摘要
议程设置理论是传播效果领域中最负盛名的经典理论之一,关注媒介对公众注意力的影响。媒介技术的发展,推动议程设置向议程融合发展。研究创造公共信息策略,对群体存在协调一致意见的功能,对促进公众形成对整个社会的认知图式有助推作用。
Agenda-setting theory is one of the most classic theories in the field of communication research on media effect which focuses on the influence of media on public attention.The development of media technology promotes the transformation of agenda setting theory to agenda melding.By studying public information strategies and their function on coordinated group consensus,this study attempts to promote the formation of cognitive map on the entire society by the public.
作者
张敬亚
史坤
ZHANG Jing-ya;SHI Kun
出处
《新闻知识》
2023年第6期3-7,93,共6页
News Research
关键词
议程设置
议程融合
公共信息
agenda setting
agenda melding
public information
