填空题A the minutes of a meetingB a guaranteeC an invitationD an invoiceE a quotationF an application formG an instruction manualH a driving licence
填空题{{B}}Section One{{/B}} · You will hear five short
recordings. · For each recording, decide who is
talking. · Write one letter (A-H) next to the number of the
recording. · Do not use any letter more than once.
· After you have listened once, replay the recordings.
A.patient B.personnel manager
C.friend D.reader E.job-hunter
F.doctor G.bookstore owner H.financial
manager
填空题{{B}}PART ONE{{/B}}· Look at the notes below.· You will hear an
answerphone message about arrangements for a business trip.{{B}}Conversation
One{{/B}}· Look at the notes below.· You will hear an answerphone message
about arrangements for a business trip.
Bern trip - changesneed to take (1)
........................have meeting with the (2)
........................important to check the (3)
........................ask to see results of (4)
........................
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填空题·You will hear another five short recordings. Each speaker recently attended
an interview.·For each recording, decide what the speaker is saying about
the interview they attended.·Write one letter (A-H) next to the number of
the recording.·Do not use any letter more than once.·You will hear the
five recordings twice.
A. Poor self-expressionB. Misunderstanding the advertisementC. A
shorter interview than expectedD. Poor dressingE. Poor
OrganizationF. Too many applicantsG. Too much preparationH. One
surprising question
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填空题A The dawning era of micromarketing holds great promise for consumer marketers and the U. S. economy. By adding hugely to the overall supply of advertising time and space, the increase of new communications channels can be expected to control ad-ate inflation. Figuring out the right way to send the right message to the right person at the right time is difficult, but important. B The surprisingly impressive recent results of P&G suggest that targeting might also be a benefit to corporate productivity. In 2003, P&G spent $4.4 billion, or 10.1% of sales, on advertising. In 1998, the last time its spending reached 10%, unit sales volume rose by nearly 4%. Today, P&G unit growth rate is running closer to 9%. "They are spending about the same money and getting three times the lift." C At the same time, the fading of the age of mass marketing poses a threat to the traditional mass media and their heavily ad-dependent business models: To date, network TV and its mass brothers have held tight to the lion's share of advertising, despite their decreasing audiences. Even as prime-time ratings fell by 41.5% from 1977 to 2003, network TV's advertising revenues rose nearly fivefold, why keep paying more for less? For a marketer looking to build brand awareness or to convey a simple, timely message to a big swath of the country, there is no effective substitute for mass media, particularly TV. D Mass media's share of advertising is declining now as marketers boost spending on more targetable, narrowcast media. A recent study by a Wall Street firm predicts that the ad revenues of narrowcast media will grow at 13.5% a year from 2003 to 2010, while the mass media putter along at 3.5%—well below the projected 5.7% gain in gross domestic product, By 2010, as it is predicted, marketers will spend more for advertising on cable ($27 billion) and the Internet ($22.5 billion) than on network TV ($19.1 billion) or on magazines ($17.4 billion).
填空题·You will hear another five recordings.·For each recording, decide what
the speaker is doing.·Write one letter (A--H) next to the number of the
recording.·Do not use any letter more than once.·You will hear the five
recordings twice.
A claimingB regrettingC washingD
watchingE drinkingF playingG depositingH
toasting
填空题Our agent ______ $500 ______ the fire-damaged merchandise.
填空题·Look at the form below.·You will hear a man calling a computer
supplier.
{{B}}HRC SUPPLIES{{/B}}Telephone MessageCaller's name: James
FirthClient: Brown Brothers Ltd.Item (s) ordered: {{U}}(5)
{{/U}}Order no./date: HPC02345/12 - 3 - 02Notes: Order was delivered
late by the {{U}}(6) {{/U}} and was Supplied without {{U}}(7)
{{/U}}Action: call to apologize and discuss {{U}}(8)
{{/U}}
填空题Strong players Video games let you escape into an alternative reality -- something gaming firms know about at first hand. For as other technology firms face stagnant or shrinking markets, the video-games industry seems to inhabit a parallel universe. It has had a bumper year, maybe the best it ever will. Global sales of games software and hardware will exceed $31 billion this year. This summer, UBS Warburg invested 17% of its model technology portfolio in two games publishers, Electronic Arts and Activision. Gaming, it seems, is recession-proof. The industry is booming because it has its own cycle, as one generation of hardware succeeds another every few years. (8) Games consoles are flying off the shelves. The current line-up is of Sony's PlayStation2, the market leader by far, plus Microsoft's Xbox and Nintendo's GameCube, which are fighting for a distant second place. Each gaming boom is bigger than the last. Children who have grown up with games keep on playing, which expands the market. It also increases the players' average age: the average American gamer is 28. (9) This shift is reflected in the rise of "mature"-rated games, which now account for 13% of the American market, up from 6% in 2001. (10) Many observers are optimistic about the prospects for games sales next year, particularly in America. But the figures suggest that 2002 was the peak of the cycle, and that the market will shrink next year. Other observers expect console sales to grow only slightly next year. Things will then cool off until the next generation of consoles appears in 2005. The next peak is not expected until 2007. (11) Both are dwarfed by console gaming at the moment, but are the focus of much activity, and could provide recurring revenues to help smooth out the industry's cyclical nature. Online gaming has got off to a small but promising start in recent weeks with the release of adaptors that link consoles over the Internet. In America, Microsoft sold 150,000 starter kits for its "Xbox Live" service within a week of its launch last month. Sony says it has signed up 175,000 subscribers to its rival online service, launched in August. Both services will launch in Europe next year. Gaming on mobile phones is also taking small but crucial steps forward. Today's phones mostly have one or two simple games built in. The latest handsets have colour screens and can download software remotely. (12) Games take roughly a minute to download, but adding one to a handset is almost as easy as downloading a new ringing tone or screen logo. It is predicted that mobile-gaming revenues will reach $3.5 billion in the next five years; other estimates are higher.A Older players tend to have more disposable income to spend on games than do teenagers.B Their processing power matches that of the arcade-game machines of the 1980s, so classic games run well.C But how much longer will the good times last?D That cycle, unrelated to the broader economic cycle, is now at or near its peak.E But the industry has two new tricks up its sleeve, in the form of online and mobile gaming.F They are so wisely designed that they can be connected to any game machines.G It has had a bumper year, maybe the best it ever will.
