in its effects whilst fiscal and other measures can be used more discriminately--the redistribution of incomes and lower rates of corporation tax for small businesses are two examples.Government regulation of the money supply is important for economic stability. Banks will wish to keep excess reserves when they do not foresee profitable and secure opportunities to make loans. This is likely to happen during the downswing and around the bottom of a business contraction. (10) During a recession, profit-oriented banks tend to reduce the money supply by increasing their excessive reserves if the central banks did not intervene. (11) .On the other hand, banks will want to squeeze possible money supply out of any given amount of cash reserves by keeping their reserves at the bare minimum when the demand for bank loans is buoyant, profits are high, and many investments suddenly start to look profitable. (12) The authorities must intervene to prevent this. The monetary authorities can exercise monetary control in two ways: either they can attempt to control interest (i. e. the price of money) or they can endeavor to control the money supply.A Fiscal policy is concerned with taxation, subsidies and government spending; monetary policy, in contrast, is concerned with interest rates, the money supply and bank lending.B As the money supply is an important influence on aggregate demand such a contraction of money supply would exacerbate the severity of the recession.C This reduced incentive to hold excess reserves in prosperous times means that during an economic boom, the behavior of profit-oriented banks is likely to make the money supply expand, adding undesirable momentum to the booming economy and paving the way for a burst of inflation.D These objectives are sometimes extremely difficult to achieve.E When this occurs, the prosperity of banks to hold excess reserves will turn the money creation process into one of the money destruction.F For many years the main emphasis was on employment and balance of payments, but this adversely affected the pursuit of stable prices and economic growth.G When adopting monetary policy, the central bank usually takes action to change the equilibrium of the money market, that is, to alter the money supply, move the interest rate, or do both.

填空题We are living in the world where almost everything can be bought, no matter goods or services. Sometimes we tend to wonder whether we are still free to make our own decisions to choose this or that. After all, this is a commercial world. Progress always has more than one face. We begin to feel puzzled before making decisions. The variety of choices that modern life offers can create problems. People get too hurried, have trouble communicating, and often find they are incapable of planning and organizing their lives effectively. Luckily, there are some services that one can turn to for help. A woman in New York City is a professional timesaver. Millie of "Let Millie Do It" can be hired to wait for repairmen, drive children to appointments, meet relatives at the airport, pay bills, or shop. She will also water plants, take care of pets, and do certain kinds of house cleaning. For big cleaning jobs, however, it's best to get in touch with Disaster Masters, another New York City firm. (8) this includes, of course, restoring damaged wall, floors, and furniture. If you are able to pay, actually you will be relieved from a lot of dull chores. Won't this be nice? People with a communication problem might want to use Lipservice, a California firm that provides "verbal Proxy". (9) The company's staff can tell someone off, or say "I love you" in eight languages and has done so for clients in such places as Texas, Canada, England, and Australia. It is really wonderful for those who are lonely to feel some warmth. For offbeat entertainment, people in California can contact a young professional whistler. (10) If popular music is more appropriate, the imaginative host can hire the Human Jukebox. (11) When a coin is dropped into the box, he pops out and plays the selected tune on a trumpet. Have you ever entertained the idea to have such interesting experience? It is really the world as people often say "Money makes the mare go". Disorganized people can go to a "time-management consultant" who will tell them how to do more in less time, providing of course they take the advice. Insecure dressers can ask a wardrobe engineer for advice on how to dress in order to present their most favorable image, and daydreamers can liven up their existence by calling Fantasy Fulfillment, a firm that makes fantasies come true. For $150 and up, things like driving a race car, riding a camel, or living in a ghost town can be easily realized. (12) This school helps you deal effectively with all the people who want to help out, for a price. Yes, when there is some profit, there will surely the way to get it. Are you ready to pay for what you want?A. They will take care of any kind of household mess, but specialize in cleaning up after fires and floods.B. Luckily, there are some services that one can turn to for help.C. If you have something to say but can't say it for some reason, Lipservice will say it for you.D. Last, but not the least, a British consultant has started a School of Thinking.E. This man sits in a large cardboard box.F. The company has a very nice future.G. He usually gives concerts, but for a fee, he will entertain at a private party by whistling the works of classical composers.

