单选题 {{I}} Questions 14-16 are based on the following speech. You now have 15 seconds to read Questions 14- 16.{{/I}}

单选题Which of the following was not included as a purpose of social reform movements?

单选题 Questions 17～20 are based on a report about high style cameras. You now have 20 seconds to read Questions 17～20.

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单选题Many United States companies have, unfortunately, made the search for legal protection from import competition into a major line of work. Since 1980 the United States International Trade Commission (ITC) has received about 280 complaints alleging damage from imports that benefit from subsidence by foreign governments. Another 340 charge that foreign companies "dumped" their products in the United States at “less than fair value”. Even when no unfair practices are all alleged, the simple claim that an industry has been injured by imports is sufficient grounds to seek relief. Contrary to the general impression, this quest for import relief has hurt more companies than it has helped. As corporations begin to function globally, they develop an intricate Web of marketing, production, and research relationships. The complexity of these relationships makes it unlikely that a system of import relief laws will meet the strategic needs of all the units under the same parent company. Internationalization increases the danger that foreign companies will use import relief laws against the very companies the laws were designed to protect. Suppose a United States-owned company establishes an overseas plant to manufacture a product while its competitor makes the same product in the United States. If the competitor can prove injury from the imports--and that the United States company received a subsidy from a foreign government to build its plant abroad--the United States company's products will be uncompetitive in the United States, since they would be subject to duties. Perhaps the most brazen case occurred when the ITC investigated allegations that Canadian companies were injuring the United States salt industry by dumping rock salt, used to deice roads. The bizarre aspect of the complaint was that a foreign conglomerate with United States operations was crying for help against a United States company with foreign operations. The "United States" company claiming injury was a subsidary of a Dutch conglomerate, while the "Canadian" companies included a subsidary of a Chicago firm that was the second largest domestic producer of rock salt.

单选题WhatisTRUEaboutHelenKeller?A.Shewasbornin1818.B.Shelostherseeingabilityattheageof19months.C.Shecouldstillhear.D.Herteacherwasnotveryhelpfulinherlearning.

单选题Names have gained increasing importance in the competitive world of higher education. As colleges strive for market share, they are looking for names that project the image they want or reflect the changes they hope to make. Trenton State College, for example, became the College of New Jersey nine years ago when it began raising admissions standards and appealing to students from throughout the state. "All I hear in higher education is, 'Brand, brand, brand,'" said Tim Westerbeck, who specializes in branding and is managing director of Lippmann Hearne, a marketing firm based in Chicago that works with universities and other nonprofit organizations. "There has been a sea change over the last 10 years. Marketing used to be almost a dirty word in higher education. " Not all efforts at name changes are successful, of course. In 1997, the New School for Social Research became New School University to reflect its growth into a collection of eight colleges, offering a list of majors that includes psychology, music, urban studies and management. But New Yorkers continued to call it the New School. Now, after spending an undisclosed sum on an online survey and a marketing consultant's creation of "naming structures" , "brand architecture" and "identity systems", the university has come up with a new name., the New School. Beginning Monday, it will adopt new logos (标识), banners, business cards and even new names for the individual colleges, all to include the words "the New School" . Changes in names generally reveal significant shifts in how a college wants to be perceived. In altering its name from Cal State, Hayward, to Cal State, East Bay, the university hoped to project its expanding role in two mostly suburban counties east of San Francisco. The University of Southern Colorado, a state institution, became Colorado State University at Pueblo two years ago, hoping to highlight many internal changes, including offering more graduate programs and setting higher admissions standards. Beaver College turned itself into Arcadia University in 2001 for several reasons, to break the connection with its past as a women's college, to promote its growth into a full-fledged university and, officials acknowledged, to eliminate some jokes about the college's old name on late-night television and "morning zoo" radio shows. Many college officials said changing a name and image could produce substantial results. At Arcadia, in addition to the rise in applications, the average student's test score has increased by 60 points, Juli Roebeck, an Arcadia spokeswoman, said.

