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单选题 Once upon a time, innovation at Procter & Gamble flowed one way: from the United States outward. While the large Cincinnati-based corporation was no stranger to foreign markets, it usually sold them products that were already familiar to most Americans. Many Japanese families, for instance, swaddle their babies in Pampers diapers, and lots of Venezuelans brush their teeth with Crest. And of course (company executive assumed) American at home wanted these same familiar, red-white and blue brands. We might buy foreign-made cars, or chocolates, or cameras but household cleaners and detergents? Recently, however, P&G broke with this long-standing tradition. Ariel, a P&G laundry detergent, was born overseas, and is a familiar sight on store shelves in Europe and Latin America. Now bilingual packages of Ariel Ultra, a super-concentrated cleaner, are appearing on supermarket shelves in Los Angeles. Ariel's appearance in the United States reflects demographic changes making Hispanics the nation's fastest-growing ethnic group. Ariel is a hit with this population. In fact, many Mexican immigrants living in Southern California have been "importing" Ariel from Tijuana, Mexico. "Hispanics knew this product and wanted it," says P&G spokeswoman Marie Salvado. "We realized that we couldn't convince them to buy (our) other laundry detergents." P&G hopes that non-Hispanic consumers will give Ariel a try too. Ariel's already strong presence in Europe may provide a springboard for the company to expand into other markets as well. Recently P&G bought Rakona, Czechoslovakia's top detergent maker. Ariel, currently a top seller in Germany, is likely to be one of the first new brands to appear in Czech supermarkets. And Ariel is not the only foreign idea that the company hopes to transplant back to its home territory. Chinch, an all-purpose spray cleaner similar to popular European products, is currently being test-marketed in California and Arizona. Traditionally Americans have used separate cleaners for different types of surfaces, but market research shows that American preferences are becoming more like those in other countries. Insiders note that this new reverse flow of innovation reflects more sweeping changes at Procter & Gamble. The firm has hired many new Japanese, German, and Mexican managers who view P&G's business not as a one-way flow of American ideas, but a two-way exchange with other markets. Says Bonita Austin of the investment firm Wertheim-Schroeder, "When you met with P&G's top managers years ago, you wouldn't have seen a single foreign face." Today "they could even be in the majority." As Procter & Gamble has found, the United States is no longer an isolated market. Americans are more open than ever before to buying foreign-made products and to selling U. S.-made products overseas.
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单选题His office is______to the President's; it usually takes him about three minutes to get there.(2002年清华大学考博试题)
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单选题I am afraid to sleep. I have been afraid to sleep for the last few weeks. I am so tired that, finally, I do sleep, but only for a few minutes. It is not a bad dream that wakes me ; it is the reality I took with me into sleep . I try to think of something else. Immediately the woman in the marketplace comes into my mind. I was on my way to dinner last night when I saw her . She was selling skirts. She moved with the same ease and loveliness I often saw in the women of Laos. Her long black hair was as shiny as the black silk of the skirts she was selling . In her hair, she wore three silk ribbons, blue , green, and white. They reminded me of my childhood and how my girlfriends and I used to spend hours braiding ribbons into our hair. I don't know the word for "ribbons" , so I put my hand to my own hair and, with three fingers against my head , I looked at her ribbons and said "Beautiful. " She lowered her eyes and said nothing. I wasn't sure if she understood me(I don't speak Laotian very well). I looked back down at the skirts. They had designs in them: squares and triangles and circles of pink and green silk. They were very pretty. I decided to buy one of those skirts, and I began to bargain with her over the price. It is the custom to bargain in Asia. In Laos bargaining is done in soft voices and easy moves with the sort of quiet peacefulness. She smiled, more with her eyes than with her lips. She was pleased by the few words I was able to say in her language, although they were mostly numbers, and she saw that I understood something about the soft playfulness of bargaining. We shook our heads in disagreement over the price; then, immediately, we made another offer and then another shake of the head. She was so pleased that unexpectedly, she accepted the last offer I made. But it was too soon. The price was too low. She was being too generous and wouldn't make enough money. I moved quickly and picked up two more skirts and paid for all three at the price set; that way I was able to pay her three times as much before she had a chance to lower the price for the larger purchase. She smiled openly then, and, for the first time in months, my spirit lifted. I almost felt happy. The feeling stayed with me while she wrapped the skirts in a newspaper and handed them to me. When I left, though, the feeling left, too. It was as though it stayed behind in marketplace. I left tears in my throat. I wanted to cry. I didn't , of course. I have learned to defend myself against what is hard; without knowing it, I have also learned to defend myself against what is soft and what should be easy. I get up, light a candle and want to look at the skirts. They are still in the newspaper that the woman wrapped them in. I remove the paper, and raise the skirts up to look at them again before I pack them. Something falls to floor. I reach down and feel something cool in my hand. I move close to the candlelight to see what I have. There are five long silk ribbons in my hand, all different colours. The woman in the maketplace! She has given these ribbons to me! There is no defense against a generous spirit, and this time I cry, and very hard, as if I could make up for all the months that I didn't cry.
