摘要
我国传统百货业由于本身所固有的一些弊端和国内外新型零售业态的飞速扩张,使其近几年经受了强大的冲击,丧失了很大一部分市场空间。但是,一些百货店抓住百货业的优势,在竞争中寻求创新,走出了新的道路。文章借用吉斯特先生的零售企业的辨证发展过程的理论来进行分析,认为我国百货业应该在与新型业态相互并存中共同发展,互相渗透,具有相当大的生存空间。
China’s traditional general merchandise business, due to its own weak points and the rapid expansion of new retail businesses, is losing its market. However, some department stores are still doing well by making full use of their advantages. With Jest’s theory about retail industry's dialectical development process, this article concludes that there is a wide space for the industry.
出处
《宁波大学学报（人文科学版）》
2004年第5期110-113,共4页
Journal of Ningbo University：Liberal Arts Edition
关键词
传统百货业
生存空间
对策
traditional general merchandise business
living space
solutions
