单选题· Read the article below about smoking at workplace.· Choose the best word or phrase to fill each gap from A, B, C, or D on the opposite page.· For each question 19--33, mark one letter (A, B, C, or D) on your Answer Sheet. {{B}} Tribunal Rules on Smoking at Workplace{{/B}}Employers must take sufficient steps to protect non-smoking employees from tobacco smoke or they might be faced with legal {{U}}(19) {{/U}}, warns law firm Thomas, Sell & Passmore. Jill Thomas, an employment law specialist with the firm, quotes a recent {{U}}(20) {{/U}} brought before the Employment Appeal Tribunal (EAT). An employer’s failure to protect its employees against tobacco smoke {{U}}(21) {{/U}} an employee to quit her job. Whilst working, the employee was {{U}}(22) {{/U}} to work near four secretaries who smoked and the rooms of three solicitors who smoked cigarettes, cigars and a pipe. All doors were kept open to allow ventilation from smoking rooms. After a series of {{U}}(23) {{/U}} from the plaintiff and fellow colleagues, the employer consulted staff and agreed that a smoking policy should be {{U}}(24) {{/U}} up. However, the policy did not go {{U}}(25) {{/U}} enough to solve the problem for the plaintiff. She was finally told either to {{U}}(26) {{/U}} up with the smoke or leave, which she did. The EAT ruled that the employer had breached its contractual {{U}}(27) {{/U}} to deal reasonably and promptly with its employees’ grievances, and to provide a reasonable working {{U}}(28) {{/U}} suitable for its employees. The plaintiff was awarded {{U}}(29) {{/U}}. But employers are advised to think carefully before they rush into implementing or enforcing smoking ban. Unless they take care, they could be faced with unfair dismissal claims from smokers--{{U}} (30) {{/U}} what they were trying to avoid with non-smokers. Before introducing a {{U}}(31) {{/U}} or partial smoking ban, employers are recommended to protect themselves from potential claims by smokers. {{U}}(32) {{/U}} must be consulted on their views and given reasonable notice of any changes. Employers should then {{U}}(33) {{/U}} enforce their smoking ban.

单选题[此试题无题干]

单选题WhatdoPOPprojectsaimtodo?

单选题17 These documents arrived on Thursday, A. arrived they? D. didn't there? C. didn't they? D. weren't they?

单选题What does the writer say is an additional problem for entrepreneurs in the fourth paragraph?

单选题13 When writing the report of the meeting? A. have you finished B. are you finishing C. do you finish D. will you have finished

单选题 HOW THE CREDIT CARD CAPTURED AMERICA The proliferation of platinum American Express cards in the 1980s spawned rumors of an ultimate, highly exclusive, never publicized "Black Card". Carried by billionaires, it reportedly allowed holders to demand private shopping sprees at the world's most exclusive shops and to summon helicopters in the middle of Sahara. American express vehemently denies the existence of such a charge card. But the persistence of the myth suggests the social importance credit cards have for so many Americans. As one business writer puts it, "to have one's credit cards canceled is now akin to being excommunicated by the medieval church." America's love affair with the credit card began in 1949, when businessman Frank X. McNamara finished a meal in a New York restaurant and then discovered he had no cash. In those days, gasoline and store charge cards were common, but cash was standard for almost everything else. The embarrassed McNamara called his wife, who rushed over to bail him out. His predicament gave him the idea for Diners Club. Within a year some 200 people carried the world's first multi-use credit card. The problem was to persuade enough people to carry the cards. Diners Club turned to promotions. It gave away a round-the-world trip on a popular television show. The winners charged their expenses and made it "from New York to New York without a die in their pockets". Banks, sensing among less affluent a pent-up desire to spend, began issuing cards of their own. The first to turn a profit was Bank of America's Bank Americard. Bankers from all over the country descended on its California headquarters to learn the secret of its success--so many that in 1966 Bank Americard, today known as Visa, began forming alliances with banks outside the state. The Bank Americard network soon faced a competitor when Wells Fargo Bank joined with 77 others to create what became Master Charge. After scooping up 1.3 million more "Everything Card" holders from what was then First National City Bank, Master Charge--today's Master Card--became for a while the biggest bank card in the country. Five million holiday credit-card shoppers would have created a bonanza for the banks, but in the rush to market, the hanks had been less than cautious in assembling their lists. Some families received 15 cards. Dead people and babies got cards. Even a dachshund named Alice Griffin was sent one that promised she would be welcomed as a "preferred customer" at Chicago's finest restaurants. Hundreds of Chicagoans discovered they could use or sell a car they "found", and by law, the person whose name appeared on it was liable for the charges--even if he or she had never requested or received the card.When the prime rate hit 20% in 1981, the banks found that consumers didn't mind paying rates of 18--22% on their credit-card balance. High interest rates helped attract new players into the credit-card area, including sears' Discover Card and Visa. Airlines, car and insurance companies, even long-distance phone companies allied themselves with banks to offer credit cards. Experts estimate there are from 15, 000 to 19, 000 different cards available in the country. Of course, credit cards have not only replaced cash for many purposes, but also in effect have created cash by making it instantly available virtually everywhere. The credit-card advance is becoming as ubiquitous as the automated teller machine.