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单选题Mother who takes care of everybody is usually the most ______person in each family.
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单选题The United States is a country made up of many different races. Usually they are mixed together and can't be told from one another. But many of them still talk about where their ancestors came from. It is something they are proud of. The original Americans, of course were the Indians. The so-called white men who then came were mostly from England. But many came from other countries like Germany and France. One problem the United States has always had is discrimination. As new groups came to the United States they found they were discriminated against. First it was the Irish and Italians. Later it was the blacks. Almost every group has been able to finally escape this discrimination. The only immigrants who have not are the blacks. Surprisingly enough the worst discrimination today is shown towards the Indians. One reason the Indians are discriminated against is that they have tried so hard to keep their identity. Of course they are not the only ones who have done so. The Japanese have their Little Tokyo in Los Angeles and the Chinese a Chinatown in New York. The Dutch settlement in Pennsylvania also stays separate from other people. Their towns are like something from the 19th century. They have a different reason from the other groups for staying separately. They live separately for religious reasons rather than keep together in a racial group. Although some groups have kept themselves separate and others have been discriminated against, all groups have helped make the United States a great county. There is no group that has not helped in some way. And there is no group that can say they have done the most to make it a great country. Many people still come from other countries to help the United States grow. A good example is the American project that let a man walk on the moon. It was a scientist from Germany who was most responsible for doing that. It is certain that in the future the United States will still need the help of people from all racial groups to remain a great country.
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单选题A government is likely to reinforce and maximize freedom of those who look favorably at it and who actively support such government ______.
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单选题WhatadvicemightCartwrightgivetothosewhosometimeshavebaddreams?
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单选题The increasing A popularity of the motorcycle as a B convenience , economical C form of transportation has been D just short of astounding.
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单选题Most of them had visited the invalid often during the past few months, marveling at his ______ spirit and his unfailing good temper. A. variant B. gallant C. pertinent D. solitary
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单选题These continual______in temperature make it impossible to decide what to wear. A. transitions B. transformations C. exchanges D. fluctuations
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单选题
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单选题What do the extraordinarily successful companies have in common? To find out, we looked for correlations. We know that correlations are not always reliable; nevertheless, in the 27 survivors, our group saw four Shared personality traits that could explain their longevity (长寿). Conservatism in financing. The companies did not risk their capital gratuitously (无缘无故). They understood the meaning of money in an old-fashioned way; they knew the usefulness spare cash in the kitty. Money in hand allowed them to snap up (抓住) options when their' competitors could not. They did not have to convince third-party financiers of the attractiveness of opportunities they wanted to pursue. Money in kitty allowed them to govern their growth and evolution. Sensitivity to the world around them. Whether they had built their fortunes on knowledge or on natural resources, the living companies in our study were able to adapt themselves to change in the world around them. As wars, depressions, technologies, and politics surged and ebbed (潮起潮落), they always seemed to excel at keeping their feelers out, staying attuned to whatever was going on. For information, they sometimes relied on packets carried over vast distances by portage and ship. Yet they managed to react in a timely fashion to whatever news they received. They were good at learning and adapting. Awareness of their identity. No matter how broadly diversified the companies were, their employees all felt like parts of a whole. Lord Cole, chairman of Unilever in the 1960s, for example, saw the company as a sheet of ships. Each ship was independent, but the whole fleet was greater than the sum of its parts. The feeling of belonging to an organization and identifying with its achievements is often dismissed as soft. But case histories repeatedly show that a sense of community is essential for long-term survival. Managers in the living companies we studied were chosen mostly from within, and all considered themselves to be stewards of a longstanding enterprise. Their top priority was keeping the institution at least as healthy as it had been when they took over. Tolerance of new ideas. The long-lived companies in our study tolerated activities in the margin: experiments and eccentricities that stretched their understanding. They recognized that new businesses may be entirely unrelated to existing businesses and that the act of starting a business need to be centrally controlled. W. R. Grace, from its very beginning, encouraged autonomous experimentation. The company was founded in 1854 by an Irish immigrant in Peru and traded in guano, a natural fertilizer, before it moved into sugar and tin. Eventually, the company established Pan American Airways. Today it is primarily a chemical company, although it is also the leading provider of kidney dialysis (透析) services in the United States. By definition, a company that survives for more than a century exists in a world it cannot hope to control. Multinational companies are similar to the long-surviving companies of our study in that way. The world of a multinational is very large and stretches across many cultures. That world is inherently less stable and more difficult to influence than a confined national habitat. Multinationals must be willing to change in order to succeed. These four traits form the essential character of companies that have functioned successfully for hundreds of years. Given this basic personality, what priorities do the managers of living companies set for themselves and their employees?
