填空题{{B}}PART ONE{{/B}} ·You will hear a presentation about an introduction of a racket goods sporting company. ·As you listen, for questions 1—12, complete the notes, using up to three words or a number. ·You will hear the recording twice. INTRODUCTION OF PRINCE NOTES {{B}} Range of Products{{/B}} 1. Prince is a major______company. {{B}} Location of the Company{{/B}} 2. The company has an office in______ {{B}} Organization of the Company: 3 columns{{/B}} 3. one column, Rollerblade, is the______ 4. another column, Nordica, which is the______ 5. the third column is______ {{B}} Three Major Dimensional Changes{{/B}} 6. the first change was______ 7. the second change was______ 8. the third change was______ {{B}} Major Benefits of the Third Change{{/B}} 9. more______ 10. more______ {{B}} more spin{{/B}} 11. more______ 12. more______

填空题TASK ONE--THE LISTENER OF THE TALK·For questions 13-17, match the extracts with the people, listed A-H.·For each extract, decide who the listener is.·Write one letter (A-H) next to the number of the extract.A a computer teacherB a globe travellerC a visitorD a job applicantE a group of touristsF a personnel officerG a clientH a band leader

填空题{{B}}PART ONE{{/B}} ·Look at the statements below and the five extracts. ·Which extract (A, B, C, D or E) does each statement (1-8) refer to? ·For each statement (1-8), mark one letter (A, B, C, D or E) on your Answer Sheet. ·You will need to use some of these letters more than once. A To maintain a statistical measure of the quantity of goods shipped abroad and to provide a means of determining whether regulations are being met, most countries require ship ments abroad to be accompanied by an export declaration. Usually such a declaration, presented at the port of exit, includes the names and addresses of the principals involved, the destination of the goods, a full description of the goods, and their declared value. When manufacturers are exporting from the United States, Customs and the Department of Cormmerce require an export declaration for all shipments. If specific licenses are required to ship a particular commodity, the export license must be presented with the export declaration for proper certification. It thus serves as the principal means of control for regulatory agencies of the U.S. government. B In exporting, the bill that the exporter or consignor sends to the importer or consignee is called a commercial invoice. This invoice lists full particulars of the shipment. The marks, the number of packages, an accurate packing list, and a full description of the merchandise should appear on the commercial invoice. It should state the name of the ship (if ocean transportation is used), the name and address of the consignee, the contract number, the code word for the contract if one is used, the price per unit of the merchandise, and the total price of the shipment. The commercial invoice should also show the nature of the price quotation, whether the merchandise is sold FOB factory, FAS vessel, or ClF port of destination. C Another essential shipping document for shipments to some countries is the consular invoice. This is a document obtained by the exporter in his or her country from the governmental representative of the importer's country. It was originally designed to help ensure that fair market values would be listed on the invoices prepared by the exporter. Thus the exporter must prepare and haw certified before the foreign consul or representative a document containing all essential details of the sale. After certification the document is forwarded to the buyer for presentation to customs with the customs declaration, ostensibly for use in determining the amount of tariff to be levied. In recent years, a number of countries including the United States and the Philippines, have eliminated the requirement for the consular invoice. But where they are still required, they must be provided. D The packing list is sometimes displayed on the commercial invoice, or it may be a separate document, depending on the number of packages and the complexity of the list. It should contain, item by item, the contents of cases or containers in a shipment. The items shouldbe listed separately with their weight and description set forth so as to make a complete check of the contents of each package possible upon arrival at the port of destination or the customs office. This information is also useful for the consignee. Any variation in description from the commercial invoice or consular invoice usually subjects the consignee to large fines, which are then passed on to the exporter. E These contain a wide variety of special inspection certificates issued by various authorities and may be required by the importer to meet his or her own or government requirements. These documents certify as to purity and absence of disease, and are issued to cover food products, plants, seeds, and live animals. Frequently, they must be legalized by the consular representative of the importing country. Food products are those for which sanitary certificates are most often required. Special certificates are also issued for certain types of merchandise, to certify a required composition or the existence of specific ingredients. Some types of steel, for example, are sold on analysis. Certain chemical mixtures must be analyzed and certified with respect to the presence of desired constituents.

