摘要
文章对《纽约时报》的2003年美伊战争报道专题进行内容分析。分析发现,《纽约时报》将其倾向和立场隐藏在巧妙的信息处理技术中———通过议程设置、新闻启动和新闻架构,把一些观点灌输给读者,阻止另一些观点产生。这表明《纽约时报》并非完全具有新闻平衡和"客观、公正、不偏不倚"。文章认为,没有绝对的新闻平衡,因为任何政治制度下,媒体都无法摆脱政府的舆论调控、经济压力、受众的压力和媒体自身的限制等因素的影响。此外,《纽约时报》的新闻信息处理技术值得借鉴。
The New York Times” has been famous for its “objective, fair and unbiased” reporting that seems balanced. However, my content analysis shows that “The New York Times” is not really balanced in its reporting the 2003 Iraqi War. In fact, its orientation and stand well exist in its delicate news management techniques, i.e. persuading its readers into believing some views and neglecting others by agenda-setting, news priming and news framing.It is revealed that unconditional journalistic balance never exists because of the following four factors: the government's need to control public opinions, media's economic pressures, pressures from the audiences and media's limitations and restraints. Therefore, media can never keep from propagandizing, which probably leads to journalistic unbalance. The paper also suggests that the advanced news management techniques that “The New York Times” uses are worth critical learning.
出处
《广州大学学报（社会科学版）》
2004年第9期27-32,38,共7页
Journal of Guangzhou University:Social Science Edition
关键词
新闻平衡
议程设置
媒体启动
媒体架构
《纽约时报》
journalistic balance
agenda-setting
media priming
media framing “The New York Times”
