单选题We expected about 20 guests but there were ____________ people there.
单选题The above passage is most probably taken from ______.
单选题Research findings show we spend about two. hours dreaming every night, no matter what we ______during the day.
单选题All ______ was needed was one final push to close the deal.
单选题I'm disappointed with the new officers elected in our club, but there is no point ______ about it.
单选题Client: Could you please break the dollar into quarters? I need the
coins for the telephone stand. Bank Clerk: ______
A. Here, you have them.
B. Here, take them.
C. Sure, in what. denomination?
D. Sure, here you are.
单选题Modern medicine and new methods of food production allow adults to live longer and babies to ______ easier.
单选题
We can see how the product life cycle
works by looking at the introduction of instant coffee. When it was introduced,
most people did not like it as well as "regular" coffee and it took several
years to gain general acceptance (introduction stage). At one point, though,
Instant coffee grew rapidly in popularity and many brands were introduced (stage
of rapid growth). After a while people became attached to one brand and sales
leveled off (stage of maturity). Sales went into a slight decline (衰退)when
freeze-dried coffees were introduced (stage of decline). The
importance of the product life cycle to marketers is this: Different stages in
the product life cycle call for different strategies. The goal is to extend
product life so that sales and profits do not decline. One strategy is called
market modification. It means that marketing managers look for new users and
market sections. Did you know, for example, that the backpacks that so many
students carry today were originally designed for the military?
Market modification also means searching for increased usage among present
customers or going for a different market, such as senior citizens. A marketer
may re-position the product to appeal to new market sections.
Another product extension Strategy is called product modification. It
involves changing product quality, features, or style to attract new users or
more usage from present users. American auto manufacturers are using quality
improvement as one way to recapture world markets. Note, also, how auto
manufacturers once changed styles dramatically from year to year to keep demand
from falling.
单选题A: Good evening, Juliet, my love. How have you been?
B: Fine, ______
单选题
Doctors at Stanford University are
studying a medication they hope will alleviate the suffering of millions of
American women. But their target isn't breast cancer, osteoporosis, or a
similarly well-known affliction. Despite its alarming impact on its victims, the
malady in question has received comparatively little medical scrutiny. It's a
"hidden epidemic," according to the Stanford researchers: compulsive shopping
disorder. That's fight. What was once merely a punch line in
television sitcoms is now being taken seriously by many clinicians. According to
the Stanford study's leader, Dr. Lorrin Koran, compulsive shopping is "motivated
by' irresistible' impulses, characterized by spending that is excessive and
inappropriate, has harmful consequences for the individual, and tends to be
chronic and stereotyped. "Compulsive shoppers "binge buy"—most often clothes,
shoes, makeup, and jewelry—and then suffer intense guilt. That, in mm, helps
trigger another frenzied trip to the mall, and the cycle continues.
Could compulsive shopping be a health hazard associated with America's
unparalleled economic prosperity? "It seems to be a disease of affluence," says
Dr. Jerrold Pollak, a clinical psychologist who's treated several shopaholics.
"Advertisers…would like us to think that shopping is a reason to live," agrees
Dr. Cheryl Carmin, another clinical psychologist. "If you do not have the time
or inclination to go to the mall or grocery store, there are catalogs, delivery
services, home shopping networks on TV, and endless items to buy via the
Internet." Indeed, this year, U.S.advertisers will spend $233 billion—an amount
equal to six federal education budgets—to persuade Americans to buy, buy,
buy. Yet the possibility that U.S.advertisers may be driving
certain women in our society to psychosis is only part of the story. It seems
that the pharmaceutical companies' quest to cure the effects of excessive
marketing may itself be little more than a cleverly-disguised marketing scheme.
The Stanford study, like many of its kind, is being funded by a pharmaceutical
company. The undisclosed drag is an FDA-approved antidepressant, specifically an
SSRI--a selective serotonin re-uptake inhibitor (The researchers are also
studying behavioral therapies for compulsive shoppers). The
researchers running the Stanford study refused to reveal their sponsor. However,
only five SSRIs are currently on the U.S.market. Pfizer(makers of Zolofi), Eli
Lilly(Prozac) and SmithKline Beecham(Paxil) all reported that they are neither
conducting nor planning any studies of their drags for compulsive shopping.
Solvay (Luvox) also seems an unlikely candidate. In 1997, researchers at the
University of Iowa tried using Luvox to treat compulsive shoppers and found no
measurable differences between the effects of the drag and those of a placebo.
Perhaps the manufacturers of Luvox want to give their product another shot. More
likely, however, the mysterious benefactor of the Stanford Study is Forest
Pharmaceuticals(Celexa). Their PR department neither confirmed nor denied any
involvement in Koran's study. Why would a pharmaceutical company
anonymously spend money to license one of its top-selling drugs for a marginal
disorder like compulsive shopping? A big part of the answer is profit. The
mystery company presumably hopes to carve a unique slice out of the mental
disorder pie in order to market it together with a ready-made treatment. This is
not at all a new strategy for the world's mammoth pharmaceutical finns, as David
Healy, a professor at the University of Wales College of Medicine, explains in
his book "The Anti-Depressant I’m." Healy's book describes a process by which
companies seek to "educate" both patients and clinicians about a new disorder,
to sell the disorder in preparation for selling its cure. Funding clinical
trials is a crucial part of that process.
单选题The purpose of the program for Jessica's students is to ______.