填空题Inspection of the goods is rarely done by the buyer outside of the country.

填空题Can anyone be an entrepreneur? Who wants to be an entrepreneur? Just about everybody -- or (31) it seems these days. The values of entrepreneurship are hailed everywhere, (32) the more enterprising small shop owner to the boardrooms of multinationals. Entrepreneurs are seen as the true 'wealth creators' and as the initiators of change. They are often creative and always self-driven, and (33) a result, they and the companies they head possess a sense of vision which larger, more amorphous organizations often aim for but hardly ever achieve. So how do you become one? The received wisdom is that entrepreneurs with talents (34) As these are a breed apart. They are born, not formed through education. If that's (35) case, then is there any point in going to business school to learn how to become an entrepreneur, as many do? There are trainers who think it's perfectly feasible. They compare it to training an opera singer (36) the sense that for singers, natural talent is essential, but then trainers instruct and develop it. The (37) goes for would-be entrepreneurs. Trainers develop their skills and impart knowledge. In (38) words, so the argument goes, to be trained, you must be the right kind of person to start with. What is such a person's essential characteristic: It is the ability to distinguish between acceptable and unacceptable levels of risk and act accordingly. That more than (39) else marks entrepreneurs out from others (40) preference is for the safer option of a salaried and structured career.

填空题BUSINESS MANAGEMENT TODAY Seminar/Workshop programmeMARKETING 1................2................ Bishop's Hall OneSTRATEGIC PLANNING Bishop's hall TwoHUMAN RESOURCES 3................TIMETABLE LOCATION9. 30-11.00 4................HallCoffee and biscuits 5................11.30-1.00 6................Lunch 7................2.00-3.30 8................Tea and biscuits4.00-5.30 9................5.30- 6.30 10................NB Books and resource materialsOn display in 11................Centre closes 12................BUSINESS MANAGEMENT TODAY Seminar/Workshop programmeMARKETING 1................2................ Bishop's Hall OneSTRATEGIC PLANNING Bishop's hall TwoHUMAN RESOURCES 3................TIMETABLE LOCATION9. 30-11.00 4................HallCoffee and biscuits 5................11.30-1.00 6................Lunch 7................2.00-3.30 8................Tea and biscuits4.00-5.30 9................5.30- 6.30 10................NB Books and resource materialsOn display in 11................Centre closes 12................

填空题{{B}}PART SIX{{/B}}{{B}} · In most lines of the following text, there is one unnecessary word. It is either grammatically incorrect or does not fit in with the sense of the text. · For each numbered line 41--52, find the unnecessary word. Some lines are correct. If a line is correct, write CORRECT.{{/B}} What is the best health and insurance plan for me? (41) ______Because choosing a health plan can be a confusing experience. (42) ______Although there is no one "best" plan, there are some plans that which (43) ______will be better than others for you and for your family's health (44) ______needs. We will try to guide with you in simple terms. However, (45) ______if rather than just giving you answers, the best thing (46) ______what we can do is to make sure you are equipped with the right (47) ______questions.There are three major things to consider, of each with their own (48) ______unique set of questions. By considering about the questions (49) ______thoroughly, you will arrive at the right plan for you and your family. (50) ______· How affordable is the cost of health care· Do the included services match at my needs (access of care) (51) ______· Have people had good results when they covered by a specific (52) ______plan (quality of care)

填空题grouping customers. They talk to need markets (such as the diet-seeking market),

