填空题______
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填空题JUST HOW FAR WILL YOU GO FOR YOUR JOB? These days, a great many companies require more staff to spend more time working abroad on business assignments, as a result of the trend towards economic globalization. Nearly (31) senior managers believe that it is going to be more important than ever (32) executives to be globally mobile over the next five years. Ambitious young managers are also increasingly realizing that international experience is essential if they want to get anywhere near the boardroom of a modern, successful company. But (33) is a downside to this. A majority of top managers say they are now unwilling to make the personal sacrifices involved in meeting this demand. Severe shortages (34) the supply of globally mobile executives are therefore on the cards. The solution that has now (35) , commonplace is a significant increase in the use of short-term assignments. International 'commuting' - living (36) home but traveling regularly around the world - is now the norm for many managers. A (37) companies are even known to pay for key staff to travel home once a week from workplaces in another continent Airlines have recognized the trend and are adapting their services to accommodate the demands of steadily increasing numbers of business people traveling on short-term assignments, for (38) by reducing check-in times and scheduling late flights. However, it remains to be seen (39) or not even this can make international commuting attractive to those employees (40) are already struggling to balance the competing demands of work and family life.
填空题{{B}}PART FIVE{{/B}}{{B}} · Read the following text. ·
For each question 31—40, write one word.{{/B}}
Leighton SchoolSCHOOL RULESEVERY PUPIL{{U}} (31) {{/U}}THE
SCHOOLS OLD ENOUGH TO HAVE A SENSE{{U}} (32) {{/U}}RESPONSIBILITY. WE
DEPEND{{U}} (33) {{/U}}YOUR GOOD MANNERS, COMMON SENSE AND
CO-OPERATION.1. Pupils must bring the correct books and writing materials to
each lesson.2. Other items, for example, P.E. Kit, must be brought to
practical lessons.3. Eating and drinking in classrooms is forbidden. Chewing
gum must not be brought to school.4. Pupils must not bring valuables to
schools, e.g. radios, tape recorders or jewellery. Money should be kept{{U}}
(34) {{/U}}purse belts{{U}} (35) {{/U}}large sums must be
handed to the Office.5. The correct school uniform must be worn. Outdoors
coats are not be worn in school.6. Pupils-must keep to the right in the
corridors and{{U}} (36) {{/U}}the stairs; they must move quietly{{U}}
(37) {{/U}}the staff{{U}} (38) {{/U}}duty.7. Pupils are
not permitted to go to the Staff room during the lunch break. There is always a
member of staff{{U}} (39) {{/U}}duty.8. Pupils having lunch in
school are not allowed to leave the school premises{{U}} (40) {{/U}}a
printed permission slip.
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填空题ReadthearticleonbloggersfromTheGuardiannewspaperandthenmatcheachstatement(1-8)withoneoftheparagraphs(A-E).Youwillneedtousesomeofthelettersmorethanonce.LearningtolovethebloggersATheriseofonlinesocialnetworkssuchasMySpace,BeboandFacebook,hasbeenoneofthemostdramaticdevelopmentsontheweboverthepastfewyears.Butthebusinessworldhasstruggledtocometotermswiththeincreaseofuser-generatedcontentsuchasblogsandvideodiaries.ThehugesizeofonlinecommunitiessuchasMySpacehasalreadybroughtGoogleandYahoo!intothesesites,lookingtoattractnewuserstotheirsearchengines.BMuchthathasbeenwrittenabouttheblogospherehasfocusedonthethreatposedtocompaniesbyindividualconsumers,whosuddenlyhaveavoicewhichtheycanusetocomplainaboutaparticularproductorservice.SitessuchasNTL:HellintheUK,whichrecordedthedifficultiesandfrustrationsofconsumerswhofoundthemselvesstrugglingwiththecablecompany'spoorservice,havereceivedalotofcoverage.CButtherearealsoopportunitiesavailableonline.Abrandthatcansuccessfullyopenuptoitscriticsand,crucially,gettheminvolvedincreatingabetterproduct,cansoonfinditselfwithsomekeysupportersintheonlineworld.Becauseeventhoughthemediaworldmaybefragmenting,therestillseemstobeafundamentalconnectionbetweenpeopleandproducts.AccordingtoMatthewYeomans,'Ahundredyearsofconsumermarketinghasshownthatthepublicisactuallyveryreceptivetobrandsandwantstoembracethem.'DAnthonyMayfield,headofcontentandmediaattheonlinemarketingfirmSpannerworks,said:'Everythingischangingabouthowmediaworks;wearemovingfromanageofchannelmedia—whereinfrastructureandcontentanddistributionisownedbyorganisations—toonewhereeverybodycanplayapart.Thatdoesnotmeanthoseorganisationsgoaway;therearejustalotmorepeopleouttherecreatinganddistributingcontent.'EThatchangefromtheoldmodelofonemediaoutlet'broadcasting'tothemassesdemandsashiftinthewaythatbrandsandbusinessestrytogettheirmessageacross.Howbrandsandbusinessesusesocialnetworksismorecomplicatedthantheoldadvertisingmodel.Bloggersdetestintrusivemarketingintheirpersonalspaceonline.Asaresult,advertisingtothebloggingcommunityneedstobemuchmoreinclusiveandmoreofadialoguethanmerelyshoutingaparticularmessage,usuallythroughbanneradverts,hopingsomeonewillhearit.Althoughcommunicationchannelsaredifferentnow,peoplearestillfascinatedbyproducts.C