单选题 PEARL RELOCATES The Pearl Group is to relocate its London headquarters and five regional offices to Peterborough in a move involving 2,000 jobs. Pearl has obtained a 20-acre site at Peterborough Business Park, on which it will develop a 250,000 square feet building at a cost of￡25 million. Construction is planned to start next spring, with the new building ready for occupation two years later. In the meantime, Pearl will start moving staff into temporary accommodation in Peterborough later this year. It is the second major endorsement of Peterborough by the Pearl Group. Some years ago, Pearl Assurance obtained a I0-acre site from the Peterborough Development Corporation at Thorpe Wood for its computer and accounts centre. The 400 staff who currently work at Thorpe Wood will transfer to the new offices and the older building, says Pearl, "will be surplus to requirements and will be further developed as an investment." A further 1,600 staff employed by the Group will be given the opportu- nity to move to Peterborough. Pearl estimates that its relocation decision will create an annual demand of between 200 and 300 jobs in the Peterborough area. Group Chairlnan Einion Holland said: "To maintain its position as one of the UK's leading life offices, Pearl must be able to offer its customers the products they want at the right price. "This requires the combination of operational flexibility and efficiency and low costs, which it would have been impossible to achieve at our existing Chief Office. "The ability to centralise our opera- tions in Peterborough and to develop the most up-to-date computer systems which only a purpose-designed build- ing will allow, will bring important long-term benefits for our customers, shareholders and employees." Pearl has occupied the same High Holborn building since 1915. Now the entire building is in need of major refurbishment, but no decision has yet been made about its development. It is estimated that among the long- term savings created by the move to Peterborough will be running costs of ￡1 million a year, and London weighting of ￡2 million. Peterborough beat off competition from other places because of Pearl's experience of the successful earlier relocation, and because of the quality of the site at the business park. For Peterborough, it is the biggest single relocation out of more than 420 firms attracted since the city's expan- sion programme began, beating the move of travel organisation Thomas Cook from London to Thorpe Wood which involved more than 1,000 jobs. Development Corporation General Manager Kenneth Hutton said: "This is the best news we have had. We have been working on this project for many months, and we knew that Pearl was looking at several other places very seriously. Peterborough won because it was the best."

单选题AdvertisementThe dynamic developing economies of the world are (19) with potential. Not only have they demonstrated (20) levels of growth, but we believe this looks set, (21) by (22) inflows of foreign investment. Fidelity Emerging Markets Fund is supposed to help you (23) on this promising (24) .The key to real success in Emerging Markets is (25) and resources, of Fidelities foremost strengths. As the world's largest (26) investment management organization, we can draw upon a(n) (27) network of offices covering developing (28) across Asia, Latin America and Europe.This local presence means we can apply a hands-on (29) , searching out a capitalizing on investment opportunities as soon as they come to (30) . As a result, Fidelity becomes one of the world's leading names in (31) stock markets, where we currently manage 5 billion pounds?So (32) now to find out more about the Fidelity Emerging Markets Fund-- and get the potential of these dynamic markets teamed with the strength of the Fidelity organization. For more information, calls us, free of (33) from any of the countries below. If you live elsewhere, please use the UK number or post or fax the coupon.

单选题What'stheespeciallybigissuethatholdsbacktheInternet?

