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英语证书考试
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填空题·Look at the notes below.·You will hear a man phoning to book a ticket. {{B}}Ticket Booking Confirmation{{/B}} Date: November, 30th 20-- Time: 10:15 Show: {{U}} (5) {{/U}} Music Concert. Time and Day: 19:30 December 22nd, 20-- Price of tickets:{{U}} (6) {{/U}} No. of tickets: 2 Card: VISA Number: {{U}} (7) {{/U}} Expiry pate: November 20-- Name on Card: {{U}} (8) {{/U}}
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填空题·Read the article below about airport hotels.·In most of the lines 34-45, there is one extra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct.·If a line is correct, write CORRECT on your Answer Sheet.·If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet. {{B}}Working at the Airport{{/B}} Nowadays, business travelers are staying at the airport to do business. Rather than waste of time in heavy traffic as they try to reach city centre venues, business people34. are using conference facilities on the offer at airports. Busy executives are also35. staying there overnight to avoid the difficulty of getting there for take an early morning36. meeting. And it makes sense for international meetings to be held at airports. It is37. principally through the improvement in airport hotels that has enabled this38. development to take place. Today these mini-conference centres provide services are39. designed for business travellers, like a quick check-in and round-the-clock restaurants,40. so they can get to work as quickly as possible. They are also less expensive place41. than their city centre counterparts. Not long years ago, airport hotels were42. uncomfortable, unattractive and inconvenient for as far as the business traveller was43. concerned. Yet now that there is strong interest, as travellers become aware of the44. new facilities. Demand for small meeting rooms is huge, usually for interviews or one45. -to-one meeting, where executives fly them in and out the same day. The age of the airport is upon us.
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填空题which is seen such as fair and rational rather than arbitrary.
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填空题BPART ONE/BBHow to approach Reading Test Part One/B· In this part of the Reading Test you match seven statements with four short texts.· First read each short text and then read the sentences to see which ones refer to the text.· Make sure you read each text for overall meaning. Do not choose an answer just because you can see the same words in the text.· Look at the sentences below and the advice for secretaries and personal assistants about dealing with a new manager on the opposite page.· Which company (A, B, O or D) does Bach sentence 1 - 7 refer to?· For each sentence 1 - 7, mark one letter (A, B, C or D) on your Answer Sheet.· You will need to use some of the letters more than once. BA/BIf you are a secretary, or personal assistant, getting a new manager means that your job will probably change, too. The new person is likely to have different ideas about how things should be done, and you may well find that some of these are changes for the better. But remember that the new manager might be feeling nervous. If you treat their first day in the job as though it's your own first day, too, it will ease the transition for them, and benefit you both.BB/BYour new manager may have different ideas from your previous one about personal habits, such as eating at your desk, and you will have to accept that. Their changes may not always be appropriate or helpful, however. It could be that you are asked to open the post later on in the day, when you know that it is important to get it sorted first thing. In this case, rather than grumbling about it and spreading discontent around the office, explain if there is a genuine reason for a particular way of working.BC/BIf your new manager has joined the company from outside, they will be on a steep learning curve. Youcan really show your worth by bring them up to speed on the company history and culture. The appointment of a new manager is also the ideal opprtunity for you to discuss your prospects for training and promotion with them, though raising the subject on their first day is unlikely to give them a good impression of you.BD/BIf you are concerned about changes that your new manager wants to make to your job, first check your job description, if you have one, then speak to him or her calmly about it. If work is being put your way that is someone else's responsibility, say so. Make it clear what you believe to be the limits of your job. Ideally, the two of you will come to an agreement that suits both parties. failing that, consider contacting the human resources department to see if it can act as mediator.
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填空题ENQUIRE CARGO CLAIM The company is liable for up to (5) per package, with a maximum liability of $100,000 per shipment. The Bill of (6) will determine the extent of our liability. Prohibited and (7) articles include: antiques, works of art, precious stones, jewellry and currency. The (8) , the consignee, the third party may file a claim.
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填空题The plaintiffs in State Farm case claimed damage award.
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填空题Phone Message PadHiring RegistrationDate: 5th Jan. Time: 9:30Name of the customer : Mary (5) ______Contact No: (6) ______Service Details :1. An apartment near (7) ______ street, with an air-conditioner and heating system2. Rent: on more than (8) ______ a month, including water and gas.3. Renting Period: about 1.5 years from February.