填空题Job Outlook of Financial Managers Employment of financial managers is expected to grow about as fast as the average for all occupations through 2012. Growth is expected to be steady and will increase in line with the growth of the economy as a whole. However, jobseekers are likely to face keen competition for jobs, as the number of job openings is expected to be less than the number of applicants Candidates with expertise in accounting and finance, particularly those with a master's degree, should enjoy the best job prospects. Strong computer skills and knowledge of international finance are important; so are excellent communication skills, because financial management jobs involve working on strategic planning teams. (9) Over the short term, employment in this occupation is negatively impacted by economic downturns, during which companies are more likely to close departments, or even go out of business- decreasing the need for financial managers. Mergers, acquisitions, and corporate downsizing also are likely to adversely affect employment of financial managers. (10) The banking industry, which employs more than I out of 10 financial managers, will continue to consolidate, although at a slower rate than in previous years. In spite of this trend, employment of bank branch managers is expected to increase as banks begin to refocus on the importance of their existing branches and as new branches are created to service a growing population. As banks expand the range of products and services they offer to include insurance and investment products, branch managers with knowledge in these areas will be needed. (11) Despite the current downturn in the securities and commodities industry, the long-run prospects for financial managers in that industry should be favorable, as more will be needed to handle increasingly complex financial transactions and manage a growing amount of investments. (12) Risk managers, who assess risks for insurance and investment purposes, also will be in demand. Some companies may hire financial managers on a temporary basis, to see the organization through a short-term crisis or to offer suggestions for boosting profits. Other companies may contract out all accounting and financial operations. (13) Computer technology has reduced the time and staff required to produce financial reports. (14) Financial managers who are familiar with computer software that can assist them in this role will be needed.A Financial managers also will be needed to handle mergers and acquisitions, raise capital, and assess global financial transactions.B In fact, jobseekers who are experienced in this field will have a good prospect.C However, jobseekers are likely to face keen competition for jobs, as the number of job openings is expected to be less than the number of applicants.D As the economy expands, job growth for financial managers will stem from both the expansion of established companies and from the creation of new businesses.E However, the growing need for financial expertise as the economy expands will ensure job growth over the next decade.F As a result, forecasting earnings, profits, and costs, and generating ideas and creative ways to increase profitability will become a major role of corporate financial managers over the next decade.G As a result, candidates who are licensed to sell insurance or securities will have the most favorable prospects.H Even in these cases, however, financial managers may be needed to oversee the contracts.

填空题{{B}}PART ONE{{/B}} ·Look at the statements below and the five extracts about companies. ·Which extract (A, B, C, D or E) does each statement (1-8) refer to? ·For each statement (1-8), mark one letter (A, B, C, D or E) on your Answer Sheet. ·You will need to use some of these letters more than once. A Separate Legal Entity A unique feature of a company is that, no matter how many individuals have bought shares in it, it is treated in its dealings with the outside world as if it was a person in its own right. It is said to be a separate legal entity. Just as the law can create this separate legal person, the law also can eliminate it, but its existence can only be terminated by using the proper legal procedures. Thus, the identity of the shareholders in a large concern may be changing constantly as shares are bought and sold by different people. On the other hand, a small private company may have the same shareholders from the date it is incorporated (the day it legally came into being), until the date when liquidation is completed (the cessation of the company, often known as "winding up" or being "wound up"). A prime example of its identity as a separate legal entity is that it may sue its own shareholders, or in turn be sued by them. B Limited Liability Most companies are "limited" companies. This means that any shareholder who has paid for the share(s) which he has bought cannot be forced to pay more money into the company if, for example, it is making losses or has gone into liquidation. Thus, the maximum amount of money any shareholder can lose by investing in a company is the amount he has invested. Unlike in sole traders or partnerships a shareholder in a limited company cannot be forced to sell his own property to pay the debts of the business. If a shareholder has not paid in full for the shares he has agreed to buy, he can be forced to pay the balance owing on the shares. Once he has paid that amount he cannot be forced to pay any further amount. Thus, his liability is limited. C Company Directors The day-to-day management of a company is not carried out by the shareholders. Shareholders can normally attend, and vote at, general meetings of their company. At one of these meetings the shareholders will vote for directors, the people to whom the running of the company is entrusted. At each Annual General Meeting (AGM) the directors have to report to the shareholders. They write a directors' report and this is accompanied by a set of final accounts for the year. If there is a change in the directors of a company, for example, a new director being appointed or an existing director resigning, this change must be notified to the Companies Office within fourteen days of the change. The board of directors (usually known simply as "the board") is the term used to mean all of the directors. D The Company Secretary The company secretary must, among other things, attend all board meetings, consult with the chief executive on the agenda and keep a record of the minutes of board meetings and general meetings of the shareholders. It is normally the company secretary who makes returns to the Companies Office including notifying the Registrar of changes in the company's board, auditors, registered office etc. The company secretary is usually an individual although many companies pay firms of accountants to undertake this role. E Share Capital and Dividends A shareholder in a limited company obtains his reward for investing in the form of a share of the profits made by the company, known as a dividend. The directors decide how much of the profits is to be retained in the company and used for expansion. Out of the remaining profits they propose the payment of a certain amount of dividend. The shareholders cannot propose a dividend for themselves higher than that already proposed by the directors. They can, however, propose that a lesser dividend should be paid, although this action is very rare. If the directors propose that no dividend should be paid, then the shareholders are powerless to alter the decision. The decision by the directors as to the amount proposed as dividends is a very complex one and such matters as the effect of taxation, the availability of bank balances to pay the dividends, the possibility of take-over bids and so on will all be taken into consideration.