填空题 1
填空题To: Henry Stewart From: Cathy Date: 23rd March Time: 10:20 1. When you were out of town Bruce (5) called. He was from Quick (6) Supply Company. 2. He wanted to place (7) orders with us. You can ring him at (8) except Wednesday morning.
填空题In food industry sales volume is determined by nothing other than flavor.
填空题One of the main aims of this type of banking is to encourage clients to keep all their business with a single bank.
填空题is also a scheme under which professionals who's expertise is not available here can obtain a 5 year resident visa.
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填空题 · Read the article below about leadership. ·
Choose the best sentence from the list A-G to fill each of the gaps.
· For each gap (8-12), mark one letter (A-G) on your Answer
Sheet. · Do not use any letter more than once.
{{B}}How to Become an Effective Team Leader{{/B}}
Coach but not demonstrate. When you are under a time crunch, it's tempting
to demonstrate a task rather than to provide supportive directions. When you say
"Let me show you how," your motivation is probably just to get the work done
rather than help the team member learn. This can be devastating to that team
member's skill development and makes him dependent on you. In the long run, the
individual to whom you've demonstrated skills will require guidance for just
about everything. Provide constructive criticism. If you're
providing feedback, be sure to communicate the bad and the good. It's always
hard to hear criticism, but if you highlight the good things too, it makes
taking the bad a little easier. Also, provide clear suggestions on how your team
members can improve.{{U}} (8) {{/U}}. Perhaps you have
assigned a project to a team member that's of particular interest to you.
Initially, you should provide some guidance and communicate that it's an open
door policy for additional questions that may come up along the way.{{U}}
(9) {{/U}}As a team leader, you must prove to your group members that
you believe in their abilities and talents. By staying out of the picture, this
shows team members they'll get a fair chance to demonstrate what they can do
without interference. Try to be positive. Enthusiasm is
contagious{{U}} (10) {{/U}}As a leader, your team members look to you
for direction. If you notice that the group's motivation and output levels are
in a slump, this is your wake-up call. Have a meeting to discuss what needs to
be changed, and really listen to what your team has to say.{{U}} (11)
{{/U}}It's important to stay in tune with your group. You may be surprised
by what they have to say—it could be a dramatically different perspective from
your own. Value your group's ideas. Don't discount your group's
ideas.{{U}} (12) {{/U}}If a suggested idea was attempted in the past but
failed, consider that it may not have been executed properly or that it wasn't
the best time. Consider each and every idea that your group members generate and
encourage them to communicate their insights on a regular basis. If you're
overly critical of ideas or immediately discount the ideas of others, your group
will hesitate to share anything. After all, for every twenty mediocre
suggestions, there's bound to be at least one stellar idea.
A.Avoid phrases like "Yeah, but..." or "We've already tried
that." B.Now, it's important to back off. C.if
you think they may have a difficult time admitting this, get them to write their
comments on paper instead. D.If you're excited about your
group's project, it's likely they'll feel a reason to be excited as
well. E.You don't have to give them all of the solutions,
instead guide the group by sharing your knowledge and experience.
F.You need to guide them and then give them needed solutions to their
problems. G.When you say "Let me show you how," your motivation
is probably just to get the work done rather than help the team member
learn.
填空题· Look at the form below.· You will hear a woman calling a conference
information center.
{{B}} New Land Conference
Information Center{{/B}}{{I}}
Booking
Form{{/I}}Name: Preston (5) _________________Facilities needed: 1 large
(6) _________________ and 4 small onesOther requirements: close to the
cityHotel to be booked: Capitol Square HotelCost: $150 for a large room,
at (7) _________________(8) _________________: $100
填空题{{B}}PART ONE{{/B}}·You will hear two conversations and one monologue.
·Write one or two words or a number in the numbered spaces
on the notes below. ·You will hear each recording twice. {{B}}Conversation
One{{/B}}·Look at the notes below. ·You will hear a man leaving a
telephone massage for Mr. Howard about their appointment
Telephone Notes
Caller's name: Peter (1)______ Time of the appointment:
(2)______, Date: next Wednesday, (3)______
Venue: Room (4)______, Mr. Howard's office