单选题·Choose the best word to fill each gap, from A, B, C or D on the opposite page.·For each question 19-33, mark one letter (A, B, C or D) on your Answer Sheet.·There is an example at the beginning (0). {{B}}THE ROLE OF BRAND IMAGE{{/B}}Although brand image is not the only rest why certain products are successful, it is an extremely important part of an overall marketing strategy. In fact, many manufacturers {{U}} {{U}} 1 {{/U}} {{/U}}such a high value on their brands that they employ legal experts to {{U}} {{U}} 2 {{/U}} {{/U}}them from misuse by imitators and counterfeit traders. In addition, companies {{U}} {{U}} 3 {{/U}} {{/U}}employees with handbooks which {{U}} {{U}} 4 {{/U}} {{/U}}how their logos should be used - for example the size and colour of graphics and suitable ways of displaying the product.Originally the brand was little more than a graphic that helped people to {{U}} {{U}} 5 {{/U}} {{/U}}a particular product, but as advertising developed, it grew in {{U}} {{U}} 6 {{/U}} {{/U}}As the famous brands became {{U}} {{U}} 7 {{/U}} {{/U}}with quality in the minds of consumers, manufacturers found they could {{U}} {{U}} 8 {{/U}} {{/U}}top prices for these products in order to recover some of the heavy {{U}} {{U}} 9 {{/U}} {{/U}}of advertising. As firms realised their potential value, brands quickly became registered trade marks. Today, branding is widespread and is used to sell both products and services.Most companies {{U}} {{U}} 10 {{/U}} {{/U}}to achieve 'multiple appeal' with their brands. This means that the brand appeals to people of different age groups and lifestyles. The problem for the brand manufacturer is how to keep old customers and at the same time to {{U}} {{U}} 11 {{/U}} {{/U}}new ones.A powerful brand is good for sales, but first this has to be {{U}} {{U}} 12 {{/U}} {{/U}}and then maintained through a continuous {{U}} {{U}} 13 {{/U}} {{/U}}of image design and advertising. If multiple appeal {{U}} {{U}} 14 {{/U}} {{/U}}then regular evaluation of the brand will show this and should {{U}} {{U}} 15 {{/U}} {{/U}}in the product being redesigned or the advertising being changed.

单选题Production Production, in economics, means all those activities of mankind that have to do with the creation of wealth, i.e. with making raw materials useful so that to (0) A. human wants. The farmer makes use of the (19) of nature to grow wheat. The miller (20) the wheat into flour. And the (21) turns flour into bread. These producers, each in his own way, (22) form utility to goods. Another class of producers, who transport goods from place to place, add place utility to goods. A third class, who do such things like canning, storage, and refrigeration, add (23) utility. Although businessmen think of them as marketing, economists regard the creation of time and place utilities (24) a part of production because, until goods are made (25) at the right time and place, they can not satisfy human wants. Production is (26) to satisfy human wants, and the ability to produce is (27) by three basic factors necessary for production. These three basic factors of production are capital, land and labour. Capital (28) to man-made resources that are used to produce other goods and services. Land, which includes natural resources, is the non-human non-man-made part of resources. Labour is the human part--the service given by people in the process of production. These three primary factors of production are sometimes added a fourth: the entrepreneur or enterpriser, who (29) the forces of production and takes the risks. (30) under capitalism production is for a market, an important role of the entrepreneur is to predict (31) the economic demand for goods and to produce the (32) and quantity of goods that will (33) that demand.

单选题·For each question 23-30, mark one letter (A, B or C) for the correct answer.·After you have listened once, replay the recording.

单选题MULTICOPY PRINTING Martin Charlesworth pays a visit to discover the secret of Success at a busy printing firm. From designing and printing corporate brochures and business cards to photocopying students' essays it's all in a day's work for Multicopy Printing. The family-run firm is one of the most successful printing, copyshop and design offices in the region. Although it is a (19) small company, it thinks big. The company has made a considerable (20) in high-tech machinery to (21) up in this rapidly changing industry. The company's success has recently enabled it to modernise and (22) its premises. Multicopy's Managing Director, Colin Marsh, says, 'It was very (23) before. We may get up to two tonnes of paper delivered a day and we were running out of space to (24) it. Now, we're the only business in this area (25) a print service from start to finish all under one roof. A vast amount of work can be (26) in a very short space of time.' The firm was (27) up 22 years ago by Colin's father, who was the area manager for a national (28) of printers before deciding to go into business on his own. In those days, it was mostly small printing (29) such as letterheads and photocopying. The business grew rapidly in the mid-1980s with the (30) of new technology. Nowadays the core photocopying business is high-volume, sometimes up to 300,000 copies for one job, and it often needs to meet (31) deadlines for commercial outlets. But despite Multicopy's recent success, it has not forgotten its (32) and part of the everyday (33) still consists of doing small numbers of photocopies for members of the general public.