单选题Every year New Zealanders living in London can be seen loading up Kombi vans and heading off to experience the "classic European holiday". The trip usually starts in the north of France, after crossing the channel from Dover in England to Calais, driving down through France, over the Pyrenees into Spain, west into Portugal and then across the Continent to Italy and often beyond. There are numerous reasons young New Zealanders take this rite of passage--as well as seeing all the fantastic sights and tasting the delights of Europe's food and wine, it's relatively inexpensive. The Kombi is transport and accommodation all in one, cutting down significantly on costs. There is just one problem. As the Kombis become "antique", these trips are usually punctuated with numerous roadside sessions as the van sits idle, in no hurry to start, while you swelter in the hot sun. But do not let this deter you. Travelling Europe in your own vehicle means no public transport schedules to cramp your style, the ability to explore the quaint, off-the-beaten-track villages where the "real" locals live, freedom to not have to book accommodation in advance--you can nearly always get a campsite and can load your vehicle with cheap, fantastic regional wines and souvenirs. With these bonuses in mind, here are some suggestions for planning the great Europe road adventure. The key to a pleasurable driving experience is a good navigator and a driver with a cool head. If you do not feel relaxed driving around New Zealand's cities and highways, then you probably will not enjoy driving around Europe. As co-pilot to the driver, you need to read (and understand) maps, look out for turn-offs--and keep the music playing. Language is not a big problem once a few essential terms are mastered. The biggest challenge is in the cities, where traffic can be chaotic and elaborate one-way systems and narrow, cobbled alleyways can make finding your destination hard work. It can be easier to leave the vehicle on the outskirts of town or in a camping ground and use public transport. This also avoids paying for costly parking.

单选题Which of the following word can best explain the word "critical" on the second line, paragraph 4 ?

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单选题What advantages does the writer say managers have over other workers?

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单选题It was the single, strangely spiraled tusk that first alerted scientists. Sticking out of the ice covered by Siberian soil, like an ivory tombstone, it revealed the. presence of a true scientific wonder: underneath lay the frozen body of a mammoth. The discovery has presented researchers with an unprecedented challenge--to move to laboratory, a mammoth's entire, undisturbed body where it can be analyzed at leisure and its biological secrets revealed. Last week, scientists completed the first stage of this remarkable transfer, using a helicopter to lift a twenty-three-ton block of ice and mammoth to a new site where defrosting can be started. As one of the team, Dutch paleontologist Dick Mol put it, "It's very exciting. I've been working on mammoths for more than 25 years, and this is a dream for me—to find the soft parts and touch them and even smell them." In particular, the discovery and recovery of the 23,000-year-old body has raised speculation that it may be possible to clone a mammoth from one of its cells. Could the same process used to clone Dolly the sheep be attempted with a mammoth, using an elephant as a surrogate mother? It is certainly an enticing prospect. Herds of woolly mammoths grazing the pastures of the world's many natural parks would be a mighty attraction, and a massive triumph for modem science, showing it could even resurrect eradicated species. Extinction would no longer be forever. Mammoths once roamed the world's northern hemisphere until they abruptly disappeared. Some. scientists argue that as the last Ice Age ended, the world went through major ecological changes, and these large woolly mammals found life awkward, sweaty and unaccommodating. No longer able to compete for resources, they became extinct.

单选题 A rose by any other name may smell as sweet, but if it's not red or yellow, it doesn't sell. According to James Crowe, chief executive of the Worcester—based research company, Scintilla, the color of a product can dictate the strength of its sales. His company has pioneered a method of testing consumer response to color which he claims can predict, with 90% accuracy, sales of a new product for up to 18 months after the launch. The method, "Chromtest", has been used to test everything from ladies' dresses to sunglasses. Clients include Parsifal Lager, Amir Fashions, Coloroll Wallpaper and Meadowcourt China. Color, says Mr. Crowe, is critical in ensuring product acceptance. It is not merely a case of choosing an acceptable primary color—shades, tones and texture can all have a beating on the consumer's final choice. "We could take 10 colors, each with six shades and virtually guarantee that two of the shades would be most popular with 80% of the people interviewed," he said. "Products are associated with lifestyle: most kitchens are now in wood so if you make toasters you don't want a color that is unsuitable." Mr. Crowe, a former lecturer at the Institute of Marketing, formed Scintilla in 1992 with the help of a $ 5,000 second mortgage. First year turnover was $100,000. This year with 30 staff it will be ten times that. Chromtest, which was developed with the help of Crowe's artist wife, Susanne, now accounts for around 70% of turnover and provides most of the profits. Crowe admits that British companies still have their doubts, though he says a few retailers now insist that products are color screened before they are allowed on their shelves. He contrasts this with European manufacturers who commission over half the company's works. European tests do vary dramatically, however, and Crowe argues that, as with branding, color and design for pan-European products carry numerous pitfalls. For example, a recent test of a brown dinner service in Britain, Germany and France shows that while consumers in the first two countries like the product, Parisians will not eat off brown plates.