填空题{{B}}PART TWO{{/B}}{{B}}· Read the article below about telecommunications.· Choose the best sentence from the opposite page to fill each of the gaps.· For each gap 8-12, mark one letter (A-G) on your Answer Sheet.· Do not use any letter more than once.{{/B}} {{B}}THE CUSTOMER MAY NOT RING TWICE{{/B}}Companies spend large sums of money on their telephone systems, but then use them to create the wrong image, according to Ben Lambert, International Performance Manager at a company called Octopus. He claims that many companies have an average response time of 17 seconds Some can take as long as 24 seconds to answer the phone. 'At one time you had to dial the number and wait for the exchange or an operator to connect you. You were aware that it was probably going to take time and if no-one picked up the phone you would probably hang on for 20 rings,' he says. 'Now you bang in the numbers and the phone rings at the other end almost before you have finished.{{U}} (8) {{/U}}Unless it is vital to get through, you are rarely prepared to wait as long as 24 seconds. In fact, the average response time should be five to ten seconds.'Telephonists are one of the main interfaces with the public and customers. They give the first impression of the company and by definition you get only one chance to make a first impression. The facilities manager should know the fastest response time to the telephone, the slowest response time and the average response time. Mr Lambert points to a television advertisement by a leading bank that promised an answer within four rings.{{U}} (9) {{/U}}'Banks are trying to promote themselves as service providers and this advertisement gave a very powerful message,' says Mr Lambert.Octopus estimates that telecommunications is the most expensive support service in offices, costing on average ￡1,000 per employee each year.{{U}} (10) {{/U}}Given the changes over the past ten years, the cost of communicating is likely to continue to rise. In 1986, the typical office worker had just a simple push-button, or even dialling, handset. Now the traditional desk-based telephone also has voice mail and direct dialling and the staff member relies increasingly on email, paging, video- conferencing, on-line business seduces and mobile phones. Mr Lambert says, 'Such is the importance of all this to regions and economies generally that cities are increasingly looking on communications as the key infrastructure issue.{{U}} (11) {{/U}}They are becoming as important, if not more so, than physical communications.' Telephony can sometimes get too sophisticated, though. Some American companies, for example, are refusing to install automatic answering systems that tell callers to dial extension numbers.{{U}} (12) {{/U}}This gives the opposite impression to the one that companies would like to project.A This was a very simple strategy that created a new performance measure.B Considering the cost of facilities, better systems are out of the question.C You expect an equally quick response.D Atlanta, for example, used the Olympic games as an opportunity to become one of the best places in the world for multimedia communications.E In many cases these are left on all day and the caller is passed automatically from one office to another.F It is second only to wages within the average company budget.G He claims that many companies have an average response time of 17 seconds for incoming calls.

填空题·You will hear a talk given by a business manager. The talk is about a new approach in business to reducing operating costs while at the same time improving performance.·You have to complete the sentences (23 -30) by choosing the correct ending.·Mark one letter (A, B or C).

填空题death in the 1980s in Japan, where long working hours are the norm there.

填空题· Look at the form below.· You will hear a woman making a booking for an awards ceremony. {{B}} The Marketing Week Awards{{/B}} celebrating 20 years of excellence, will take place on March 3,1998 at the {{U}}(9) {{/U}} Hotel□ Please reserve a table for {{U}}(10) {{/U}} @ ￡ 1,120.00or□ Please reserve an individual place @ {{U}}(11) {{/U}}□ Please send me a Dinner Booking FormName:Kari Mahmood Job Title: {{U}}(12) {{/U}}Company: Apollo Address:23 Mercer Street, Covent Garden, WC2H 9QBTel: 0171 674 2233 Fax: 0171 603 7884

填空题Lookatthenotesbelow.Youwillhearamanagertellingacolleagueaboutwhathappenedinameeting.

填空题·Look at the note below. ·You will hear a man calling about a room booking. {{B}} Phone Message Pad{{/B}} Data: 17th Sept. Time: 9:10 Name: {{U}}(5) {{/U}} Sex: M Room No: {{U}}(6) {{/U}} Staying Time: 17th Sept {{U}}(7) {{/U}} Sept. Price Rate: {{U}}(8) {{/U}}

填空题{{B}}PART ONE{{/B}}·You will hear three telephone conversations or messages.·Write one or two words or a number in the numbered spaces on the notes or forms below.·After you have listened once, replay the recording.{{B}}Conversation One{{/B}}·Look at the notes below.·You will hear a message about a job application on a telephone answering machine. {{B}}BCT Corporation{{/B}}Job Application FormName: Mr. Jay{{U}} (1) {{/U}}Address: On recordPost: {{U}} (2) {{/U}}Reference No.: {{U}}(3) {{/U}}Request: Send{{U}} (4) {{/U}}as well.

填空题{{B}}Section One{{/B}}·You will hear five short recordings. Each speaker is reporting on a training course they have attended. ·For each recording, decide what training course each speaker has attended. ·Write one letter (A-H) next to the number of the recording. ·Do not use any letter more than once. ·After you have listened once, replay the recordinqs. A．financial planning B．stress management C．marketing strategies D．negotiation skills E．time management F．computer skills G．presentation skills H．team-building

填空题The decision against State Farm made by the jury would result in the reduction of imitation parts when making repairs.

