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单选题Once upon a time, innovation at Procter today, they could even be in the majority. " As Procter & Gamble has found, the United States is no longer an isolated market. Americans are more open than ever before to buying foreign-made products and to selling U S-made products overseas.
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单选题This year's Sumantra Ghoshal Conference, held at London Business School, debated whether strategy research has become irrelevant to the practice of management. The late Mr Ghoshal published a paper in 2005 scolding business schools for pouring "bad theory" on their students. That same year Warren Bennis and James O'Toole, both at the University of Southern California, published an article in the Harvard Business Review criticising MBA programmes for paying too much attention to "scientific" research and not enough to what current and future managers actually needed. Business schools, they argued, would be better off acting more like their professional counterparts, such as medical or law schools, nurturing skilled practitioners as well as frequent publishers. However, business school professors have a tendency not to change. Since universities take journal rankings into account when awarding tenure, academics are rewarded more when they publish in research journals. (Popular media rankings of MBA programmes, although not The Economist's, also take research output into account.) In 2008 the Association to Advance Collegiate Schools of Business (AACSB) took up the debate, publishing a report on making business research more useful. It suggested that tenure committees become more flexible. A scholar dedicated to popularising management ideas, for example, should be evaluated on book sales and attention from the news media, not on articles in research journals. This would allow faculty to reach out to wider audiences, rather than be, as Messrs Bennis and O'Toole put it, "damned as popularisers". But that might also risk granting tenure on the basis of trendy but ultimately unhelpful ideas. In any case, some argue that the relevance of business research is understated. Jan Williams, vice chair of AACSB, argues that doing research allows faculty members to stay at the forefront of their subject, and that in turn improves their teaching. "We can't teach students outdated material," he says. What is more, a paper in Academy of Management Learning access to frontier research comes afterwards. As Messrs Bennis and O'Toole put it: "Business professors too often forget that executive decision-makers are not fact-collectors; they are fact users and integrators.
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单选题{{B}}Text 3{{/B}} THE ivory-billed woodpecker is not large, as birds go: It is about the size of a crow, but flashier, its claim to fame is that, though it had been thought extinct since 1944, a lone kayaker spotted it about two years ago, flying around among the cypress trees in the Cache River National Wildlife Refuge. And that sighting may prove the death-blow to a $319m irrigation project in the Arkansas corner of the Delta. The Grand Prairie Area Demonstration Project seemed, at first, a fine idea. The Grand Prairie is the fourth-largest rice-bowl in the world, with 363 000 acres under paddies. But it is running out of water, with farmers driving wells deeper and deeper into the underlying aquifer. The new project, dreamed up around a decade ago, would tap excess water from the White river when it floods and pumps it, at the rate of about one billion gallons a day, to storage tanks on around 1000 rice farms. Unfortunately, it would also divert water from the region's huge, swampy wildlife refuges, home to black bears and alligators and the pallid sturgeon. Tiny swamp towns like Clarendon and Brinkley, which are heavily black and almost destitute, rely on nature tourism for the little economic activity they have. In Brinkley, the barber offers an "ivorybill" haircut that makes you look like one. The project has some powerful local backers. They include Blanche Lincoln, the state's senior senator, who grew up on a rice farm in Helena, and Dale Bumpers, a former four-term senator and governor of Arkansas. Mr. Bumpers, long an icon of the environmental movement and prominent in the efforts to establish the refuges, now believes the water project is important for national security in food and trade, and that it will not damage the forests he has worked to protect. Opponents worry that the project, apart from its environmental risks, will overwhelm the innovative water conservation methods that rice-farmers are already using, and give the biggest water users an unfair advantage. They also object that it means using subsidised pumps to provide subsidised water for a crop that doesn't pay. Rice is one of the most heavily assisted crops in America; rice payments cost taxpayers almost $10 billion between 1995 and 2004, and rich farmers round Stuttgart in Arkansas County (an efficient and politically shrewd group) took in $21.2m in subsidies in 2004 alone.
