单选题Passage 1 To understand the marketing concept, it is only necessary to understand the difference between marketing and selling. Not too many years ago, most industries concentrated primarily on the efficient production of goods, and then relied on ~'persuasive salesmanship" to move as much of these goods as possible. Such production and selling focuses on the needs of the seller to produce goods and then convert them into money. Marketing, on the other hand, focuses on the wants of consumers. It begins with first analyzing the preferences and demands of consumers and then producing goods that will satisfy them. This eye-on-the-consumer approach is known as the marketing concept, which simply means that instead of trying to sell whatever is easiest to produce or buy for resale, the makers and dealers first try to fred out what the consumer wants to buy and then go about making it according to consumer demand. This concept does not imply that consumer satisfaction is given priority over profit in a company. There are always two sides to every business activity--the fkrrn and the customer. Each must be satisfied before trade occurs. Successful merchants and producer and each must be satisfied before trade occurs. Successful merchants and producers, however, recognize that the surest route to profit is through understanding customers. This concept has been recognized in such slogans as "Have It Your Way" and "You're the Boss". A good example of the importance of satisfying the consumer presented itself in mid 1985, when Coca Cola changed the flavor of its drink. The non-acceptance of the new flavor by a significant portion of the public brought about a prompt restoration of the Classic Coke, which was then marketed alongside the new. King customer ruled !

单选题In the process of acquiring knowledge, as much can be learned from seeking as from finding, from journeys as from ______. A. travel B. destination C. instruction D. seeking

单选题Which of the following statements in Not true?

单选题Television ______.

单选题They believed that the merchants had conspired to undermine the nation's economic independence. A. uphold B. minimize C. weaken D. postpone

单选题At the age of 40, he had already ______ a great fortune through successful financial dealings.

单选题Peter's mother kept telling him that ______ in the street is dangerous, but he would not listen.(2007年中国人民大学考博试题)

单选题His career was not noticeably ______ by the fact that he had never been to college. A. prevented B. restrained C. hindered D. refrained

单选题Even if its economy continues to recover, the US is increasingly becoming a nation of p. timers and temporary workers. This ______work force is the most important trend in American business today.

单选题The ship's generator broke down, and the pumps had to be operated ______ instead of mechanically.(2015年北京航空航天大学考博试题)

单选题The school's development committee has deliberated the question ______ great length.

单选题{{B}}Directions:{{/B}} There are 20 masks in the following passage, and for each blank there are 4 choices mailed A, B, C and D at the end of the passage. You should choose the ONE answer that best fits into the passage. Then mark the corresponding letter on the Answer Sheet. Motorways are, no doubt the safest roads in Britain. Mile {{U}}(41) {{/U}} mile, vehicle for vehicle, you are much {{U}}(42) {{/U}} likely to be killed or seriously injured than on an ordinary road. On {{U}}(43) {{/U}} hand, if you do have a serious accident on a motorway, fatalities are much more likely to {{U}}(44) {{/U}} than in a comparable accident {{U}}(45) {{/U}} on the roads. Motorways have no {{U}}(46) {{/U}} bends,, no roundabouts or traffic lights and {{U}}(47) {{/U}} speeds are much greater than on other roads. Though the 70 mph limit is {{U}}(48) {{/U}} in force, it is often treated with the contempt that most drivers have for the 30 mph limit applying in built up areas in Britain. Added to this is the fact that motorway drivers seem to like traveling in groups with perhaps {{U}}(49) {{/U}} ten metres between each vehicle. The resulting horrific pile-ups {{U}}(50) {{/U}} vehicle stops for some reason mechanical failure, driver error and so on have become all {{U}}(51) {{/U}} familiar through pictures in newspapers or on television. How {{U}}(52) {{/U}} of these drivers realize that it takes a car about one hundred metres to brake to a stop {{U}}(53) {{/U}} 70 mph? Drivers also seem to think that motorway driving gives them complete protection from the changing weather. {{U}}(54) {{/U}} wet the road, whatever the visibility in mist or fog, on they {{U}}(55) {{/U}} at ridiculous speeds oblivious of police warnings or speed restrictions {{U}}(56) {{/U}} their journey comes to a conclusion. Perhaps one remedy {{U}}(57) {{/U}} this motorway madness would be better driver education. At present, learner drivers are bared {{U}}(58) {{/U}} motorways and are thus as far as this kind of driving is {{U}}(59) {{/U}} thrown in at the deep end. However, much more efficient policing is required, {{U}}(60) {{/U}} it is the duty of the police not only to enforce the law but also to protect the general public from its own foolishness.

单选题Why did you ______ such a good job when jobs are so hard to get?

单选题I was embarrassed when the ______ test paper my teacher spoke about turned out to be mine. I had forgotten to put my name on it. A. marked B. branded C. anonymous D. fictitious

单选题He doesn't seem to be able to ______ any interest in his studies.

单选题Old beliefs die hard; even when jobs became ______, the long-standing fear that unemployment could return at a moment"s notice persisted.

单选题Some of these basketball teams were criticized for presenting Udemeaning/U images of black players.