2Theodoros Metaxas. Place/city Marketing as a Tool for Local Economic Development and City's Competitiveness: A Comparative Evaluation of Place Marketing Policies in European Cities[C]. ＂Urban and Spatial European Policies: Levels of Territorial Government＂. Turin 18 -20 April 2002.
3Ashworth G. and Voogd, H. Selling the City[M]. London:Belhaven Press, 1990.
4Kotler P., Asplund C., Rein I., Haider H. D. Marketing Places Europe[M]. eds Prentice Hall. 1999.
