单选题The fact that blind people can "see" things using other parts of their bodies apart from their eyes may help us to understand our feelings about color. If they can (1) color differences, then perhaps we, too, are affected by (2) unconsciously. Manufacturers have discovered by (3) that sugar sells badly in green wrappings, (4) blue foods are considered unpleasant, and the cosmetics should never be packaged (5) brown. These discoveries have grown (6) a whole discipline of color psychology that now finds (7) in everything from fashion to interior decoration. Some of our (8) are clearly psychological. Dark blue is the color of the night sky and (9) associated with passivity and calm, while yellow is a day color with (10) of energy and incentive. For primitive man, activity during the day (11) hunting and attacking, while he soon saw as red, the color of blood and rage and the heat that came (12) effort. And green is associated with passive (13) and self preservation. Experiments have (14) that green, partly bemuse of its physiological associations, also has a direct psychological (15) , it is a calming color. (16) its exciting connotations, red was chosen as the signal for changer, (17) closer analysis shows that a vivid yellow can produce a (18) basic state of alertness and (19) , so fire engines and ambulances in some advanced communities are now (20) around in bright yellow colors that stop the traffic dead.

单选题The expression "the LDP mandarins" (Paragraph 4) most probably means ______.

单选题Modern liberal opinion is sensitive to problems of restriction of freedom and abuse of power. (1) , many hold that a man can be injured only by violating his will, but this view is much too (2) . It fails to (3) the great dangers we shall face in the (4) of biomedical technology that stems from an excess of freedom, from the unrestrained (5) of will. In my view, our greatest problems will be voluntary self-degradation, or willing dehumanization, as is the unintended yet often inescapable consequence of sternly and successfully pursuing our humanization (6) . Certain (7) and perfected medical technologies have already had some dehumanizing consequences. Improved methods of resuscitation have made (8) heroic efforts to "save" the severely ill and injured. Yet these efforts are sometimes only partly successful: They may succeed in (9) individuals, but these individuals may have sever brain damage and be capable of only a less-than-human, vegetating (10) . Such patients have been (11) a death with dignity. Families are forced to bear the burden of a (12) "death watch". (13) the ordinary methods of treating disease and prolonging life have changed the (14) in which men die. Fewer and fewer people die in the familiar surroundings of home or in the (15) of family and friends. This loneliness, (16) , is not confined to the dying patient in the hospital bed. As a group, the elderly are the most alienated members of our society: Not yet (17) the world of the dead, not deemed fit for the world of the living, they are shunted (18) . We have learned how to increase their years, (19) we have not learned how to help them enjoy their days. Yet we continue to bravely and feverishly push back the frontiers (20) death.

单选题The phrase "global cuisine" (Line 6, Paragraph 4) probably means

单选题"I was a lover, before this war." Those are the fast words sung on TV on the Radio's "Return to Cookie Mountain," one of the most widely praised albums of 2006. Whatever the line means within the band's cryptic lyrics, it could also apply to the past year's popular music. Thoughts of romance, vice and comfort still dominated the charts and the airwaves. But amid the entertainment, songwriters— including some aiming for the Top 10—were also grappling with a war that wouldn't go away. Pop's political consciousness rises in every election year, and much as it became clear in November that voters are tired of war, music in 2006 also reflected battle fatigue. Beyond typical wartime attitudes of belligerence, protest and yearning for peace, in 2006 pop moved toward something different: a mood somewhere between resignation and a siege mentality. Songs that touched on the war in 2006 were suffused with the mournful and resentful knowledge that—s Nell Young titled the album he made and rush-released in the spring—we are "Living With War," and will be for some time. Awareness of the war throbs like a chronic headache behind more pleasant distractions. The cultural response to war in Iraq and the war on terrorism—one protracted, the other possibly endless—doesn't have an exact historical parallel. Unlike World War Ⅱ, the current situation has brought little national unity; unlike the Vietnam era, ours has no appreciable domestic support for America's opponents. Iraq may be mining into a quagmire and civil war like Vietnam, but the current war has not inspired talk of generation wide rebellion (,perhaps because there's no draft m pit young against old) or any colorful, psychedelically defiant counterculture. The war songs of the 21st century have been sober and earnest, pragmatic rather than fanciful. Immediate responses to 9/11 and to the invasion of Iraq arrived along familiar lines. There was anger and saber-rattling at first, particularly in country music: the Dixie Chicks' career was upended in 2003 when Natalie Maines disparaged the president on the eve of the Iraq invasion. There were folky protest songs about weapons and oil profiteering, like "The Price of Oil" by Billy Bragg; in a 21st-century touch, there were denunciations of news media complicity from songwriters as varied as Merle Haggard, Nellie McKay and the punk-rock band Anti-Flag. Rappers, who were already slinging war metaphors for everything from rhyme battles to tales of drag-dealing crime soldiers, soon exploited the multitude of rhymes for Iraq. while some. like Eminem and OutKast, also bluntly attacked the president and the war. In 2006 songwriters who Usually stick to love songs found themselves paying attention to the war as well. "A new year, a new enemy/another soldier gone to war," John Legend sings in "Coming Home," the song that ends his 2006 album, "Once Again." it's a soldier's letter home, wondering if his gtrlfriend still cares. "It seems the wars will never end. but we'll make it home again," Mr. Legend croons, more wishful than confident.