填空题Task One-Approach ·For questions 13-17,match the extracts with the approaches taken to build business sustanability,listed A-H. ·For each extract decide on the appropriate approach. ·Write one letter(A-H)next to the number Of the extract. A. Employees focus on producing operations. B. Goals to reduce footprint are set every another year. C. Product design is considered when making products. D. Employee is a good corporate environmental steward. E. The whole process Of production is taken into account. F. Meet the needs of the present and be mindful of the future. G. Managers'influence on invironment is emphasised. H. Employees are encouraged to exert their environmental impact
填空题 Don't follow that theory - think for yourself!In the 1990s, according to US author Eileen Shapiro, managers have abandoned the right to manage. She argues that managers in the USA have lost confidence. (0) H She describes a corporate culture which is extremely defensive and which has as its motto 'Managers should always follow the latest short-lived management theory, no matter how irrelevant it may be'. (9) In turn, these have been followed blindly by managers who have given up their central responsibility - taking decisions about their own business in their own particular circumstances. "I really believe a manager's job is to manage", she says. But increasingly, she feels, they do everything but that. (10) That's because this, the identification of problems and opportunities, is the scariest part of management. Managers try to avoid the anxiety it brings by simply applying the latest theory to any problem. (11) Managers should, she believes, confront these head-on.It is not that Ms Shapiro does not believe in cutting out unnecessary management layers and opening up organisations. Her criticism is that theories are often presented unthinkingly as solutions and are applied by managers who do not really understand what they are saying. "Theories are often regarded as if they are some sort of miraculous cure for any type of problem", she says. "However, many projects have failed because theories have been applied which were not appropriate to the situation." (12) The blame for this inappropriate application of theories lies, she claims, mainly at the door of consultancy firms. It is difficult for big firms of consultants to specialise sufficiently. They cannot hope to offer exactly the service that a company requires at a price which the client is able to afford. (13) This is worse than having no help at all.One of the most serious potential consequences of following theories without considering whether they are appropriate or not is a loss of staff morale and motivation. Obviously, this is something to be avoided. (14) However, Ms Shapiro believes that, unfortunately, unless managers begin again to take responsibility for their own actions that is exactly what will happen.A. They therefore end up developing generalised solutions which are offered to clients regardless of an organisation's specific problems.B. There are many firms of consultants offering help to companies.C. No manager in their right mind would want to work with an angry, cynical or alienated workforce.D. Just because a course of action has succeeded in one context, it does not mean it will be right in other circumstances.E. From 'mission statements' to 're-engineering' she shows how one theory has replaced another in quick succession.F. But in doing so, they often fail to address the real issues.G. They fail to tackle the central management task, which is diagnosis.H. They therefore no longer have the courage or the ability to take responsibility for their decisions.
填空题economic
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填空题{{B}}PART ONE{{/B}}{{B}} · Look at the sentences below and
following texts. · Which text does each sentence refer
to? · For each sentence 1—8, mark one letter A, B, C, D or
E. · You will need to use some of the letters more than
once.{{/B}}
The following businesses in the region are offered for
sale.{{B}}A. Restaurant{{/B}}A large well-decorated restaurant in an
excellent position near the city center. Open three years with annual turnover
of £100,000.Regular trade and bookings for wedding Special occasions,
etc.Available on 50-year lease.Price on request.{{B}}B.
Established Pottery{{/B}}Family business established for over fifty years in
city's main commercial area.Small pottery currently employs twelve people
producing china figure vases and other decorative items.Price includes
premises plus equipment and raw materials.Price £200,000.{{B}}C.
Vacant Shop{{/B}}Located in superb historic building on excellent city center
site. Large premises recently renovated to a very high standard.Would suit a
wide range of different trades. Available on limited (three-year) lease or
longer if required.Short lease £15,000.{{B}}D. Garage and Car
Repair{{/B}}Small business with great potential for development.Garage
with petrol station on main road between city and coast. Includes large workshop
suitable for car repair business. Small three-bedroom house attached to workshop
and room for further building.Whole property £190,000.{{B}}E. Flower
Shop{{/B}}A small well-decorated flower shop in the downtown area.Open for
two years and enjoy high reputation for its reasonable prices and good
service.Available on limited (two-year) lease or for sale.Price on
request.
