单选题This expansion of rights has led to both a paralysis of the public service and to a rapid and terrible ______ in the character of the population.
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单选题{{B}}Passage Two{{/B}}
Direct advertising includes all forms
of sales appeals, mailed, delivered, or exhibited directly to the prospective
buyer of an advertised product or service, without use of any indirect medium,
such as newspapers or television. Direct advertising logically may be divided
into three broad classifications, namely, direct-mail advertising, mail order
advertising, and unmailed direct advertising. All forms of sales
appeals that are sent through the mails are considered direct-mall advertising.
The chief functions of direct-mail advertising are to familiarize prospective
buyers with a product, its name, its maker, and its merits and with the products
local distributors. The direct-mall appeal is designed also to support the sales
activities of retailers by encouraging the continued patronage of both old and
new customers. When no personal selling is involved, other
methods are needed to persuade people to send in orders by mail. In addition to
newspapers, magazines, radio, and television, other special devices, order
promotions are designed to accomplish a complete selling job without
salespeople. Used for the same broad purposes as direct-mail
advertising, unrolled direct-mail advertising, includes all forms of indoor
advertising displays and all printed sales appeals distributed from door to
door, handed to customers in retail stores or conveyed in some other manner
directly to the recipient. With each medium competing keenly for
its share of the business, advertising agencies continue to develop new
techniques for displaying and selling wares and services. Among these techniques
have been vastly improved printing and reproduction methods in the graphic
field, adapted to magazine advertisements and to direct-mail enclosures; the use
of color in newspaper advertisements and in television; and outdoor signboards
more attractively designed and efficiently lighted. Many subtly effective
improvements are suggested by advertising
research.
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单选题When I applied under Early Decision to the University of Pennsylvania four years ago, I was motivated by two powerful emotions: ambition and fear. The ambition was to fulfill my lifelong expectation of attending an Ivy League school; the fear was that without the advantage offered by Early Decision, I wouldn't make the cut. A Penn admissions officer told me that the previous year they had accepted 45 percent of Early Decision applicants and just 29 percent of total applicants. The implication was clear: applying under Early Decision dramatically improves your chances of acceptance. At Brown University, my other favorite, applying early did not confer any advantage. While Brown was my No. 1 choice, Penn was a close second, and I desperately wanted to make sure I got into one of the two. I applied just before the Nov. 1 deadline, and six weeks later I got my acceptance package. I was thrilled and relieved. While my friends spent winter vacation finishing as many as 18 applications each, I relaxed. On a school trip to France over spring break, I drank wine while everyone else struggled with international calling cards to phone home and find out where they'd been accepted. People cried about getting rejected, or began the difficult and agonizing process of choosing between two or more schools. Strangely, none of this made me feel better about having applied early. It made me feel worse. When a lot of people from my class got into Brown, I wondered if I, too, could have. Penn sent a discombobulating array of material to incoming freshmen over the summer. As the pile of mail mounted, so did my concerns that I had made the wrong choice. I had been to Penn only one day, in October of my senior year. I realize now I did not know nearly enough about myself or the school. Picking classes was far more arcane than I had expected(or than it would have been at a smaller school). And when I got to the campus, I found that fraternities and sororities were a more noticeable and obnoxious presence than the 30 percent student membership had suggested to me. It wasn't long before I knew Penn was not right for me and I looked into transferring. For me, it was about more than just changing schools. I wanted to have the traditional application experience I'd missed out on during my first go-round. The only school on my list that allowed transfers during the second semester of freshman year was Wesleyan, so I waited out the whole year, then applied to Yale, Brown and Wesleyan. I got into Wesleyan. The irony that I could have gotten in sooner, without getting rejected by the other schools, was not lost on me. But I know I made the right decision. To high-school seniors who want to avoid making the same mistake I did, my advice is simple: don't apply under Early Decision unless you are absolutely sure that the school is your first choice. And, just as important, don't let your parents or college-guidance counselor persuade you to apply under Early Decision. They may have their own agenda, or at least their own perception of who you are and what you want. As I discovered, no one can really know what you want better than yourself, and even you may need time to figure out what that is.
单选题It was obvious that she and her husband were ______ and she wished she'd never married him. A. insolvable B. insensible C. inseparable D. incompatible
单选题The earthquake happened in south Xinjiang on Feb. 24. This ______ killed 266 people.
单选题What we call nature is, ______, the sum of the changes made by all the
various creatures and natural forces in their intricate actions and influences
upon each other and upon their places.
A. in common sense
B. from a sense
C. by the sense
D. in a sense
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The multi-billion-dollar Western pop
music industry is under fire. It is being blamed by the United Nations for the
dramatic rise in drug abuse worldwide. "The most worrisome development is a
culture of drug-friendliness that seems to be gaining prominence (显著) ," said
the UN's 13-member International Narcotics Control Board in a report released in
late February 1998. The 74-page study says that pop music, as a
global industry, is by far the most influential trend-setter for young people of
most cultures. "Some lyrics advocate the smoking of marijuana (大麻) or taking
other drugs, and certain pop stars make statements and set examples as if the
use of drugs for non-medicinal purposes were a normal and acceptable part of a
person's lifestyle," the study says. "Surprisingly", says the
Board, "the effect of drug-friendly pop music seems to survive despite the
occasional shock of death by overdose (过量用药). Such incidents tend to be seen as
an occasion to mourn the loss of a role model, and not an opportunity to
confront the deadly effect of recreational drug use." Since the 1970s, several
internationally famous singers and movie stars--including Elvis Presley, Janice
Joplin, John Belushi, Jimi Hendrix, Jonathan Melvin and Andy Gibbs--have died of
either drug abuse or drug related illnesses. With the globalization of
popular music, messages tolerating or promoting drug abuse are now reaching
beyond their countries of origin. "In most countries, the names of certain pop
stars have become familiar to the members of every household, "the study
says. The UN study also blames the media for its description of
certain drug issues--especially the use of marijuana and issues of
liberalization and legalization, which encourages, rather than prevents, drug
abuse. "Over the last years, we have seen how drug abuse is increasingly
regarded as being acceptable or even attractive, " says Harold Ghodse,
president of the Board. "Powerful pressure groups run political campaigns
aimed at legalizing controlled drugs," he says. Ghodse also points out that all
these developments have created an environment which is tolerant of or even
favorable to drug abuse and spoils international drug prevention efforts
currently underway. The present study, he says, focuses on the
issue of demand reduction and prevention within an environment that has become
tolerant of drug abuse. The Board calls on governments to do their legal
and moral duties, and to act against the pro-drug messages of the youth culture
to which young people increasingly are being
exposed.
