摘要
本文回顾了体育彩票发行的历史和现状,从购买者心理角度研究国人对体育彩票的认识,主张以一种积极的休闲娱乐方式重新定位体育彩票,并提出加强体育彩票管理的建议。
The history and status quo of sports lottery have been reviewed in this article. The Chinese recognition of sports lottery has been studied from the angle of consumer's psychology. Proposal has been put forward that we should re-orientate it with an active attitude of entertainment and strenghthen its management.
出处
《武汉体育学院学报》
CSSCI
北大核心
1998年第4期14-17,共4页
Journal of Wuhan Sports University
关键词
体育彩票
公益事业
体育经费
Sports lottery
Public utility
Sports fund