填空题EEC
填空题Some of the following extracts from a transport company's
annual report contain mistakes with tenses. If the sentences is correct, mark it
with a √. If the wrong, correct it. 2007 {{U}}has
been{{/U}} a better year than we had originally anticipated.
was At the beginning of the year we {{U}}won{{/U}} a contract to
build a new metro system in Singapore. √
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填空题______
填空题{{B}}PART FOUR{{/B}}{{B}} · Read the following text. ·
Choose the best word to fill each gap. · For each question
21—30, mark one letter A, B, C or D.{{/B}}
The simplest way to{{U}} (21) {{/U}}a
foreign market is through exporting. The company may passively export its
surpluses from time to time, or it may actively make a commitment to{{U}}
(22) {{/U}}exports to a particular market. In either case, the company
produces all its goods in the home country. It may or may not modify them for
the export market. Exporting{{U}} (23) {{/U}}the least change in the
company's product lines, organization, investments, and mission.A
company can export its product in two ways. It can hire independent
international{{U}} (24) {{/U}}middlemen (indirect exporting) or handle
its own exporting (direct exporting).Indirect exporting is more common
in companies just{{U}} (25) {{/U}}to export. First, it involves less
investment. The firm does not have to have an overseas sales force or a set of
contacts. Second, it involves less risk. International marketing
middlemen—domestic-based export merchants or agents, or{{U}} (26)
{{/U}}organizations--bring know-how and services to the relationship, and
the seller normally makes fewer mistakes.Sellers approached by foreign
buyers are likely to use direct exporting. So will sellers whose exporters{{U}}
(27) {{/U}}large enough to do their own exporting. The investment and
risk are somewhat greater, but so is the potential return.The company
can carry on direct exporting in several ways. First, it can set up a
domestic{{U}} (28) {{/U}}department that{{U}} (29) {{/U}}export
activities. Or it can set up an overseas sales branch that handles sales,
distribution, and perhaps promotion. The sales branch gives the seller more
presence and program control in the foreign market. It often{{U}} (30)
{{/U}}a display center and customer service center. Or the company can send
home-based sales representatives abroad at certain times to find business.
Finally, the company can do its exporting through foreign-based distributors who
buy and own the goods, or through foreign-based agents who sell the goods on
behalf of the company.
填空题
填空题 ·Read the text below about Coca-cola and its
advertising. ·For each question (31-40), write one word in
CAPITAL LEI-I'ERS on your Answer Sheet.
{{B}} COCA-COLA AND ITS ADVERTISING{{/B}} John S.
Pemberton invented Coca-Cola in 1886. His partner suggested running an
advertisement which the drink in the Atlanta Journal that very year. In 1888,
Asa candler bought the Coca-Cola business and decided to make the product
well-known{{U}} (31) {{/U}}signs, calendars and clocks. The company
began to build its global network. When Robert Woodruff was made president of
the company in 1923, he succeeded{{U}} (32) {{/U}}transforming
Coca-Cola{{U}} (33) {{/U}}a truly international brand by setting{{U}}
(34) {{/U}}a foreign department, which exported Coca-Cola to the
Olympic Games in Amsterdam in 1928. During World War II, he promised to bring
Coca-Cola{{U}} (35) {{/U}}every soldier in every part of the
world. Coca-Cola's advertising has always attempted{{U}}
(36) {{/U}}reflect changing contemporary lifestyles. Creating an
international advertising campaign requires the talents{{U}} (37)
{{/U}}professionals in many fields, and extensive testing and research are
always done{{U}} (38) {{/U}}deciding which advertisements will finally
be used. Celebrity endorsements have featured heavily. Cary Grant, Ray
Charles and Whitney Houston are just three of the big name stars who have agreed
to appear{{U}} (39) {{/U}}Coca-Cola commercials. After
launching Diet Coke in 1982, the company saw its sales grow quickly. The
drink is now the third most popular{{U}} (40) {{/U}}the world.
填空题· For each extract there are two tasks. For Task One, choose the person who
is speaking from the list A-H. For Task Two, choose the opinion that each person
expresses from the list A-H.· After you have listened once, replay the
recording.
填空题November 11, 2007
Dear Mr. Howell,
AWB 2456/07
We are writing to point out that
1
above delivery, which arrived yesterday, was
2
week late. This is
3
second time we have had to write to you on this subject, and we cannot allow
4
situation to continue. We have already explained that it is essential for
5
medical equipment to arrive on
6
due date as
7
late delivery could create
8
very serious problem.
Unless we have
9
absolute assurance that you can guarantee
10
promptness of all future deliveries, we will have to look for another supplier. We will want your confirmation before we place our next order.
Yours sincerely,
Carlos Lehman
Head of Administration