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单选题This year has turned out to be a surprisingly good one for the world economy. Global output has probably risen by close to 5%, well above its trend rate and a lot faster than forecasters were expecting 12 months ago. Most of the dangers that frightened financial markets during the year have failed to materialize. China"s economy has not suffered a hard landing. America"s mid-year slowdown did not become a double-dip recession. Granted, the troubles of the euro area"s peripheral economies have proved all too real. Yet the euro zone as a whole has grown at a decent rate for an ageing continent, thanks to oomph from Germany, the fastest-growing big rich economy in 2010. The question now is whether 2011 will follow the same pattern. Many people seem to think so. Consumer and business confidence is rising in most parts of the world; global manufacturing is accelerating; and financial markets are buoyant. The MSCI index of global share prices has climbed by 20% since early July. Investors today are shrugging off news far more ominous than that which rattled them earlier this year, from the soaring debt yields in the euro zone"s periphery to news of rising inflation in China. Earlier this year investors were too pessimistic. Now their breezy confidence seems misplaced. To oversimplify a little, the performance of the world economy in 2011 depends on what happens in three places: the big emerging markets, the euro area and America. These big three are heading in very different directions, with very different growth prospects and contradictory policy choices. Some of this divergence is inevitable: even to the casual observer, India"s economy has always been rather different from America"s. But new splits are opening up, especially in the rich world, and with them come ever more chances for friction. Begin with the big emerging markets, by far the biggest contributors to global growth this year. Where it can, foreign capital is pouring in. Isolated worries about asset bubbles have been replaced by a fear of broader overheating. With Brazilian shops packed with shoppers, inflation there has surged above 5% and imports in November were 44% higher than the previous year. Cheap money is often the problem. Though the slump of 2009 is a distant memory, monetary conditions are still extraordinarily loose, thanks, in many places, to efforts to hold down currencies. This combination is unsustainable. To stop prices accelerating, most emerging economies will need tighter policies next year. If they do too much, their growth could slow sharply. If they do too little, they invite higher inflation and a bigger tightening later. Either way, the chances of a macroeconomic shock coming from the emerging world are rising steeply.
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单选题The society envisioned by Saint Simonians would be a society in which
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单选题Most of us are taught to pay attention to what is said--the words. Words do provide us with some information, but meanings are (1) from so many other sources that it would hinder our effectiveness (2) a partner to a relationship to rely too heavily on words (3) Words are used to describe only a small part of the many ideas we associate with any given (4) . Sometimes we can gain insight into some of those (5) if we listen for (6) words. We don't always say what we mean (7) mean what we say. Mostly we mean several things at once. A person wanting to purchase a house says to the current owner. "This step has to be fixed before I'll buy." The owner says, "It's been like that for years". (8) , the step hasn't been like that for years, but the (9) message is: "I don't want to fix it. We can put up with it why can't you?" The (10) for a more expansive view of meaning can be developed by examining a message (11) who said it, when it occurred, the (12) conditions or situation, and how it was said. When a message occurs can also (13) associated meaning. A friend's unusually docile behavior may only be understood by (14) that it was preceded by situations that required a (n) (15) amount of assertiveness. We would do well to listen for how message are (16) The words, "it sure has been nice to have you over," can be said with (17) and excited or ritualistically. The phrase can be said once or (18) several times. And the meaning we associate with the phrase will change (19) Sometimes if we say something infrequently it assumes more importance; sometimes the more we say something the (20) importance it assumes.
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单选题Someone has calculated that by the time an American reaches the age of 40, he or she has been exposed to one million ads. Another estimate is that we have encountered more than 600, 000 ads by the time we reach the age of only 18. Now, of course, we don't remember what exactly they said or even what the product was, but a composite message gets through: that you deserve the best, that you should have it now, and that it's okay to indulge yourself, because you deserve the compliments, sex appeal, or adventure you are going to get as a result of buying this car or those cigarettes. Our consumer-based economy makes two absolutely reciprocal psychological demands on its members. On the one hand, you need the "discipline" values to ensure that people will be good workers and lead orderly, law-abiding lives. On the other hand, you need the "enjoy yourself" messages to get people to be good consumers. One author was disturbed about the "enjoy yourself" side, but acknowledged that "without a means of stimulating mass consumption, the very structure of our business enterprise would collapse." The interesting question has to do with the psychological consequences of the discrepancy between the dual messages. The "discipline" or "traditional values" theme demands that one compartment of the personality have a will strong enough to keep the individual doing unpleasant work at low wages, or to stay in an unhappy marriage, and, in general, to do things for the good of the commonwealth. The "enjoy yourself" message, on the other hand, tends to encourage a very different kind of personality-one that is self-centered, based on impulse, and is unwilling to delay rewards. As an illustration, I can't. resist reciting one of my favorite ads of all time, an ad from a psychology magazine: "I love me. I'm just a good friend to myself. And I like to do what makes me feel good. I used to sit around, putting things off till tomorrow. Tomorrow I'll drink champagne, and buy a set of pearls, and pick up that new stereo. But now I live my dreams today, not tomorrow." So what happens to us as we take in these opposing messages, as we are, in fact, torn between the opposite personality types that our society seems to require of us? Tile result is anxiety, fear, and a mysterious dread. The fear of being sucked in and dragged down by our consumer culture is real: the credit card company is not friendly when you default on your bills. And we all know that the path of pleasure-seeking and blind acquisition is a recipe for financial ruin-for most of us, anyway-and that, in American society, there isn't much of a safety net to catch you if you fall.