单选题It can be inferred from the text that many employers

单选题After yuppies and dinkies, a new creature from adland stalks the block. The NYLON. an acronym linking New York and London, is a refinement of those more familiar categories such as jet-setters and cosmocrats (cosmopolitan aristocrats...do keep up). Marketing professionals have noted that (1) the demise of Concorde, a new class of high-earner increasingly (2) his or her time shuttling (3) the twin capitals of globalisation And NYLONS prefer their home comforts (4) tap in both cities. Despite the impressive (5) of air miles, they are not adventurous people. As (6) from Tom Wolfe's Masters of the Universe of the 1980s. NYLONS have done more than well (7) the long boom and new economy of the last ten years. They are DJs. chefs, games designers. Internet entrepreneurs, fashionistas, publishers and even a (8) band of journalists and writers. They are self-consciously trendy and some are even able to (9) houses in both cities. Others will put up. (10) a house in one. and a view (11) a room m the (12) . Of course, their horizons do (13) beyond just New York and London. For many. Los Angeles is an important shopping mall. More significantly for adland, NYLONS provide some useful marketing savings. Campaigns no longer have to differ very much in the two Cities, (14) NYLONS bring them ever closer together. The restaurants are the same, with Nobu now in London and Conran in New York. Many plays (15) in both cities at the same time. and DJs shuttle between the two. (16) the same garage to the same people in (17) clubs. Time Out and Wallpaper are the magazines of (18) . All this is fine for NYLONS. But not so much (19) for everybody else watching Notting Hill turn (20) a pale imitation of Greenwich Village.

单选题Credibility about messages is high, because they are reported in independent media. A newspaper review of a movie has more believability than an ad in the same paper, because the reader associates independence with objectivity. Similarly, people are more likely to pay attention to news reports than ads. Readers spend time reading the stories, but they flip through the ads. Furthermore, there may be 10 commercials during a half-hour television program or hundreds of ads in a magazine. Feature stories are much fewer in number and stand out clearly. Publicity also has some significant limitations. A firm has little control over messages, their timing, their placement, or their coverage by a given medium. It may issue detailed news releases and find only portions cited by the media; and media have the ability to be much more critical than a company would like. For example, in 1982, Proctrer Gamble faced a substantial publicity problem over the meaning of its 123-year-old company logo. A few ministers and other private citizens believed that the symbol was sacrilegious. These beliefs were covered extensively by the media and resulted in the firm receiving 15,000 phone calls about the rumor in June alone. To combat this negative publicity, the firm issued news releases featuring prominent clergy that refuted the rumors, threatened to sue those people spreading the stories, and had a spokesperson appear on Good Morning America. The media cooperated with the company and the false rumor were temporarily put to rest. However, in 1985, negative publicity became so disruptive that Procter Gamble decided to remove the logo from its products. A firm may want publicity during certain periods, such as when a new product is introduced or new store opened, but the media may not cover the introduction or opening until after the time it would aid the firm. Similarly, media determine the placement of a story; it may follow a report on crime or sports. Finally, the media ascertain whether to cover a story at all and the amount of coverage to be devoted to it. A company-sponsored jobs program might go unreported or receive three-sentence coverage in a local newspaper.

