摘要
微信公众号已成为当前社会交流的主要媒介之一,特别是在高校大学生群体中,阅读公众号是一项日常活动。作为网络育人的一大阵地,调研分析了基于微信公众平台的高校网络育人现状,并提出“四维度”“三效能”的网络育人机制模式,构建了以原则贯彻、制度规划、队伍设计、内容设计为主体内容的四个维度,形成舆论引导、师生沟通、咨询服务三大效能,为基于微信公众平台的高校网络育人提出了实践建议和有效做法。
WeChat public account has become one of the main media of social communication,and especially among college students,reading public accounts is a daily activity.This article investigates and analyzes the current situation of online education in colleges and universities based on the WeChat public accounts.It proposes an Internet education mechanism with“four dimensions”and“three efficiencies”.The four dimensions include principle implementation,system planning,team design,and content design,while the three efficiencies are composed of public opinion guidance,teacher-student communication,and consulting services.At the end,practical suggestions and effective methods for university Internet education based on the WeChat public account are put forward.
作者
黄文彬
陈伟杰
杨少明
李莹
HUANG Wen-bin(East China University of Science and Technology,Shanghai 200237,China)
出处
《长春工程学院学报（社会科学版）》
2022年第1期18-21,共4页
Journal of Changchun Institute of Technology(Social Sciences Edition)
基金
2020年度上海学校德育实践研究课题:从“四维度”到“三效能”基于微信公众平台的高校网络育人机制研究(项目编号:2020-D-036,M310-2D-2001)
关键词
微信公众号
高校
思政教育
网络育人
机制研究
WeChat public account
university
ideological and political education
Internet education
mechanism research