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填空题Considerations in Choosing Media It obviously doesn't pay for a local, one-unit department store to advertise on national television. Likewise, it usually is not practical for a neighbourhood variety store to advertise in a large metropolitan newspaper. In deciding which media to use, advertisers must consider these questions. 1. Does the advertising medium cover the market? 2. What is the cost per reader or listener in the market? American businesses spend about $ 30 billion per year for advertising of all types. This large advertising industry offers a wide variety of jobs for college graduates, including such positions as advertising managers, layout specialists, artists, copywriters, account executives, media directors, and sales specialists. Advertising firms have been more effective in answering these questions than many business owners have been. For instance newspapers raise their advertising rates when their circulation increases. (8) And magazine advertising rates are also based on total circulation. All these mass media are expensive advertising methods because they reach so many people. In designing an advertising program, an individual firm or its hired advertising experts must somehow balance the necessity of advertising against the likelihood that some expenditures will be wasted. Individual advertising expenditures vary from more than $ 200,000 for a one-minute nationwide television commercial during the Word Series or Super Bowl to the small cost of printing and distributing 100 announcements to promote a sale or service in a neighborhood. All advertising has the final goal of increasing sales for the business firm either in the short run or in the long run. In considering these, basic questions, we can see why Ford, General Motors, and Chrysler can afford the huge costs of national television advertising. (9) Even so, the growth of suburban shopping centers and the establishment of branch outlets by department stores and other retailers have brought local television advertising within the range of many smaller retailers (10) Since the time that television came into its prime as an advertising medium, radio advertising has made a substantial comeback in terms of numbers of listeners. (11) The yellow pages of the telephone directory are another effectively way to promote shopping goods and special items or services for which customers prefer to check sources by telephone first. And advertising on public transportation vehicles is also effective, when it can be geared to the advertiser's market. Traditionally, all advertising was classified either as direct-action advertising or as institutional advertising. Thus, the statement "Raincoats are on sale today at $ 9.95" is an example of directaction advertising and the claim "our employees subscribe to the United Fund 100 percent" is an example of institutional advertising. Direct-mail advertising has been so overdone, especially by smaller firms, that its effectiveness has been impaired. (12) Still, direct mail offers the advantages of being selective in coverage, relatively inexpensive, and more flexible.A. We can also see that local department stores cannot benefit proportionately from national television advertising to justify the expense.B. Similarly, television-advertising rates are based on audience ratings.C. In deciding which media to use, advertisers must consider these questions.D. Such promotion must be well prepared or it will be tossed into the nearest wastebasket.E. Newspapers, too, have attempted to make advertising more attractive to small firms offering special full-page advertisements featuring the message of several different firms.F. Advertising is very important for business.G. Radio advertising often serves local merchants effectively and at costs that more firms can affor
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填空题The woman had to type (1) first before the report. The man will take the report to Chicago to (2) . The woman's husband will get a new (3) on his birthday. The man dislikes a (4) as birthday gift.
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填空题{{B}}PART ONE{{/B}}· Look at the statements below and the information about man doing women's work.· Which piece of information does each statement 1—7 refer to?· For each sentence, mark one letter A, B, C or D on your Answer Sheet.· You will need to use some of the letters more than once. {{B}}A{{/B}}Seated behind the front desk at a New York firm, the receptionist was efficient, stylishly dressed, the firm's newest employee had a pleasant telephone voice and a natural charm that put clients at ease. The company was pleased: Clearly, this was a person who took considerable pride in personal appearance. David King, the receptionist, is unusual, but by no means unique. Just as all truck drivers and construction workers are no longer necessarily men, all secretaries and receptionists are no longer automatically women. The number of men in women-dominated fields is still small and they haven't attracted the attention that has often followed women advancing into male-dominated fields, but men are moving into more and more jobs that have traditionally been held by women.{{B}}B{{/B}}What kinds of men venture into these so-called women's fields? All kinds. I don't know of any define answers I'd be comfortable with, explains Joseph Pleck, Ph. D of the Wellesley College Center for Research on women. Samo Ormont, for example, a thirty-year-old nurse at Boston hospital, went into nursing because the army had trained him as a medical worker. "I found that work very interesting," he recalled, "and when I got out of the service it just seemed natural for me to go into something medical. I wasn't interested in be- coming a doctor."Thirty-five-year-old David King, an out-of-work actor, found a job as a receptionist because he was having trouble landing roles in Broadway plays and he needed to pay the rent.{{B}}C{{/B}}In other words, men enter "female" jobs out of the same consideration for personal interest and economic necessity that motivate anyone looking for work. But similarities often end there. Men in female-dominated jobs are conspicuous. As a group, their work histories differ in most respects from those of their female colleagues, and they are frequently treated differently by the people with whom they are in professional con- tact.{{B}}D{{/B}}The question naturally arises: Why are there still approximately ninety-nine female secretaries for every one male? There is also a more and more serious issue. Most men don't want to be receptionists, nurses, secretaries, or sewing workers. To put simply, these are not generally considered very masculine jobs. To choose such a line of work is to invite ridicule."There was kidding in the beginning," recalls Ormont. "Kids coming from school ask what I am, and when I say 'A nurse', they laugh at me. I just smile and say, 'You know, there are female doctors, too."