单选题"The essential qualities of a true Pan-Americanism", remarked Franklin Roosevelt in 1933, "must be the same as those which constitute a good neighbour, namely mutual understanding and... a sympathetic appreciation of the other's point of view." That is advice which the United States would do well to heed in its relations with its immediate neighbours, Canada and Mexico. Most Americans may not be aware of it, but frustrations and resentments are building just across their borders to both south and north. Of course, neighbourly ties in North America are closer than in Roosevelt's day. Under the North American Free-Trade Agreement (NAFTA), trade among the three countries has more than doubled since 1994 and cross-border investment climbed even faster. In the aftermath of the terrorist attacks of September 11th 2001, the United States moved quickly to sign "smart border" agreements with both Canada and Mexico, to try to ensure that the demands of security did not interrupt trade. By the standards of much of the 20th century, political ties between the United States and Mexico are warm. Yet go to either border and you wouldn't know all this. Fed up with the flow of illegal migrants from thc south, the governors of Arizona and New Mexico this month declared a state of emergency. Violence between drug gangs recently led the United States temporarily to close its consulate in Nuevo Laredo, the busiest border-crossing point. The American ambassador bluntly criticises Mexico for its failure to prevent drug-related violence along the border. That has prompted retaliatory verbal blasts from Mexican officials. Canada's mood is not much more cordial. Since September 11th, Canadians and Americans alike have become less keen on popping over what they liked to call "the world's longest undefended border" for shopping or recreation. Canadians increasingly disagree with Americans over matters as varied as the Iraq war and gay marriage. They are disillusioned with NAFTA, claiming it has failed to prevent the United States from unlawfully punishing their exports of, for example, lumber. So what? Friction is in the nature of international relations, and the problems on the northern border are different from those in the south. Yet there is a common denominator. Americans tend to see security, migration, drugs, even trade, as domestic political issues. But so they are for Canada and Mexico too. Like it or not, Americans rely on their neighbours for prosperity, energy and help with security. It behoves all three countries to show some "sympathetic understanding".

单选题According to Benjamin Radford, the real danger to the public opinions lies in

单选题If sustainable competitive advantage depends on work-force skills, American firms have a problem. Human-resource management is not traditionally seen as central to the competitive survival of the firm in the United States. Skill acquisition is considered an individual responsibility. Labor is simply another factor of production to be hired—rented at the lowest possible cost—much as one buys raw materials or equipment. The lack of importance attached to human-resource management can be seen in the corporate hierarchy. In an American firm the chief financial officer is almost always second in command. The post of head of human-resource management is usually a specialized job, off at the edge of the corporate hierarchy. The executive who holds it is never consulted on major strategic decisions and has no chance to move up to Chief Executive Officer (CEO). By way of contrast, in Japan the head of human-resource management is central--usually the second most important executive, after the CEO, in the firm"s hierarchy. While American firms often talk about the vast amounts spent on training their work-forces, in fact they invest less in the skills of their employees than do either Japanese or German firms. The money they do invest is also more highly concentrated on professional and managerial employees. And the limited investments that are made in training workers are also much more narrowly focused on the specific skills necessary to do the next job rather than on the basic background skills that make it possible to absorb new technologies. As a result, problems emerge when new breakthrough technologies arrive. If American workers, for example, take much longer to learn how to operate new flexible manufacturing stations than workers in Germany (as they do ) , the effective cost of those stations is lower in Germany than it is in the United States. More time is required before equipment is up and running at capacity, and the need for extensive retraining generates costs and creates bottle-necks that limit the speed with which new equipment can be employed. The result is a slower pace of technological change. And in the end the skills of the population affect the wages of the top half. If the bottom half can"t effectively staff the processes that have to he operated, the management and professional jobs that go with these processes will disappear.

单选题Rebel uprising kills seventy! Plane crash leaves no survivors! Rock star dies of overdose! Evening newscasts and metropolitan newspapers scream the bad news, the sensational, and the action. Audiences of today focus upon the sensational action, the violence, the loss, the terror. Individually, our lives are redirected, our worlds reshaped, and our images changed. While wary of the danger of change, we human beings surrender daily to exploitation of values, opportunities, and sensitivity. The evolution has brought us to the point that we believe little of what is presented to us as good and valuable; instead, we opt for suspicion and disbelief, demanding proof and something for nothing. Therein lies the danger for the writer seeking to break into the market of today. Joumalists sell sensationalism. The journalist who loses sight of the simple truth and opts only for the sensation loses the audience over the long run. Only those seeking a short-term thrill are interested in following the joumalistic thinking. How, then do we capture the audience of today and hold it, when the competition for attention is so fierce? The answer is writing to convey action, and the way to accomplish this is a simple one-action verbs. The writer whose product suspends time for the reader or viewer is the successful writer whose work is sought and reread. Why? Time often will melt away in the face of the reality of life's little responsibilities for the reader. Instead of puzzling over a more active and more accurate verb, some joumalists often limp through passive voice and useless tense to squeeze the life out of an action-filled world and fill their writing with missed opportunities to appeal to the reader who seeks that moment of suspended time. Recently, a reporter wrote about observing the buildings in a community robbed by rebel uprising as "thousands of bullet holes were in the hotel. " A very general observation. Suppose he had written, "The hotel was pocked with bullet holes. " The visual image conjured up by the latter is far superior to the former. Here is the reader.., comfortable in the easy chair before the fire with the dog at his feet. The verb "pocked" speaks to him. The journalist missed the opportunity to convey the reality.

单选题In the eyes of visitors from the outside world______

单选题What does the word "patrician" mean in the second sentence of the second paragraph?