单选题Three dinosaurs have already been found on the ______ site.
单选题Not only Jack but also I ______ to attend the meeting.
单选题The essence of all management functions is ________.
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单选题Suddenly the donkey gave a loud bray. Thinking that the donkey______eat him, the tiger ran away hurriedly.
单选题"What do they eat in Hawaii?" ______ eat rice rather than potatoes."
单选题 President Roosevelt's administration suffered a
devastating defeat when on January 6,1936, the Agricultural Adjustment Act was
declared unconstitutional. New Deal planners quickly pushed through Congress the
Soil Conservation and Domestic Allotment Act of1935, one purpose of which was
conservation, but which also aimed at controlling surpluses by retiring land
from production. The law was intended as a stopgap measure until the
administration could formulate a permanent farm program that would satisfy both
the nation's farmers and the Supreme Court. Roosevelt's landslide victory over
Landon in 1936 obscured the ambivalent nature of his support in the farm states.
Despite extensive government propaganda, many farmers still refused to
participate in the Agricultural Adjustment Administration's voluntary production
control programs, and the burdensome surpluses of1933 were gone—not the result
of the AAA, but a consequence of great droughts. In February of
1937, Secretary of Agriculture Wallace convened a meeting of farm leaders to
promote the concept of the ever-normal granary, a policy that would encourage
farmers to store crop surpluses (rather than dump them on the market) until
grain was needed in years of small harvests. The Commodity Credit Corporation
would grant loans to be repaid when the grain was later sold for a reasonable
profit. The conference chose a Committee of Eighteen, which drafted a bill, but
the major farm organizations were divided. Since ten of the eighteen members
were also members of the American Farm Bureau Federation, the measure was
quickly labeled a Farm Bureau bill, and there were protests from the small, but
highly vocal, Farmers' Holiday Association. When debate on the bill began,
Roosevelt himself was vague and elusive and didn't move the proposed legislation
into the "desirable" category until midsummer. In addition, there were demands
that the New Deal's deficit spending be curtailed, and opponents of th bill
charged that the AAA was wasteful and primarily benefited corporations and
large-scale farmers. The Soil Conservation and Domestic
Allotment Act had failed to limit agricultural production as the administration
had hoped. Farm prices and consumer demand were high, and many farmers,
convinced that the drought had ended the need for crop controls, refused to
participate in the AAA's soil conservation program. Without direct crop
controls, agricultural production skyrocketed in 1937, and by late summer there
was panic in the farm belt that prices would again be driven down to
disastrously low levels. Congressmen began to pressure Roosevelt to place a
floor under farm prices by making loans through the CCC, but Roosevelt made such
loans contingent upon the willingness of Congress to support the
administration's plan for a new system of crop controls. When the price of
cotton began to drop. Roosevelt's adroit political maneuver finally forced
congressional representatives from the South to agree to support a bill
providing for crop controls and the ever-normal granary. The following year
Congress passed the Agricultural Adjustment Act of 1938.
单选题Although Mary doesn' t like the school regulations, she will ______with it.
单选题The world-famous British Museum which houses a ______ collection of valuable books, paintings, works of arts, etc. attracts millions of visitors every year.
单选题The years between 1870 and 1895 brought enormous changes to the theater in the United States as the resident company was undermined by touring groups, as New York became the only major center of production, and as the long run replaced the repertory(库存)system. By 1870, the resident stock company was at the peak of its development in the United States. The 50 permanent companies of 1870, however, had dwindled to 20 by 1878, to 8 by 1880, to 4 by 1887, and had almost disappeared by 1900. While the causes of this change are numerous, probably the most important was the rise of the "combination" company(that is, one that travels with stars and full company). Sending out a complete production was merely a logical extension of touring by stars. By the 1840's many major actors were already taking along a small group of lesser players, for they could not be sure that local companies could supply adequate support in secondary roles. There is much disagreement about the origin of the combination company. Bouciault claimed to have initiated it around 1860 when he sent out a troupe with Colleen Bawn, but a book published in 1859 speaks of combination companies as already established. Joseph Jefferson HI also declared that he was a pioneer in the movement. In actuality, the practice probably began tentatively during the 1850's, only to be interrupted by the Civil War. It mushroomed in the 1870's, as the rapid expansion of the railway system made it increasingly feasible to transport full productions. In 1872, Lawrence Barrett took his company, but no scenery, on tour; in 1876, Rose Michel was sent out with full company, scenery, and properties. By the season of 1876—1877 there were nearly 100 combination companies on the road, and by 1886 there were 282.