填空题{{B}}PART FIVE{{/B}}{{B}} · Read the following text. · For each question 31—40, write one word.{{/B}} The new Manufacturing Partners program aims to improve teachers' understanding of manufacturing{{U}} (31) {{/U}}inviting 2,000 teachers to take part{{U}} (32) {{/U}}factory visit. It will not be just one-way traffic, however; about 500 manufacturing employees are also invited to visit schools each year to improve their awareness of modern schools.Peter Davies, Program Director, believes employers will also see the benefits. "It's an excellent means of improving professional development{{U}} (33) {{/U}}helping to improve management and communication skills," Davies says.{{U}}(34) {{/U}}now, manufacturing firms have been slow to send staff into schools and teachers haven't been very keen to visit factories, either. According to Davies, most would rather visit a bank{{U}} (35) {{/U}}retail company instead.Headteacher Andrew Morris recently spent three days at KTM, an engineering firm. Afterwards he admitted his view{{U}} (36) {{/U}}industry had been out-of-date: "I thought it would be a dirty place to work, {{U}}(37) {{/U}}conditions have obviously improved a lot nowadays." KTM Director John Dimmock said that{{U}} (38) {{/U}}a doubt his staff had benefited{{U}} (39) {{/U}}explaining{{U}} (40) {{/U}}jobs to teachers and pupils.

填空题A In terms of efficiency, not size, the advertising industry is only now starting to grow out of its century-long infancy, which might be called "the Wanamaker era" . It was John Wanamaker, a devoutly Christian merchant from Philadelphia, who in the 1870s not only invented department stores and price tags(to eliminate haggling, since everybody should be equal before God and price), but also became the first modern advertiser when he bought space in newspapers to promote his stores. He went about it in a Christian way, neither advertising on Sundays nor fibbing(thus minting the concept of "truth in advertising" ). B The website is readily available to any consumer with a computer, and in this day and age, includes the majority of consumers throughout the world. There are no additional costs in reaching the expanded global markets. Since the Internet advertising extends to the global audience anytime, the chances of potential customers are more and hence the profit margin is also on the higher side. The bottom line is that the advantages of Internet advertising is much more than that of its traditional print forerunner, in lessened costs, availability, expanded consumer markets, and largely in the overall profit margin. C The best way to distinguish between advertising and marketing is to think of marketing as a pie, inside that pie you have slices of advertising, market research, media planning, public relations, product pricing, distribution, customer support, sales strategy, and community involvement. Advertising only equals one piece of the pie in the strategy. All of these elements must not only work independently but also work together towards the bigger goal. Marketing is a process that takes time and can involve hours of research for a marketing plan to be effective. Think of marketing as everything that an organisation does to facilitate an exchange between the company and consumers. D The advantages of print media enable you to send in the copy and have it displayed on the section you want within a few days. If it is a classified ad, this can be just 48 hours. The beauty of print media advertising is that you can be as creative as you wish, as long as you follow the guidelines set out by the newspaper. This will usually exclude nudity and strong sexual references in the copy and publishers will usually adhere to advertising standards legislation. E You write ads, based on relevant keywords for your business—these are displayed on search results pages and websites within that network. If someone types in a keyword/phrase relevant to your business and that matches your advert criteria, your ad will then show on the page. If someone clicks on your ad, you will be charged a fee based on the cost per click value you set for that advert. Therefore, it is important to make the advert clear, so to avoid wasted clicks from people who misunderstood your message.