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单选题{{B}}Text 3{{/B}} Imagine that you are in hospital, waiting to have an operation. It is time to go to the theatre; the anesthetist approaches you and speaks. But instead of the reassuring words" I'm just going to give you something to send you off to sleep", you hear: "Let me take you on a trip towards death". Terrifying? Maybe, but that is what having a general anesthetic is all about. "If you give a small amount of an anesthetic drug, it won' t have any effect. If you give more, it will put the patient off to sleep, but if you give more still it can kill the patient." In a modem hospital, before you are given an anesthetic, an anesthetist asks you a number of questions to decide which drugs to use. Most importantly, they check the state of your heart and lungs and ask if you have asthma, angina or have ever had a heart attack. They want to know about any drugs you are taking, so that they do not give you an anesthetic that reacts badly with them, and they will also find out if you have any allergies. As well as putting you to sleep, the anesthetist is also responsible for controlling your pain. Then how can the anesthetist tell that they have put their patients far enough under? Mostly, by experience. There is no such thing as an awareness monitor, though all the patient's body functions, such as heart rate, gases going in and out and oxygen levels in the blood, are monitored. If the anesthetic is not deep enough and the patient becomes "light', the monitors should tell the anesthetist that something is wrong long before the patient becomes aware. This is why the anesthetist watches the patient carefully throughout the operation. At the end of your operation, the anesthetic is mined off. It might seem surprising that the anesthetist is often the unsung hero of the operating thestre. Many people, including some nursing staff, do not realize that the anesthetist first has to qualify as a doctor. They then take three further examinations to qualify as anesthetists because of the number of things they have to take into account when carrying out their work They do not simply need to know about the drugs they use; they must also know about all the other drugs on the market so that they can avoid dangerous interactions. They have to keep abreast of any new surgical technique, to make sure they give an appropriate anesthetic for any operation. The "journey towards death" has come a long way. But one fascinating fact remains: whether it is ether or a complex cocktail being used to "put someone to sleep": no one yet knows exactly how anesthetics work.
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单选题It was the best of times or, depending on your political and philosophical outlook, one of the foulest and most depraved. Rebellion seemed to be leaping from city to city, continent to continent, by some fiery process of contagion. Radical students filled the streets of Mexico city, Berlin, Tokyo, Prague. In the U. S. , Chicago swirled into near anarchy as cops battled antiwar demonstrators gathered at the Democratic Convention. And everywhere from Amsterdam to Haight-Ashbury, a generation was getting high, acting up. So, clearly, it was the year from hell—a collective "dive into extensive social and personal dysfunction," as the Wall Street Journal editorialized recently. Or, depending again on your outlook, a global breakthrough for the human spirit. On this, the 25th anniversary of 1968, probably the only thing we can all agree on is that 68 marks the beginning of the "culture wars," which have divided America ever since. Both the sides of the "culture wars" of the '80s and '90s took form in the critical year of '68. The key issues are different now abortion and gay rights, for example, as opposed to Vietnam and racism--but the underlying themes still echo the clashes of '68: Diversity vs. conformity, tradition vs. iconoclasm, self-expression vs. deference to norms. "Question authority," in other words, vs. "Father knows best." The 25th anniversary of '68 is a good time to reflect, calmly and philosophically, on these deep, underlying choices. On one hand we know that anti--authoritarianism for its own sake easily degenerates into a rude and unfocused defiance: Revolution, as Abbie Hoffman put it, "for the hell of it." Certainly '68 had its wretched excesses as well as its moments of glory: the personal tragedy of lives undone by drugs and sex, the heavy cost of riots and destruction. One might easily conclude that the ancient rules and hierarchies are there for a reason--they're worked, more or less, for untold millenniums, so there's no point in changing them now. But it's also true that what "worked" for thousands of years may not be the best way of doing things. Democracy, after all, was once a far-out, subversive notion, condemned by kings and priests. In our own country, it took all kinds of hell-raising, including a war, to get across the simple notion that no person is morally entitled to own another. One generation's hallowed tradition--slavery, or the divine right of kings--may be another generation's object lesson in human folly. '68 was one more awkward, stumbling, half step forward in what Dutschke called the "long march" toward human freedom. Actually, it helped inspire the worldwide feminist movement.
