改错题0. Service is the prompt delivery of the product. It is courteous sales personnel. It is a CORRECT 00. user or service manual modified to meet for your customer''s needs. It is ready FOR 41. access to a service facility. It is knowledgeable, cost-effective maintenance, and 42. repair, or replacement. Service is dealer support. Service varies by the product type, 43. the quality of the product, the price of the product, and the distribution channel of 44. employed. So for export products that require no service - such as food products, 45. some consumer goods, and commercial disposables, the issue is resolved when 46. once distribution channels have been identified. On the other hand, because the 47. characteristics of the consumer durables and some consumables demand that 48. service be available. For such products, service is a feature that expected by the 49. consumer. In fact, foreign buyers of industrial goods typically place service at the 50. forefront of the criteria they evaluate when they making a purchase decision. An 51. exporting firm'' s strategy and market entry decision may be dictate that it does not 52. provide with after-sale service. It may determine that its export objective is the single or multiple opportunistic entry into export markets. Although this approach may work in the short term, subsequent product offerings will be less successful as buyers recall the failure to provide expected levels of service. As a result, market development and sales expenditures may result in one-time sales.

改错题0. Thanks to the Internet, an alternative to the traditional unhappy model of which WHICH 00. supplier-customer interaction is finally becoming possible. In all sorts of markets, CORRECT 41. customers will soon be able to describe exactly what they want, and suppliers will be 42. able to deliver what the desired product or service without compromise or delay. 43. The innovation that will catalyze into this shift is what I call the choiceboard. 44. Choiceboards are interactive, on-line systems that allow individual customers to design for 45. their own products by choosing from a menu of attributes, or components, prices, and 46. delivery options. The customers'' selections send signals to the supplier''s manufacturing 47. system that set it in motion the wheels of procurement, assembly and delivery. 48. The role of the customer in this system shifts from a passive recipient to active designer. 49. That shift is just the most recent stage in the long-term evolution of the customer''s role of 50. in the economy. For most of the twentieth century, the customers were "product takers" and 51. "price takers", accepting suppliers'' goods at suppliers'' prices. Over the past two decades, 52. as customers became more sophisticated and being gained greater power over the buying process, they stopped being price takers.

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改错题Television Network 0. As one of the three major commercial networks, CBS was organized CORRECT 00. in 1928 in which its founder, William Paley, acquired ownership of a A 41. the group of radio stations. As the Columbia Broadcasting System 42. expanded its operations, and soon becoming the largest radio network 43. in the United States, it is precociously recognized the potential for the 44. rapidly evolving television broadcasting technology. On July 13th, 45. 1931, it began to experimental television broadcasting in New York, 46. and ten years later it began regular black and white week broadcasts 47. over its WCBW TV station in the same city, in which became WCBS TV 48. in November 1946. With Television City in Hollywood, CBS has launched 49. the industry''s first full scale production studio there. Today CBS owns 50. television stations, radio stations, and home video production and distribution is 51. interests. The CBS Broadcasting Group is composed of six divisions: television 52. network, entertainment, sports, news, local television stations, and the radio. For most of commercial television history, CBS has been the leader in prime time ratings, having the highest rated shows in almost every year from the mid-1950s through the mid-1980s.