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单选题Julia Roberts lives in Manhattan, not far from the apartment she once shared with her sister in Greenwich Village.
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单选题When traveling in a foreign country, it is wise to ______ to the habits of the natives.
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单选题Passage 3 It can be argued that much consumer dissatisfaction with marketing strategies arises from an inability to aim advertising at only the likely buyers of a given product. There are three groups of consumers who are affected by the marketing process. First, there is the market segment—people who need the commodity in question. Second, there is the program target—people in the market segment with the "best fit" characteristics for a specific product. Lots of people may need trousers, but only a few qualify as likely buyers of very expensive designer trousers. Finally, there is the program audience-all people who are actually exposed to the marketing program without regard to whether they need or want the product. These three groups are rarely identical. An exception occurs in cases where customers for a particular industrial product may be few and easily identifiable. Such customers, all sharing a particular need, are likely to form a meaningful target, for example, all companies with a particular application of the product in question, such as high-speed fillers of bottles at breweries. In such circumstances, direct selling (marketing that reaches only the program target) is likely to be economically justified, and highly specialized trade media exist to expose members of the program target—and only members of the program target—to the marketing program. Most consumer-goods markets are significantly different. Typically, there are many rather than few potential customers. Each represents a relatively small percentage of potential sales. Rarely do members of a particular market segment group themselves neatly into a meaningful program target. There are substantial differences among consumers with similar demographic characteristics. Even with all the past decade's advances in information technology, direct selling of consumer goods is rare, and mass marketing—a marketing approach that aims at a wide audience—remains the only economically feasible mode. Unfortunately, there are few media that allow the marketer to direct a marketing program exclusively to the program target. Inevitably, people get exposed to a great deal of marketing for products in which they have no interest and so they become annoyed.
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单选题Unfortunately,his damaging attacks on the ramification of the economic policy have been ______by his wholehearted acceptance of that policy"s underlying assumptions.
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单选题America's ______of the commanding heights of global finance and the world monetary system has risen.
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单选题"Masterpieces are dumb," wrote Flaubert, "They have a tranquil aspect like the very products of nature, like large animals and mountains." He might have been thinking of War and Peace, that vast, silent work, unfathomable and simple, provoking endless questions through the majesty of its being. Tolstoi's simplicity is "overpowering," says the critic Bayley, "disconcerting," because it comes from "his casual assumption that the world is as he sees it. " Like other nineteenth-century Russian writers he is "impressive" because he "means what he says," but he stands apart from all others and from most Western writers in his identity with life, which is so complete as to make us forget he is an artist. He is the center of his work, but his egocentricity is of a special kind. Goethe, for example, says Bayley, "cared for nothing but himself. Tolstoi was nothing but himself. " For all his varied modes of writing and the multiplicity of characters in his fiction, Tolstoi and his work are of a piece. The famous "conversion" of his middle years, movingly recounted in his Confession, was a culmination of his early spiritual life, not a departure from it. The apparently fundamental changes that led from epic narrative to dogmatic parable, from a joyous, buoyant attitude toward life to pessimism and cynicism, from War and Peace to The Kreutzer Sonata, came from the same restless, impressionable depths of an independent spirit yearning to get at the truth of its experience. "Truth is my hero," wrote Tolstoi in his youth, reporting the fighting in Sebastopol. Truth remained his hero — his own, not others', truth. Others were awed by Napoleon, believed that a single man could change the destinies of nations, adhered to meaningless rituals, formed their tastes on established canons of art. Tolstoi reversed all preconceptions; and in every reversal he overthrew the "system," the "machine," the externally ordained belief, the conventional behavior in favor of unsystematic, impulsive life, of inward motivation and the solutions of independent thought. In his work the artificial and the genuine are always exhibited in dramatic opposition: the supposedly great Napoleon and the truly great, ignored little Captain Tushin, or Nicholas Rostov's actual experience in battle and his later account of it. The simple is always pitted against the elaborate, knowledge gained from observation against assertions of borrowed faiths. Tolstoi's magical simplicity is a product of these tensions; his work is a record of the questions he put to himself and of the answers he found in his search. The greatest characters of his fiction exemplify this search, and their happiness depends on the measure of their answers. Tolstoi wanted happiness, but only hard-won happiness, that emotional fulfillment and intellectual clarity which could come only as the prize of all-consuming effort. He scorned lesser satisfactions.
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单选题Though there are eight million blacks living in Europe, there is little debate about the ______of people of color, who have lived and worked here for generations yet rarely attain positions of power.
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单选题Many______purchasers want personal real estate because homes reflect our social standing and financial success.
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单选题The introduction of mass-production methods enabled many people______and gave them an unprecedented amount of mobility.
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单选题Uncomfortable with their mean jokes, he tried to raise the tone of the conversation.
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单选题______ of the twins was arrested, because I saw both at a party last night. A. None B. Both C. Neither D. All
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单选题The tickets each ______ 10 dollars. A. cost B. costs C. is costing D. are costing
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单选题Was it you or the wind______shut the door?
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单选题The discovery that, fiction excluded, all bodies fall at the same rate is so simple to state and to grasp that there is a tendency to ______ its significance. A. underrate B. reassess C. praise D. eliminate
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单选题American capitalism could not bear a holiday devoted only to gratitude—a notoriously hard concept to monetise. So after Thanksgiving comes Black Friday—and the country shops. China"s Singles" Day(named for all the ones in the date, 11/11)was for romance. That did not set registers ringing, either. Alibaba charged into the breach a few years ago with a Singles" Day sale. The results make the Americans cramming into Walmart look like timid socialists. This Singles" Day, the total volume of merchandise bought through Alibaba was Rmb57. 1 bn($ 9. 3bn), blowing past last year"s $ 5. 9bn. Total US retail sales for the entire four-day Thanksgiving weekend of 2013, online and in stores, were roughly $ 57bn. Alibaba, a marketplace operator rather than a retailer, takes up to 5 per cent of each transaction—no discount on Alibaba"s merchant fees for Singles" Day, thank you. So the day"s discounts of at least 50 per cent compresses revenues, especially considering that before the big day some sales are put off(one merchant has said that in the two weeks before Singles" Day its online sales drop 80 per cent). Alibaba has not disclosed the revenues it makes from Singles" Day. The big winners, other than consumers might be the delivery companies. Given all this, and that Alibaba"s $ 300bn market capitalisation is about 50 times net income, profitability matters. Alibaba"s shareholders will have to wait for the next earnings report for clues to whether Singles" Day 2014 was an economic success as well as a promotional one. Cash flow, in particular, bears watching. Capital expenditures tripled in Alibaba"s latest reported quarter, to $ 550m, as the company spent money on data centres, land rights and construction. Cash flow after capital spending therefore grew much more slowly than profit(even putting aside the $ 775m Alibaba tent to its merchants in the quarter). Chinese consumers are proving their buying power and Alibaba is proving its selling power. Earnings power will determine whether investors keep clicking buy, buy, buy.
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单选题______what may, we're not going to make any concessions to his unreasonable demands.
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单选题It is futile to try to destroy pests completely with chemical poisons, for as each new chemical pesticide is introduced, the insects gradually become______to it.
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单选题Only A with early seventeenth century B observers did the music of C the original inhabitantsof the United States and Canada D entered recorded history.
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单选题During the past few years archaeologist William Kelso delved into contemporary accounts of the settlement and searched for telltale postholes and palisades in the sandy soil.
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单选题In the next few weeks consumer spending will increase by 7% in America, ______ with last year, according to a consumer survey by Deloitte, a consultancy.
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