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单选题{{B}}Text 3{{/B}} Shopping has always been something of an impulse activity, in which objects that catch our fancy while strolling are immediately bought on a whim. Advertisers and sellers have taken advantage of this fact, carefully positioning inexpensive but attractive items on paths that we are most likely to cross, hoping that our human nature will lead to a greater profit for them. With the dawn of the Internet and its exploding use across the world, the same tactics apply. Advertisers now place "banners", links to commercial web sites decorated with attractive pictures designed to catch our eyes while browsing the webs, on key web sites with heavy traffic. They pay top dollar for the right, thus creating profits for the hosting web site as well. These actions are performed in the hopes that during the course of our casual and leisurely web surfing, we'll click on that banner that sparks our interest and thus, in theory, buy the products advertised. Initial results have been positive. Web sites report a huge inflow of cash, both from the advertisers who tempt customers in with the banners and the hosting web sites, which are paid for allowing the banners to be put in place. As trust and confidence in Internet buying increases and information security is heightened with new technology, the volume of buying is increasing, leading to even greater profits. The current situation, however, is not quite as optimistic. Just as magazine readers tend to unconsciously ignore advertisements in their favorite periodicals, web browsers are beginning to allow banners to slip their notice as well. Internet users respond to the flood of banners by viewing them as annoyances, a negative image that is hurting sales, since users are now less reluctant to click on those banners, preferring not to support the system that puts them in place. If Internet advertising is to continue to be a viable and profitable business practice, new methods will need to be considered to reinvigorate the industry. With the recent depression in the technology sector and slowing economy, even new practices may not do the trick. As consumers are saving more and frequenting traditional real estate businesses over their Internet counterparts, the fate of Internet business is called into question. The coming years will be the only reliable indication of whether shopping on the World Wide Web is the wave of the future or simply an impulse activity whose whim has passed. (404 words){{B}}Notes:{{/B}} on a whim 心血来潮。surf v.冲浪。in theory在理论上,顺理成章。hosting 访问率离的。call...into question 质疑,对……提出疑问。
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单选题{{B}}Text 3{{/B}} A growing number of women are rising to the top -- and beginning to change the culture of the workplace. This should be a season of celebration. After all, by many measures, there's never been a better time to be a woman. In places like Scandinavia and Britain, a third or more of all corporate managers are now women. The number of female executive directors of FISE 100 companies nearly doubled from 2000 to 2004. Latin America has seen a 50 percent jump in the number of women politicians in the last decade. Japan voted 26 new female parliamentarians into office this year. Of course, the jewel in the equal-opportunity crown was this fall's election of Angela Merkel -- once nicknamed "the Girl" by Helmut Kohl -- to Germany's highest office. But as always, statistics tell a multifaceted story. Sure, it's no longer an anomaly to have a female CEO -- but there are still only 17 female executive directors in the largest FTSE 100 companies. In the EU Parliament, only 23 out of 162 members are female. In Britain, studies show that women have never been more dissatisfied with the workplace. No wonder: the EU pay gap between men and women shrank only one point in the last couple of years, to 17.5 percent. So where does all this leave us? With some big challenges that require more female leadership to solve. At some major companies -- including Shell and British Telecom -- women are combating the old-boys' club atmosphere by starting their own networks, linking top female leaders with up-and-comers they can mentor. Labor flexibility is also on the agenda; in parts of Europe, top female legislators have fought to give employees with children or elderly parents the right to ask for adjustable hours. Perhaps most important, there is an increasingly vibrant debate around work-life balance. Study after study shows that it is a working woman's second full-time job -- as caregiver -- that makes it most difficult for her to stay on the career ladder. While extra benefits and longer maternity, leave can help, they aren't a complete solution. Clearly, some out-of-the-box thinking is required. And that's where women come in. In countries like Cameroon, Bolivia and Malaysia, greater numbers of women in public office have resulted in less spending on the military and more on health, education and infrastructure. Norway's woman-heavy Parliament recently passed a law mandating that 40 percent of directors on corporate boards be women. And in Germany, the archetypal outsider -- a woman who grew up on the wrong side of the Iron Curtain -- will likely take the helm in a country with virtually no other women in top positions of power. No longer "the Girl" but poised to become the chancellor, Merkel is a symbol of how far women have come -- and the work that remains to be done.
