单选题. Questions 5 to 8 are based on the conversation you have just heard.5.
单选题. Questions 23 to 25 arc based on the recording you have just heard.8.
单选题19. The prison guards were armed and ready to shoot if ______ in any way.
单选题Questions 1 to 5 are based on the following passage.Last year at airports across the world, 18% of flights were delayed, leaving millions of passen-gers stuck with a lot of time on their hands.Most of
单选题Revitalising Credit SuisseATidjane Thiam is not the first non-Swiss cluef executive of Credit Suisse（瑞士信贷）.His American predecessor, Brady Dougan, held the job for eight years.But Mr.Dougan was an ins
单选题 AI is probably coming for your job
单选题 In the market's eyes
单选题. Questions 13 to 15 are based on the passage you have just heard.5.
单选题. The increase in global trade means that international companies cannot afford to make costly advertising mistakes if they want to be competitive. Understanding the language and culture of target markets in foreign countries is one of the keys to successful international marketing. Too many companies, however, have jumped into foreign markets with embarrassing results. Translation mistakes are at the heart of many blunders in international advertising. General Motors, the US auto manufacturer, got a costly lesson when it introduced its Chevrolet Nova to the Puerto Rican market. "Nova" is Latin for "new (star)" and means "star" in many languages, but in spoken Spanish it can sound like "no va", meaning "it doesn't go". Few people wanted to buy a car with that cursed meaning. When GM changed the name to Caribe, sales picked up dramatically. Marketing blunders have also been made by food and beverage companies. One American food company's friendly "Jolly Green Giant" (for advertising vegetables) became something quite different when it was translated into Arabic as "Intimidating Green Ogre". When translated into German, Pepsi's popular slogan, "Come Alive with Pepsi" came out implying "Come Alive from the Grave". No wonder customers in Germany didn't rush out to buy Pepsi. Even a company with an excellent international track record like Kentucky Fried Chicken is not immune to the perils of faulty translation. Many sales were lost when the catch phrase "finger licking food" became "eat with your fingers off" in Chinese translation. A manufacturer of one laundry detergent also made an expensive mistake in the Middle East. Its advertisements showed a picture of a pile of dirty clothes on the left, a box of the company's detergent in the middle, and clean clothes on the right. Unfortunately, the message was incorrectly interpreted because most people looked at it from right to left, the way Arabic is read. Having awakened to the special nature of foreign advertising, companies are becoming much more conscientious in their translation and more sensitive to cultural distinctions. The best way to prevent errors is to hire professional translators who understand the target language and its idiomatic usage, or to use a technique called "back translation" to reduce the possibility of blunders. The process uses one person to translate a message into the target language and another to translate it back. Effective translators aim to capture the overall message of an advertisement because a word-for-word duplication of the original rarely conveys the intended meaning and often causes misunderstandings.1. It can be inferred that Chevrolet Nova ______.
单选题. Questions 5 to 8 are based on the conversation you have just heard.5.
单选题. Questions 5 to 8 are based on the conversation you have just heard.5.
单选题. Questions 16 to 19 are based on the recording you have just heard.1.
单选题. Questions 5 to 8 are based on the conversation yon have just heard.5.
单选题. Questions 1 to 4 are based on the conversation you have just heard.1.
单选题 Hurricanes are killer winds
单选题《复合题被拆开情况》 The U.S. and China don’t agree on much these days. Germany and France share a border and a currency but are frequently at odds. The U.K. and India like to march to their own drum. But there
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单选题11. Starting with the ______ that there is life on the planet Mars, the scientist went on to develop his argument.