问答题· The Marketing Director of the company you work for is keen to improve the way that your company markets its products, and has asked you to propose and improvement. · Write a proposal for the Director, including the following information: · reasons for the current method's lack of success · your proposal for new method · the likely benefits of the new method · any possible disadvantages of the new method. · Write 200-250 words on a separate sheet.

问答题{{B}}Do you think globalization will have an increasing effect on the way companies do business? (Why? / Why not?){{/B}}

问答题Task Sheet for Candidate A Task Sheet 1 A: The management: the importance of corporate culture B: Customer relations: how to get a customer coming back for more C: Employee relations; how to tell the boss be is wrong Task Sheet for Candidate B Task Sheet 2 A: Recruitment; how to learn most about a job candidate. B: Employee relations; how to fire a family member. C: Leadership training: how to make a good boss.

问答题What would be the most effective ways of identifying potential customers? What kinds of information about competitors would be useful to the company?

问答题{{B}}IMPROVING COMPETITIVENESS{{/B}} Your company is falling behind new arrivals in the markets, and the managing director is concerned to increase competitiveness. You have been asked to suggest ways of improving the company's competitiveness. Discuss, and decide together: · how to evaluate the threats posed by competitors · what steps might be taken to improve competitiveness Follow-up questions: · Is staff morale an important aspect of competitiveness? · What contribution can training make to competitiveness? · What effects does increased competition have on suppliers? · How important are new products for maintaining competitiveness? · Is globalisation likely to affect competitiveness in the future?

问答题Starting a negotiation 开始谈判

问答题{{B}}Staff Relations: the importance of consulting staff before implementing changes in work practices{{/B}}

问答题If you are a manager in a Chinese company, what advice would you give foreign friends visiting China on business?

问答题Your company, a consultant firm, wants to merge with or acquire another company. Discuss the following: which company to merge with or acquire? the benefits that would result.

问答题For {{B}}two{{/B}} candidates {{B}} Time Management{{/B}} Your company has found that ineffective time management is one of the major problem areas throughout the workforce. You have been asked to put forward some suggestions for improving the situation. Discuss, and decide together: · why poor time management can become a major problem in companies · what procedures could be adopted to ensure that time is managed effectively For {{B}}three{{/B}} candidates {{B}} Special Training Course{{/B}} Your company is considering offering some of its employees the opportunity of attending a special training course abroad. You are a member of the committee which will decide if this plan should be implemented. Discuss, and decide together: · what could be the advantages to employees of spending a period of time abroad · how a company can benefit from this kind of scheme · how the success of the training course could be evaluated

问答题{{B}}Do you think the location of a company's premises is important for its competitiveness? (Why? / Why not?) {{/B}}

问答题Question 4 Your hotel has planned two training courses: Etiquette Training and Technique Training. You have been asked by the Human Resources Manager to write a proposal, recommending the course you think would be most useful for the staff. Write a proposal to the Manager: saying which course you have chosen explaining why you feel it would be the most useful and the other is not so suitable giving your specific recommendations for this training showing the benefits of the training.

问答题{{B}}Giving an introduction to the consultant{{/B}}

问答题Question1·Thechartontheoppositepageshowstheannualpercentagechangeinturnoveroftwocompanies,comparedwiththepreviousyear,from1990to2000.·Usingtheinformationinthechar[,writeashortreportdescribingandcomparingthechangesinturnoverforthetwocompaniesduringtheII-yearperiod.·Write120-140words.Percentagechangeinturnover,comparedwithpreviousyear

问答题{{B}}Question1{{/B}}·YouworkforBodycare，anupmarketsportswearshop．YouhaveconductedanevaluationofBodycareagainsttwoofitsmajorcompetitors，AdexandClimbersonthevariety，pricingandqualityofmerchandise．Theresultsofyourevaluationhavebeenconvertedtoascaleof10points。Onthescale，10meansexcellentandbelow5meansbad．·Usingtheinformationinthechart，writeareportcomparingthegoodsofthethreeshops.·Write120-140words．

问答题Communication: the factors involved in determining staff access to confidential information

问答题(The candidate chooses one topic and speaks about it for one minute.) {{B}}A{{/B}} Customer Relations: how to maintain customer interest in a company's products {{B}}B{{/B}} Transport Management: the importance to a business of an efficient public transport system {{B}}C{{/B}} Market Research: the importance of doing market reach before launching a new product.

问答题Do you think other forms of advertising will continue to be more important than the Internet? (Will other types of advertising be more important than the Internet in the future?)

问答题Question 3 · You attended a conference last week. · Write a letter to Mrs. Gavin, your "hostess" to thank her and book the next conference, and then tell her your small criticism; the menu was uninspiring for vegetarians. · Write 200-250 words on the separate answer, paper provided.