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填空题What is Franchising? Franchising is one of three business strategies a company may use in capturing market share. The others are company owned units or a combination of company owned and franchised units. Franchising is a business strategy for getting and keeping customers. It is a marketing system for creating an image in the minds of current and future customers about how the company's products and services can help them. (8) . Franchising is a network of interdependent business relationships that allows a number of people to share: a brand identification, a successful method of doing business, a proven marketing and distribution system. In short, franchising is a strategic alliance between groups of people who have specific relationships and responsbilities with a common goal to dominate markets, i.e., to get and keep more customers than their competitors. Other franchisees and company operated units are not your competition. (9) .They and you share the task of establishing the brand as the dominant brand in all markets entered and reinforcing the customers' familiarity with and trust in the brand. (10) . Other franchisees share with you the responsibility for quality, consistency, convenience, and other factors that define your franchise and insure repeat business for everyone. Increasing the value of the brand name is a shared responsibility of the franchisor and franchisee. A company franchises because it wants to quickly and in great numbers replicate its successful company operations without significantly increasing its debt. (11) . In franchising, the operating system becomes identified with the brand or trade name that you license as a franchisee. Each franchise system uses precise methods to provide service and satisfy the customers. (12) .Because customers don't like surprises, this consistency in operations, unit to unit, builds customer loyalty to the brand. Franchising is successful because we are people of habit and are brand-driven when we purchase goods and services. We trust brands that we see everywhere, every day. We tend to be loyal to a product or servicedelivered to us the same way all the time.A.So in this respect you are working as a team with others in the system.B.By documenting these practices, the franchisor institutionalises the buying experience.C.Because it has been successful in teaching its own employees to operate the business, the company believes it can repeat the same success by teaching others to do it.D.It is a method for distributing products and services that satisfy customer needsE.With the help of them, franchisors can easily enjoy the convenience brought by franchising.F.On the contrary, both of you are partners under the same system.G.The others are company owned units or a combination of company owned and franchised units.
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填空题· Read the article below about the study in career change.· In most of the lines 34-45 there is one extra word. It is either grammatically incorrect or does not fit in with the meaning of the text. Some lines, however, are correct.· If a line is correct, write CORRECT on your Answer Sheet.· If there is an extra word in the line, write the extra word in CAPITAL LETTERS on your Answer Sheet. My research is an in-depth study of 39 people who changed them or were in the process of trying to change careers. Determining the magnitude of any.34 work transition is very highly subjective. Who, apart from the person who has35 lived life through it, can say whether a shift is radical or incremental? After36 interviewing the dozens of people who were making very different kinds of37 career moves, I settled on a three-part definition of career change. Some of38 the people in my study made significant changes in the context where in39 which they worked, most typically were jumping from large, established firms40 to small, entrepreneurial organizations or to self-employment or between the41 for-profit and nonprofit sectors. Others made major changes in the content of42 the work, sometimes leaving behind occupations, such as medicine, law or43 academia, that they had trained for themselves extensively. The majority made44 significant changes in either both what they did and where they did it, but45 most important, all had experienced a feeling of having reached a crossroad, one that would require psychological change.
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填空题Notes The man rings from: (9) Company The number of people attending the meeting: (10) The cost of the conference room: (11) an hour The cost of the meal: (12) per person
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填空题Canada doesn't produce as many cars than Erance
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填空题· Look at the form below.· You will hear a woman asking for some information. Date: 8.6.01To: Oxford Management{{U}} (5) {{/U}}Attention: David {{U}}(6) {{/U}}Please send details of:· The Oxford Management Programme·{{U}} (7) {{/U}}Name: Caroline LomasAddress: BC701, Core B, Hung Hom, Kowloon, Hong KongTel: (852) 235 664485 e-mail: {{U}}(8) {{/U}}
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填空题The raw number of managers needed is decreasing.
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填空题{{B}}PART ONE{{/B}}·You will hear three telephone conversations or messages.·Write one or two words or a number in the numbered spaces on the notes or forms below.·You will hear each recording twice.{{B}}Conversation One{{/B}}·Look at the note below.·You will hear a woman making a call about her boss's schedule. {{B}}Telephone Message{{/B}}To: Mr. (1) ______From: LucyDate: 21st MayTime: 10:001. Mr. Martin will arrive in Tokyo around 2:30 Tokyo time on (2) ______ afternoon by Flight Pan-Am (3) ______2. Mr. Martin has moustache, tall, dark, (4) ______ hair, wears glasses, sweaters.
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填空题
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填空题The claims made in this advertisement are ______
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填空题in fixed-weight prices, such as constant 1987 prices.
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