填空题A. Interactive Training Have you ever considered a career in training ? Apply now to join one of our Interactive Training courses. All our trainers have had leading roles in Staff Development and they will demonstrate a variety of training techniques from individual to group involvement using drama. Course participants contribute with their experience in the discussions which follow each activity. Guidance in designing a range of courses including Word Processing, Typing, Time Management and Accounting is provided. Contact Ian Draper: Phone 23345454, Fax 2334 5778 B. Euromoney Trainee Scheme Students interested in creating or selling financial products are invited to apply for six-month training schemes. An expenses allowance is paid monthly to each trainee. At the end of the six months, trainees will be assessed on their aptitude and a selected number will be offered permanent employment at our central office. Students wishing to apply should send a CV along with a 200-word summary on why they think they are suitable for this scheme. Applications to: Euromoney, Unit 3, Dearing Commercial Estate, Singapore C. Cercos High Technology Courses Regardless of previous experience, if you are aged eighteen or over, Cercos' professional seven-week full-time training programme provides the gateway to employment in the rapidly expanding computer maintenance industry. Learn how to diagnose faults using the latest technological aids and to effectively and efficiently deal with problematic machinery and customers！ Contact John Segarro at 0772 4,313 for application form and course contents. D. Wizard Training Courses Many people are confused by the arrangement of letters on a computer keyboard and never progress beyond tapping slowly away with two fingers. Our courses concentrate on training the fingers to find all the letters on the keyboard. Easy, short drills with three-letter words help you master the skills of typing within a matter of days. Phone 34254422 for costs and further details.

填空题The Importance of Qualifications Young people and their parents are aware that it is increasingly necessary to have good qualifications order to get a job nowadays. Going to university and34. into further education is considered very important by both teenagers and their35. parents. 63% of teenagers in full-time education want to go on to university or36. further education, although this figure does decreases as young people37. approach this big decision. Young women in particular wish to enter the higher38. education with three times as many girls continuing to studying in preference39. to going straight to work. Although family influence is still very important in40. helping the young in make career choices. Today's careers information and41. work experience play a mater part in decisions about his employment.42. Over 80% of young people do not want to follow in their parents footsteps43. by going into the same jobs and 74% of parents would rather prefer their children to44. choose a different career to their own. Researchers were surprised by this result.45. And young people who do the same jobs as their parents do not always live happily.

填空题ADC Printing HouseTelephone MessageMessage for: Sally Hu John Anderson rang from (1) He hasn't received the (2) he ordered for a (3) later this month. He wants to change the quantity to (4) -- to be ready tomorrow. He will fax details if needed.

填空题{{B}}PART TWO{{/B}}{{B}}· Read the article below which reviews a new book on company planning.· Choose the best sentence from the list on the opposite page to fill each of the gaps.· For each gap 8-12, mark one letter (A-G) on your Answer Sheet.· Do not use any letter more than once.{{/B}} {{B}}Firms need a better way of planning{{/B}} {{B}}Nick Field, in his book Strategy Management, offers a new approach to help companies map out their future.{{/B}} Many companies have lost the art of strategy-making. They spend too much time looking at process change, organisation and systems. They do not invest enough effort in determining where they want to be in their markets and how they are going to beat their competitors They have got things out of balance. In many companies, the development of strategy is in crisis.In a recent magazine poll, only six per cent of executives rated their company highly for long-term planning skills.{{U}} (8) {{/U}}If this figure is accurate, it is not surprising that 29% of the FTSE 100 companies failed to achieve real sales growth between 1992 and 1996, when takeovers are excluded from the figures.There can be no doubt about the value of effective strategy-making. Recent research has shown that what are described as 'visionary' companies - those with clear strategies for the future - deliver higher shareholder returns. They are less at risk from short-term earnings pressures because they know - and they can convince others - that they will survive these. {{U}} (9) {{/U}}Times have changed. The big company of today is not being defeated by another big company but by the small companies. So how do they do it? And where do companies that are failing in this respect turn? If a company accepts that their strategy development is not 'the best in the class', if they acknowledge that they need to do more to map out their future, influence rather than be influenced, shape their market instead of being shaped by it, how should they take on this strategy-making challenge? Field's book Strategy Management puts forward a new approach to help companies rediscover the power of forward planning.{{U}} (10) {{/U}}The book is straightforward to understand and use, and offers practical and specific directions. Research and empirical testing have proved that it can be useful in all areas of industry and should be of value to any company.The approach put forward is based on two key building blocks, the first being that any company considering its future must have a commitment to win.{{U}} (11) {{/U}}The second building block is competitive advantage. The author defines four prime areas that differentiate organisations and influence purchase decisions. These are 'the performance of the product or service, sold at the most attractive price, with extraordinary levels of service and strong emotional values.' It may require only one of these areas to produce a competitive advantage. Take Coca-Cola for example.{{U}} (12) {{/U}} Companies can explore how to win by building on their commitment and working around this approach to identify which one or more of these four sources of advantage will lead to success.A Clear guidelines are given on how to become involved with customers and build new forms of competitive advantage.B Through the brand name, the company has established a relationship with customers' feelings that has made the product highly successful,C Another survey estimated that only one in ten companies had the information they needed to make strategic decisions.D Lacking any debate about the future, these are typically reduced to a once-a-year form-filling exercise.E If this comes across forcefully enough rivals will see it and go elsewhere, believing the market will be taken over by another.F In the past, it was generally believed that the scale of the company was the most significant factor.G They do not invest enough effort in determining where they want to be in their markets and how they are going to beat their competitors.