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单选题Which of the following statements in NOT true according to the second paragraph?______.
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单选题For decades too many educationalists have bended to the tyranny of low expectations, at least when it comes to those at the bottom of the heap. The assumption has been that the poor, often black, children living in some of the world"s biggest and richest cities face too many challenges to learn. There was little hope that school could make any difference to their future unless the problem of poverty could first be "solved", which it couldn"t. Such attitudes consigned whole generations to the scrapheap. But 20 years ago, in St. Paul, Minnesota, the first of America"s charter schools started a revolution. There are now 5,600 of them. They are publicly funded, but largely independent of the local educational bureaucracies and the teachers" unions that live in unhealthy symbiosis with them. Charter schools are controversial, for three reasons. They represent an "experiment" or "privatisation". They largely bypass the unions. And their results are mixed. In some states, the results of charter pupils in maths and English are significantly better than those of pupils in traditional public schools. In others, they have done badly. Yet the virtue of experiments is that you can learn from them; and it is now becoming clear how and where charter schools work best. Poor pupils, those in urban environments and English-language learners fare better in charters. In states that monitor them carefully and close down failing schools quickly, they work best. And one great advantage is that partly because most are free of union control, they can be closed down more easily if they are failing. This revolution is now spreading round the world. Britain academies, also free from local-authority control, were pioneered by the last Labour government. At first they were restricted to inner-city areas where existing schools had failed. But the Conservative-Liberal Democrat coalition has boosted their growth, and has launched "free schools", modelled on a successful Swedish experiment, which have even more independence. By the end of this year half of all British schools will be academies or free schools. Free schools are too new for their performance to be judged; in academies, though, results for GCSEs (the exams pupils take at 15 or 16) are improving twice as fast as those in the state sector as a whole. It is pretty clear now that giving schools independence—so long as it is done in the right way, with the right monitoring, regulation and safeguards from the state—works. Yet it remains politically difficult to implement. That is why it needs a strong push from national governments. Britain is giving school independence the shove it needs. In America, artificial limits on the number of charter schools must be ended, and they must get the same levels of funding as other schools.
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单选题According to the text, which of the following statements is true?
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单选题In order to help them through the difficult time between harvests the peasants have to______.
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单选题 In the United States today, coffee is a more popular drink {{U}}(1) {{/U}} tea, but tea played {{U}}(2) {{/U}} interesting part in the history of the United States. Before they won their {{U}}(3) {{/U}} from Britain, the colonists were forced to {{U}}(4) {{/U}} taxes on many goods imported into America. The tax money was {{U}}(5) {{/U}} to support colonial governors and officials sent to the colonies by the British. In 1770 the British Prime Minister had repealed most of the taxes, but King George {{U}}(6) {{/U}} on retaining the tax {{U}}(7) {{/U}} tea. The King saw the tax as a {{U}}(8) {{/U}} of the British right to tax the colonies. American merchants {{U}}(9) {{/U}} smuggled nine-tenths of America's tea into the country and {{U}}(10) {{/U}} paying the taxes. {{U}} (11) {{/U}} the tax savings, the price of tea remained expensive due. to {{U}}(12) {{/U}} shipping costs. When the British Parliament {{U}}(13) {{/U}} a new law which would allow British companies to import tea more {{U}}(14) {{/U}} than American shipping companies, the {{U}}(15) {{/U}} were alarmed and they {{U}}(16) {{/U}} a protest. In Boston citizens and merchants, who {{U}}(17) {{/U}} disguised as Indians, boarded a British ship and {{U}}(18) {{/U}} $15000 worth of tea into the harbor. This protest {{U}}(19) {{/U}} Great Britain is known as the Boston Tea Party. It was one of the earliest acts of {{U}}(20) {{/U}} against British rule.
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