单选题More than forty thousand readers told us what they looked for in close friendships, what they expected (1) friends, what they were willing to give in (2) , and how satisfied they were (3) the quality of their friendships. The (4) give little comfort to social critics. Friendship (5) to be a unique form of (6) bonding. Unlike marriage or the ties that (7) parents and children, it is not defined or regulated by (8) . Unlike other social roles that we are expected to (9) —as citizens, employees, members of professional societies and (10) organizations—it has its own principle, which is to promote (11) of warmth, trust, love, and affection (12) two people. The survey on friendship appeared in the March (13) of Psychology Today. The findings (14) that issues of trust and betrayal are (15) to friendship. They also suggest that our readers do not (16) for friends only among those who are (17) . like them, but find many (18) differ in race, religion, and ethnic background. Arguably the most important (19) that emerges from the data, (20) , is not something that we found—but what we did not.
单选题{{B}}Questions 21-25 are based on the following passage:{{/B}}
Because of its potential for cutting
costs, the distribution step in the marketing process is receiving more
attention. Distribution involves warehousing, transporting and keeping inventory
of manufactured products. Take an everyday product like fabric softener. After
it comes off the assembly line, it's packed in cartons and tracked to warehouses
around the country. When orders come in from retailers, the fabric softener is
delivered to supermarket shelves. This is distribution. Probably
the most crucial area for controlling costs is inventory. Companies don't want
to overproduce and have unsold stock of their product piled up in warehouses.
Wholesale companies and large retail chains employ several techniques for
inventory control. This is where the computer revolution really had an impact.
Computerized information systems give precise and up-to-date accounts of
inventory on hand. And the field of distribution offers good entry- level jobs
for persons with training in computer programming or data processing.
Overseeing the whole area of distribution is the distribution manager.
This job is becoming increasingly important and can lead to an executive
position.
单选题It is more important that she should be free ______ she should live a luxurious life. A. than what B. that C. more than D. than that
单选题{{B}}练习十四{{/B}}
It might seem natural to gauge the
amount of discrimination in labor markets by looking at the average wages of
different groups. For instance, in recent years the wage of the average black
worker in the U.S. has been about 20 percent less than the wage of the average
white workers. The wage of the average female worker has been about 30 percent
less than the wage of the average male worker. These wage differentials are
sometimes presented in political debate as evidence that many employers
discriminate against blacks and women. Yet there is an obvious problem with this
approach. Even in a labor market free of discrimination, different people have
different wages. People differ ill the amount of human capital they have and in
the kinds of work they are able and walling to do. The wage differences we
observe in the economy are, to a large extent, attributable to the determinants
of equilibrium wages. Simply observing differences in wages among broad groups
say little about the prevalence of discrimination. Consider, for example, the
role of human capital. About 80 percent of white male workers have a high school
diploma, and 25 percent have a college degree By contrast, only 67 percent of
black male workers have a high school diploma, and only 12 percent have a
college degree. Thus, at least some of the difference between the wages of
whites and the wages of blacks can be traced to differences in educational
attainment, Similarly, among white workers, 25 percent of men have a college
degree, whereas only 19 percent of women have a college degree, indicating that
some of the difference between the wages of men and women is attributable to
educational attainment. In fact, human capital is probably even
more important in explaining wage differentials than the foregoing numbers
suggest. For many years, public schools in predominantly black areas have been
of lower quality than public schools in predominantly white areas. Similarly,
for many years, schools directed girls away from science and math courses, even
though these subjects may have greater value in the marketplace than some of the
alternatives. If we could measure the quality as well as the quality of
education, the differences in human capital among these groups would seem even
larger. Human capital acquired in the form of job experience can also help
explain wage differences. In particular, women tend to have less job experience
on average than men. One reason is that female labor-force participation has
increased over the past seven decades. Because of this historic change, the
average female worker today is younger than the average male worker. In
addition, women are more likely to interrupt their careers to raise children.
For both reasons, the experience of the average female worker is less than the
experience of the average male worker. Yet another source of
wage differences is compensating differentials. Some analysts have suggested
that women take more pleasant jobs on average than men and this fact explains
some of the earnings differential between men and women. For example, women are
more likely to be secretaries, and men are more likely to be truck drivers. The
relative wages of secretaries and truck drivers depend in part on the working
conditions of each job. Because these nonmonetary aspects are hard to measure,
it is difficult to gauge the practical importance of compensating differentials
in explaining the wage difference that we observe. In the end,
the study of wage differences among groups does not establish any clear
conclusion about the prevalence of discrimination in U.S. labor markets. Most
economists believe that some of the observed wage differentials are attributable
to discrimination, but there is no consensus about how much. The only conclusion
about which economists are in consensus is a negative one: Because the
differences in average wages among groups in part reflect differences in human
capital and job characteristics, they do not by themselves say anything about
how much discrimination there is in the labor market. Of course,
differences in human capital among groups of workers may themselves reflect
discrimination. The inferior schools historically available to black students,
for instance, may be traced to prejudice on the part of city councils and school
boards. But this kind of discrimination occurs long before the worker enters the
labor market. In this case, the disease is political, even if the symptom is
economic.
单选题Robert: Mary, I'd like you to meet my new neighbor, Tom. Mary: Hello, Tom. It% nice to meet you. Tom:______
单选题______ the absence of the Manager Mr. Smith is in charge of the business.
单选题
单选题Wife: Honey, we have only one egg and half a bottle of milk in the fridge. Oh, and we are running out of toilet paper...
Husband: ______
单选题It would be surprising for ______ any objections to the proposal. A. not to be B. it not to be C. there to be no D. there not to be