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单选题The word science is heard so often in modern times that almost everybody has some notion of its meaning. On the other hand, its definition is difficult for many people. The meaning of the term is confused, but everyone should understand its meaning and objectives. Just to make the explanation as simple as possible, suppose science is defined as classified knowledge (facts). Even in the true sciences distinguishing fact from fiction is not always easy. For this reason great care should be taken to distinguish between beliefs and truths. There is no danger as long as a clear difference is made between temporary and proved explanations. For example, hypotheses and theories are attempts to explain natural phenomena. From these positions the scientist continues to experiment and observe until they are proved or discredited. The exact statue of any explanation should be clearly labeled to avoid confusion. The objectives of science are primarily the discovery and the subsequent understanding of the unknown. Man cannot be satisfied with recognizing that secrets exist in nature or that questions are unanswerable; he must solve them. Toward that end specialists in the field of biology and related fields of interest are directing much of their time and energy. Actually, two basic approaches lead to the discovery of new information. One, aimed at satisfying curiosity, is referred to as pure science. The other is aimed at using knowledge for specific purposes—for instance, improving health, raising standards of living, or creating new consumer products. In this case knowledge is put to economic use. Such an approach is referred to as applied science. Sometimes practical-minded people miss the point of pure science in thinking only of its immediate application for economic rewards. Chemists responsible for many of the discoveries could hardly have anticipated that their findings would one day result in application of such a practical nature as those directly related to life and death. The discoveries of one bit of information opens the door to the discovery of another. Some discoveries seem so simple that one is amazed they were not made years ago; however, one should remember that the 'construction of the microscope had to precede the discovery of the cell. The host of scientists dedicating their lives to pure science are not apologetic about ignoring the practical side of their discoveries; they know from experience that most knowledge is eventually applied.
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单选题______evidence indicates that acid rain is damaging historic sites in many parts of this developing country.
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单选题If you can convince the interviewer of your special qualifications, your chance of being accepted will be greatly enhanced .
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单选题{{B}}(4){{/B}} It is not unusual for chief executives to collect millions of dollars a year in pay, stock options, and bonuses. In the last fifteen years, while executive remuneration rose, taxes in the highest income bosses went down. Millionaires are now commonplace. Amiability is not a prerequisite for rising to the top, and there are a number of chief executive officers with legendary bad tempers. It is not the boss' job to worry about the well-being of his subordinates although the man with many enemies will be swept out more quickly in hard times; it is the company he worries about. His business savvy is supposed to be based on intimate knowledge of his company and the industry so he goes home nightly with a full briefcase. At the very top—and on the way up—executives are exceedingly dedicated. The American executive must be capable of enough small talk to get him through the social part of his schedule, but he is probably not a highly cultured individual or an intellectual. Although his wife may be on the board of the symphony or opera, he himself has little time for such pursuits. His reading may largely concern business and management, despite interests in other fields. Golf provides him with a sportive outlet that combines with some useful socializing. These days, he probably attempts some form of aerobic exercise to "keep the old heart in shape" and for the same reason goes easy on butter and alcohol, and substances thought to contribute to taking highly stressed executives out of the running. But his doctor's admonition to "take it easy" falls on deaf ears. He likes to work. He knows there are younger men nipping at his heels. Corporate head-hunting, carried on by "executive search firms", is a growing industry. America has great faith in individual talent, and dynamic and aggressive executives are so in demand that companies regularly mid each other's managerial ranks.
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单选题The jeweler assured Mr. White that the stone was a (n) ______ diamond and not an imitation.
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单选题The task won't feel so ______ if you break it down into small, easy-to-accomplish steps. A. confusing B. sobering C. overpowering D. exciting
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单选题In March Israel launched a major ______ of Lebanon, seizing about 10 percent of the land.
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单选题Unless I was ______ mistaken, there was something wrong with Louise. A. very much B. too C. almost D. very
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