摘要
尽管企业的战略执行在国内外已受到越来越多的关注 ,但相关研究的匮乏使得实务界和学术界对战略执行的认识和理解尚不系统和深入 ,难以为中国企业有效地执行战略提供指导和借鉴。本文通过问卷调查的方式总结了中国企业战略执行的现状 ,促进企业管理人员对战略执行过程的理解和控制 ,为战略执行领域相关研究的开展奠定良好的基础。
Although both academic and business communities have long recognized the importa nce of effective strategy execution for performance, research in this area remai ns ad hoc and less developed and can not provide adequate guidance much needed b y Chinese firms. In this study, we have conducted a survey to describe the statu s quo of strategy execution by Chinese firms, and examined what factors affect t heir execution effectiveness. Our findings will help management to better unders tand and control the process of strategy execution and facilitate the developmen t of empirical research in the field of execution.
出处
《商业经济与管理》
CSSCI
北大核心
2005年第2期29-33,64,共6页
Journal of Business Economics
关键词
战略执行
执行效果
问卷调查
strategy execution
execution effectiveness
surv ey