填空题Yao's international appeal help grow our brand globally (9) That's saying a lot in a league where anyone under six feet five inches would be considered short. But Yao Ming (Yao is his surname) is seven feet five inches tall, a giant among giants. Just a couple of years ago, Yao left his home in China, where he played basketball for the Shanghai Sharks, to become the star center in his rookie year for the Houston Rockets. Just as quickly, (10) Yao whose presence is hard to ignore, appeared in his first television commercial for Apple Computer, in which he promoted the firm's new PowerBook G4 computer. (His star in the advertisement was the diminutive Verne Troyer, the actor who played Mini Me in the Austin Powers films. ) Viewers loved him. (11) which aired during a recent Super Bowl. In that ad, Yao sparred with a petite actress playing a clerk who wouldn't let him cash a check, saying, "Yo!" and pointing to a sign indicating no personal checks. A few months later, (12) for which he appeared in ads along with other sports celebrities like base-ball player Derek Jeter and football. Star Peyton Manning. (13) But Yao is different. He speaks very little English, relying heavily on a translator to help him communicate. Yet says Tom Fox, vice president of sports marketing for Gatorade, "What's truly exciting to us is Yao's ability to connect with American fans and transcend American culture. But Yao's international appeal and the NBA's international marketing strength present potential opportunities to also help grow our brand globally. "(14) As they develop their promotional strategy, they can incorporate this strength into the overall plan. "Gatorade does have aspirations around the world, and there is application for Yao if we choose to go that way, " notes Fox. A. But his slam dunk came in a commercial for Visa B. Marketers view him as a global spokesperson rather than someone who reaches only the U. S. market C. Yao signed an exclusive deal with Gatorade. D. Yao Ming is the National Basketball Association's tallest player E. Being an advertising star makes him more popular in the U. S. F. he became a U. S. media celebrity-and a sought-after advertising spokesperson G. Hiring sports celebrities as part of a promotional campaign is nothing new H. Many advertisers strive to invite him to be the spokesperson of their product

填空题We wrote to you on August 5. Our letter complained about poor workmanship. In our letter ______ (one sentence)

填空题Hard times for caf6 chain It has been a terrible year for cafe operator called Dawkin. Less than 12 months ago it took over the Cafeza chain, with its 16 sites, but it is rumoured41. that half of those are yet to be closed in the next few months, because of falling42. turnover. What's more, the company is still recovering from the sudden43. resignation of its Managing Director in April. While Dawkin operates 84 cafes,44. and had plans to reach up 150 by the end of next year. This is looking less and45. less achievable, given that the company's poor financial position and limits on46. its short-term debt facilities. Worst of all news, perhaps, Dawkin has just47. announced that its rival Highway has built it up a shareholding of just over 5%,48. redoubling speculation that Dawkin's days as an independent operator are being49. numbered. Roughly equal in size, the two have long been competing for the50. number five slot in the overcrowded caf6 market. There are now rumours of a51. deal between the two, which would provide them complementary coverage,52. Dawkin being strong in London and other big cities, and unlike Highway concentrating its efforts outside the major population centres.

填空题Send us an application form. ______