摘要
电子商务的发展为大学生的创业提供良好的机遇,但是目前电子商务行业还缺乏规范性,学生创业的过程中会存在一定的问题。本文基于电子商务的大学生创新创业管理进行探究,首先分析了当前高校电子商务创业教育的现状,其次分析了大学生创业的优势以及创业观念分析,然后分析了电子商务的大学生创新创业实施策略,从政府方面的支持、学校方面的支持两方面进行阐述,最后分析了大学生电子商务创业的注意事项。
The development of e-commerce provides good opportunities for college students to start their own businesses,but the current e-commerce industry is still lack of standardization,there will be some problems in the process of students starting their own businesses.This article is based on the college students’ innovative entrepreneurial management of e-commerce,first analyzes the present situation of the current e-business entrepreneurship education in colleges and universities,secondly analyzes on the advantages of the college students’ entrepreneurship and business concept analysis,and then analyzes the college students’ innovative undertaking implementation of electronic commerce strategy,from the support of the government,the school paper expounds two aspects,and finally analyzes the college students’ electronic commerce business matters needing attention.
基金
山东省职业教育教学改革研究项目《商科专业群“校企协同、三位一体”实践教学体系构建与实施》,项目编号:2019313
关键词
创新创业
大学生
电子商务
互联网
innovation and entrepreneurship
college students
e-commerce
internet
