Tim has failed three courses this semester, so he will have to ______ them next semester.[20081

Many of your suggestions are _____ the new plan.

Which of the following sentences is INCORRECT?

[此试题无题干]

(l)If you're like most people, you're way too smart for advertising. You flip right past newspaper ads, never click on ads online and leave the room during TV commercials. (2)That, at least, is what we tell ourselves. But what we tell ourselves is nonsense. Advertising works, which is why, even in hard economic times, Madison Avenue is a $34 billion-a-year business. And if Martin Lindstrom—author of the best seller Buyology and a marketing consultant for Fortune 500 companies, including PepsiCo and Disney—is correct, trying to tune this stuff out is about to get a whole lot harder. (3)Lindstrom is a practitioner of neuromarketing research, in which consumers are exposed to ads while hooked up to machines that monitor brain activity, sweat responses and movement in facial muscles, all of which are markers of emotion. According to his studies, 83% of all forms of advertising principally engage only one of our senses: sight Hearing, however, can be just as powerful, though advertisers have taken only limited advantage of it. Historically, ads have relied on jingles and slogans to catch our ear, largely ignoring everyday sounds—a steak sizzling (咝咝声), a baby laughing and other noises our bodies can't help paying attention to. Weave this stuff into an ad campaign, and we may be powerless to resist it. (4)To figure out what most appeals to our ear, Lindstrom wired up his volunteers, then played them recordings of dozens of familiar sounds, from McDonald's "I'm Lovin' It" jingle to cigarettes being lit. The sound that blew the doors off all the rest—both in terms of interest and positive feelings—was a baby giggling. The other high-ranking sounds were less primal but still powerful. The hum of a vibrating cell phone was Lindstrom's second-place finisher. Others that followed were an ATM dispensing cash, a steak sizzling on a grill and a soda being popped and poured. (5)In all of these cases, it didn't take a Mad Man to invent the sounds, infuse them with meaning and then play them over and over until the subjects internalized them. Rather, the sounds already had meaning and thus triggered a series of reactions: hunger, thirst, happy anticipation. (6)TV advertisers aren't the only ones who may start putting sound to greater use. Retailers are also catching on. The 0101 department store in Japan, for example, has been designed as a series of soundscapes, playing different sound effects such as children at play, birdsongs and lapping water in the sportswear, fragrance and formal-wear sections. Lindstrom is consulting with clients about employing a similar strategy in European supermarkets, piping the sound of fizzing (嘶嘶声) soda into the beverage department. (7)None of this means that advertisers just have to turn the audio dials and consumers will come running. Indeed, sometimes they flee. In the early years of mainstream cell-phone use, the Nokia ringtone was recognized by 42% of people in the U.K.—and soon became widely disliked. That, Lindstrom says, was partly because so few users practiced cell-phone etiquette and the blasted things kept going off in movie theaters. The Microsoft start-up sound has taken on similarly negative associations, because people so often hear it when they're rebooting after their computer has crashed. In these cases, manufacturers themselves must reboot by changing the offending sound slightly or replacing it entirely.

He turned his back on them when they most needed him. The underlined part means ______.(2014-73)

I don't think ______possible to master a foreign language without much memory work.

(1)The increase in global trade means that international companies cannot afford to make costly advertising mistakes if they want to be competitive. (2)Understanding the language and culture of target markets in foreign countries is one of the keys to successful international marketing. Too many companies, however, have jumped into foreign markets with embarrassing results. (3)Translation mistakes are at the heart of many blunders in international advertising. (4)General Motors, the US auto manufacturer, got a costly lesson when it introduced its Chevrolet Nova to the Puerto Rican market. "Nova" is Latin for "new(star)" and means "star" in many languages, but in spoken Spanish it can sound like "nova", meaning "it doesn't go". Few people wanted to buy a car with that cursed meaning. When GM changed the name to Caribe, sales "picked up" dramatically. (5)Marketing blunders have also been made by food and beverage companies. One American food company's friendly "Jolly Green Giant"(for advertising vegetables)became something quite different when it was translated into Arabic as "Intimidating Green Ogre". (6)When translated into German, Pepsi's popular slogan, "Come Alive with Pepsi" came out implying "Come Alive from the Grave". No wonder customers in Germany didn't rush out to buy Pepsi. (7)Successful international marketing doesn't stop with good translations—other aspects of culture must be researched and understood if marketers are to avoid blunders. (8)When marketers do not understand and appreciate the values, tastes, geography, climate, superstitions, religion, or economy of a culture, they fail to capture their target market. (9)For example, an American designer tried to introduce a new perfume into the Latin American market but the product aroused little interest The main reason was that the camellia used in it was traditionally used for funerals in many South American countries. (10)Having awakened to the special nature of foreign advertising, companies are becoming much more conscientious in their translations and more sensitive to the cultural distinctions. (11)The best way to prevent errors is to hire professional translators who understand the target language and its idiomatic usage, or to use a technique called "back translation" to reduce the possibility of blunders. (12)The process uses one person to translate the message into the target language and another to translate it back. Effective translators aim to capture the overall message of an advertisement because a word-for-word duplication of the original rarely conveys the intended meaning and often causes misunderstandings. (13)In designing advertisements for other countries, messages need to be short and simple. They should also avoid jokes, since what is considered funny in one part of the world may not be so humorous in another.

The hours_____ the children spend in their one-way relationship with television people, undoubtedly affect their relationships with real-life people.

It is not______much the language as the background that makes the book difficult to understand.

The eldest child is thoroughly _____ because they always give him whatever he wants.

The children were allowed to do _____ they liked.

He would have finished his college education, but he _____to quit and find a job to support his family.(2007)

The English Language English is the most【T1】______language in the world and is more widely spoken and written than【T2】______. More people are【T3】______ learn English in the world. English is the language of political【T4】______and international business. It has become the international language of science and【T5】______. International【T6】______say passenger airplane pilots must speak English. English is the major foreign language【T7】______in most schools in South America and Europe. School children in the Philippines and Japan begin learning English【T8】______ . English is the official language of more than【T9】______countries【T10】______Britain, Canada, the United States, Australia, and South Africa.

Which of the following sentences is INCORRECT?

Which of the following sentences is INCORRECT?

Austin had made no grammar mistakes in his thesis paper, but ______ had he well prepared for it.

Whether an operation should be performed in this case _____ very much on the patient's general condition.

It took Jackson a long time to adjust to civilian life after he _______ from the army.

I wish you _____ her off at the station, but you didn't.