摘要
城市形象的塑造有利于提高城市竞争力,解决城市发展的趋同化问题,使城市实施差异化战略成为可能。城市形象塑造应立足于"生态城市"的发展目标,依据生态城市的形象要求和形象评价标准,分析城市形象的现状特点和存在的不足,从理念形象、行为形象和视觉形象等方面寻找对策。
Good image is conducive to raising a city's competitiveness and to avoiding loosing its unique identity, which in turn helps the city to implement differentiation strategies. According to a city's development goals, image expectations and evaluation criteria of an ecological city, it's image creating must analyze the present situation, shortcomings and countermeasures proposed on the concept image, behavior image and visual image.
出处
《玉溪师范学院学报》
2008年第2期62-66,共5页
Journal of Yuxi Normal University
关键词
城市形象
生态城市
城市规划
city image
ecological city
urban planning
